Course overview
Start hereAI for Market Research Managers
START HERE

AI for Market Research Managers (Prompt Course)

15 lessons · 245 prompts

A day in the life of a Market Research Manager: what changes with these prompts.

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Start here: Turn market signals into confident decisions with AI prompts

AI for Market Research Managers (Prompt Course) is a practical, end-to-end program that shows you how to use AI assistants to plan research, analyze data, and present findings with speed and clarity. Instead of scattered experiments, you'll gain a structured approach for applying AI across the full market research cycle-from trend discovery and competitor mapping to segmentation, forecasting, pricing, and strategy. The course emphasizes reliable methods, transparent reasoning, and repeatable workflows so you can produce decision-ready insights without guesswork.

What you'll learn

  • How to frame research objectives so AI produces relevant, on-brief outputs.
  • Ways to structure inputs (context, constraints, data) to reduce noise and ambiguity.
  • Methods for generating consistent, comparable, and audit-friendly deliverables.
  • Approaches for qualitative and quantitative synthesis, including how to summarize, group, and prioritize findings.
  • Techniques for checking plausibility, detecting bias, and validating AI-generated insights.
  • Collaboration patterns that help teams review, iterate, and sign off on outputs.
  • Practical guidance for privacy, compliance, and responsible use.

How this course works

  1. 15 lessonsOne task of your job each, from market trend analysis to digital marketing strategy formulation.
  2. Ready-to-paste promptsCopy, fill in the parts in {{brackets}}, paste into ChatGPT, Claude or Gemini.
  3. Tick and completeTick the prompts you tried and mark each lesson complete.
  4. Get certifiedFinish with the exam and a certificate for LinkedIn.