Models · 28:46
Direct AI business models
AI as a money-making opportunity and direct business models.
- AI is a major money-making opportunity.
- Models: SaaS, automation agency, services, content.
- Each has trade-offs.
| Model | Pro | Con |
|---|---|---|
| SaaS | Scales | Hard to build |
| Automation agency | Fast cash | Service work |
| Services | Easy start | Time-bound |
Do this in your own tools, step by step. Ticks are saved on this device.
Models?
SaaS, automation, services.
SaaS con?
Hard to build.
0:00 The third part, the best AI apps to use, in my opinion, have been tested hundreds myself. The fourth part is a 90-day plan to get rich by 2026. if you apply this in Q4. And then if you stay right until the end, a bonus prize for you. The best business in my opinion to start running using AI. So let's get into it. Get your notepad out, get your pen, take a lot of notes because this will give you all the information needed to start making money.
0:23 So let's start with direct AI businesses. So I want you to look at it from this perspective, right? 78% of global companies use AI already in their business. Now AI, to be honest, is still in its infancy stage. It's still a brand new term that's really hit market. I know I know AI feel like it's been around for ages now, but in in truth it hasn't really been so. I mean AI only really became a household name postcoid9.
0:46 Before then was everyone talking about AI on the street or in coffee shops? I don't really believe so. So 78% of businesses is a really good sign standpoint that businesses are embracing AI. I understand its capabilities. But even more of a good sign than that is companies using AI in at least one business function has increased yearonear since 2022. So you can see 40 to 50% 2022 and it's just gone up and up and up to that 78% mark in 2025 and trends look like it's going to continue to increase and 92% of companies plan to increase their investment in AI over the next three years according to McKenzie and company.
1:32 So that means over nine in 10 companies that you approach is already planning to use more AI. So as long as you find a way to leverage it, there's already a market. You just need to be well front runners to be able to capture that market size. And it is a humongous market of which AI is. So what is the problem for companies? And this is where you can step in to start making money. Companies have very high capital.
1:54 So they have money to spend, but they have a low expertise when it comes to AI. They don't really know what they're doing, and they'd rather focus on what they know. They are also highly strained. If they've got staff, those staff are used for particular problems or roles within the company. Those staff have not got enough time and the company's not got enough well effort to invest in them to learn AI and they want done for you services.
2:18 So when you say DFI that means done for you where companies going to step in and just handle the problem and take stress away from them. Especially for B2B companies, companies involved in businesses, they want someone to just do it for them. They don't want consultancy. They don't want training. They want someone to come in and do the job for them to take the stress off their shoulders because they understand AI is important but they've not got the expertise or the time to deal with it.
2:41 So what is one company you can start directly involved with AI. So one is a software company a SAS. I've co-ounded my own software company VO AI. Now there's going to be pros and cons for starting all these business models. I'm going to go through each of them. So when you build a software you're going to build an app and market it aggressively. Whether it is an app, a website, a software etc. You got to mass market it aggressively.
3:04 Now the pros to this is that it's in fashion. Everyone is starting assass nowadays especially with lovable replet etc cursor meaning anyone can vibe code and write in plain English and then have AI turn that plain English into usable code so you can make your own apps and websites super easily. They have a very high exit value especially AI softwares you you're seeing so many Y combinators other venture capitalists seed firms etc really invest heavily into softwares because they understand where the market is going.
3:27 They're also fairly easy to scale once you have the infrastructure in place, once you have the software in place. It's just about marketing it aggressively to get it out to as many people as possible. It also has recurring revenue, so when someone buys a subscription model, they're not only paying for one month, they're paying for month after month after month as long as they find use and the churn is low for the software. And of course, it's very attractive to investors.
3:50 So, if you're someone that's starting out as a complete beginner with no money to spend, well, not only can you start an app or website for super cheap now because of AI coders like Lovable, Replet, etc., you can also go to investors, present your idea, and they are far more likely to invest in software companies nowadays than they would be in high capital, low return brick and mortar stores. However, there are also some cons. One, there's a there can be a very high initial and ongoing cost for a software company.
4:12 So if you don't want to vibe code it yourself, you want to pay for developers, marketing teams, etc., that can be very expensive. Plus the ongoing cost of maintaining your software, of the advertising, the marketing, etc. can be very high. So it wouldn't necessarily be the most beginner friendly model, especially if you plan on hiring people to do jobs for you, and you're very time constrained. The next part, there's strong competition. As I said before, because it's becoming much, much easier to start apps now.
4:35 Most people starting an app realize that there's a lot of competition going on and you have to stand out through branding rather than just finding an unsaturated niche. Also, customer privacy laws. Unlike the other business models we're going to go through, a software is I hate saying this word, but it is a real business, which means you come under real jurisdiction where you have to make sure the customer privacy laws are enforced. You're not doing anything that's against FTC, against the rules, etc.
