Priya's Wednesday, two ways

Priya, an influencer marketing manager at a small agency.

Priya starts Wednesday with a client brief for a skincare launch. She needs five creators who talk about sensitive skin without sounding clinical. She opens ChatGPT and uses the Sourcing and Vetting prompt, adding the brand's tone and a note about past creators who worked well. In ten minutes she has a shortlist to review.

Next she writes outreach. One creator, a dermatology nurse with a small but loyal following, has not replied to a follow-up. Priya uses the Outreach and Follow-Up prompt in Claude, mentions the nurse's recent video about winter dryness, and asks for a quick call. The reply comes back within the hour.

After lunch, a contract arrives with a tricky exclusivity clause. Priya uses the Negotiating Terms prompt in Gemini to list questions she wants to ask before signing. Later she drafts a campaign brief for a creator who needs more direction. The Campaign Briefs prompt helps her turn a vague goal into three clear shots and a caption style.

By four o'clock, Priya has done the work that usually takes until seven. She uses the extra time to call a creator just to check in, no agenda. That call leads to a better idea for the campaign. She leaves on time, with the shortlist, the reply, the contract questions, and the brief all in good shape.