4:58 You've got to make sure everything is in accordance with the law, the jurisdiction of the state and country the business resides in. And of course, you need an idea. I mean, this is such an underrated part and aspect. A lot of people just think, "Okay, cool. I'm going to start a software." But what is your actual idea? Because a lot of businesses fail. I know a lot of softwares have been very successful recently, but there's a lot that fail.
5:22 Also, you can't just go out there and just start the first thing you think of. You got to have some kind of basis and idea to build off of. The next automation agency. So this is a really upcoming one and it's where you find AI automation. Well, I say find AI automation. You build an AI automation and then you go to companies and offer that AI automation. Let's let me give you an example. Let's say your your automation is you scrape leads for companies and then through that automation you are able to determine a price point and offer for them and you can do reach out completely automated.
5:45 So it will find the lead through either Apollo, LinkedIn, X etc. It will then their the AI will understand their whole business model and then send them a bespoke offer based on what their business looks like it needs because this would take hours in man time expertise in man time as well an AI automation agency that does that and sends out 100 1,000 outbound leads a day basically let's say that that is very much a use case and that is using AI automation so the pros are very very high in demand I showed you on the very first slide of this presentation of of this free course that companies are using AI already and understand they want to expand into AI.
6:33 And if an AI can automate human jobs, you're not only replacing workforce, you're getting better quality output. And if you are a company, you can slide in there basically and offer all of this. Plus, it's got a very high perceived value. And this is one of the most important things when it comes to business and making money. If you can sell something that's got a very high perceived value, higher than the actual value of what you're providing, you're going to make a lot of profit and a lot of money.
6:56 Having a high perceived value means someone looks at something and goes, "Wow, like this is worth thousands, tens of thousands." When in reality, for you to make it, it only costs maybe 500 to $1,000. That is exactly what we're talking about. On the flip side, you don't want to sell something that's got a low perceived value. Like, for example, let's say this this water bottle I'm drinking from. Let's say it cost me $1 to make. It doesn't, but let's say it cost me $1 to make, but someone looks and goes, "I'd pay 50p for this." That is bad because the perceived value is lower than the actual value.
7:18 Whereas, let's say, for example, my my headphones, let's say it cost me $20 to make, but someone looks and goes, "You know what? This is top quality headphones. They're perfect microphone, etc. I'd actually pay $100 for this." You're on to a winner because what they value it at is far more than what it's actually cost to create. So, you want to make sure the perceived value is higher than the actual value. And for AI automation agencies, this can be very, very apparent.
7:42 Plus, you can have an upfront plus recurring model. You can charge someone three, four, $5,000 to install it done for you into their business and then charge a monthly recurring fee for maintenance in case something goes wrong, to to keep up with the systems, etc. Not a super high monthly fee, like $200, $300, maybe even lower if you want to, just so at any point they can come to you and ask for maintenance and you'll be there.
8:05 That's kind of like the insurance policy for the company, so they don't even have to fix anything themselves. You'll do it for them. And that is a perfect perfect business model. I've already got friends in implementing this AI automation agencies. Now, of course, there are some downsides. You would need to learn NAT, Zapia. NA10 in particular is really starting to take to take form. I'm going to show you later in this video uh different ways you can learn NA10 to to really become a master in this field.
8:28 You need to differentiate from the competition. And it can be hard to differentiate if you're offering an automation, right? Like it's the way you would differentiate from a branding perspective is the market you go for. Like you don't want to just become an AI automation agency. You want to be an AI automation automation agency with one particular function whether it is automating leads, automating customer uh responses like let's say customer feedback etc. um like a helpline something like that customer message feedback and you want to then go for a particular market.
8:50 That's the I have a mentor that told me that's the best way you can differentiate. If you can't differentiate in what you're providing differentiate in the markets you go for aka what you do and who you target. Beauty salons with their customer management that is your AI automation. construction companies with their leads. That is your automation. So those are two industries to go for. Become the number one in one of those industries. For example, and there's millions of industries.
9:11 I've just named two millions. Football teams, you've got microphone companies, you've got peanut packing companies, whatever. The point is target a particular market and become the absolute number one for that market and identify where they are not using AI and where they can use AI to increase their efficiency and their overall income. And then of course there can be bottlenecks. bottleneck being you need to understand what is going on with this AI automation and if you don't understand it, you're always going to be going around helping companies.
9:35 You're always going to be looking to do it yourself and it's not as scalable. Whereas, if you can build a team and have a team in place, then you're you're winning. Or you build a template and then just sell it to a bunch of different companies because then your only bottleneck is the marketing side because the template is done and you just need to send it out to every single company. Next up, we've got AI services.
9:56 So we spoke about some direct AI companies. Now what AI service is great at is AI services are companies where you are doing social media management, customer service, services like this that don't traditionally use AI, but now you've got an AI application to them. So let's look at some pros and cons. So it's got a low startup cost. If you're already doing social media management, you would know that's not very difficult to do. A lot of times a company is has tasked you with creating the content for them.
10:41 You just have to spend time, maybe a little bit of money, say you got like a camera, something along those lines. But now, how can we use AI to make this more efficient? Maybe use AI with the editing, maybe you use AI with the research and ideation, as we'll get into slightly later in this video. So, how can we use AI to enhance our efficiency and save time and money? That's how I'd be looking at it.
10:41 How can we apply AI to services? Plus, high demand market. Everyone is looking for services, especially businesses. They want services. is whether it is for their content creation, whether it is for their outbound, whether it is for their inbound leads, whether it is for their customer retention, etc. Services, there are so many different ways to package it. Plus, recurring client opportunities. When you offer a service, more often than not, you're offering it on a monthly basis.
11:05 Your content creation for $5,000 per month recurring. And of course, it's very scalable as well. If you have a service in place that's working, you hire more team members, you train them up, you increase your marketing, use case studies to even get more marketing leads, and it just snowballs exponentially to get you more and more customers. The downsides it can be very high churn having run agencies and service based business before and especially worked with well friends I've worked with businesses agencies I've also spoken to friends in this industry it can be very very high churn especially if you are providing oneoff services where businesses go okay you know what this is good but I don't need this on a monthly fashion especially the more higher ticket you are sometimes businesses realize okay cool this is great but on a monthly basis do I really need this that can be a real problem that my friends have experienced also tool dependency risk.
11:49 So let's say you're relying on one AI to to make the content for you. If that AI goes down or it doesn't quite have the same output, then you you've been very dependent on it and that can cause risk to the to the quality of output for your clients. Also, quality control issues as well. When you're using AI, the quality sometimes isn't always as great as when humans doing it. So I always say use AI, don't replace yourself with AI.
12:14 AI is there to enhance you, not replace you. How can we still look at AI as a way of benefiting the company, not to replace us? And of course, lower prices of services as opposed to automation agencies. It's not always the case, but sometimes when it comes to services, because it's far more saturated market, people tend to to charge lower prices for something and they actually under sell themselves a lot of times. So if we look at the the different business models I've outlined and some more, where would they be on the vend diagram graph?
12:38 So something like an automation agency, I would say is exclusively B2B really. You will get some B2C customers but it is primarily B2B companies that want the automation for their leads for their inbound outbound leads etc. Then a hybrid between B2B and B2C can be something like SAS. So for example the software I've co-ounded VLOO is very much a hybrid of the both. We have companies where service servicing SMMA companies etc that want to know what social media posts are going viral and therefore they can use that in their own ideation research and creating content.
13:23 But we also serve people that just want to start making money through short form content, whether it's Tik Tok, YouTube shorts, etc. They want to know what's viral, what's trending, so they can post and go viral themselves. Services equally is a hybrid of the both. And then coaching tends to be very BTOC focused. I spoke before about how businesses prefer done for you offers. They want someone to not just show them how to do it. They want them to actually do it themselves for them versus B2C people which don't necessarily have the budgets for done for you services and would rather be coached, helped to implement something at a lower price point.
13:45 So I would look at the business you're currently running or the business you want to run and where you would prefer to go. Now me personally I prefer a B2B approach. Reason being because you can charge higher prices. These companies are more willing to spend money as well and you give a higher overall value and you make a bigger impact. But B2C definitely as a beginner can be a good place to really get your feet wet, understand the market really well, charge lower prices overall, but really start to deliver a good services because companies in particular they want proof of concept.
14:08 They don't like working with beginners. They want people to understand the market very well. So it's a good way to start on B2C then transition over to B2B over time when you've got expertise. So one of the offers I run is I do YouTube branding for businesses and personal brands. So entrepreneurs as well. And I definitely have two offers. I have a done for you offer and done with you offer. And the done for you offer pretty much exclusively is business is either businesses with where I they want me to run their brand for them on YouTube or entrepreneurs that are want me to to run their personal brand for them to get leads and sales to their business.
14:53 Whereas the done with you offer, the coaching side, the consulting side is almost exclusively for individuals that want my help on their personal brand on YouTube, want my help in terms of scripting, ideation, etc. And I serve both these communities very well and I've got great testimonials from both sides and it's very interesting about how one offer really appeals to one side of the market and another offer really appeals to the other side the market. And if you want to get started in this one free six six hour course I'd really recommend watching is this one from Liam Otley who is big within the AI automation space and this video in particular is really helpful for AI agencies understanding AI etc from that standpoint in a much more deeper level than what I'm doing here which is more of a higher level approach definitely to start with.
15:38 So anyone looking to start with AI knows the the information and what it takes to to really succeed with an AI based company. Okay. Next we're going to get into leveraging AI. So this is more for traditional companies that are going to use AI to get the most out of their operations. So using AI to enhance making money online, but AI is not the core offer. So the previous companies we spoke about whether it is the AI software, whether it is the AI automation agency, AI services, AI is the core offer.
15:59 When you go to companies, you're saying we're using AI for this. Whereas these companies etc. I'm I'm going to talk about it's not going to be AI as the core offer. We're not going to the company saying hey we're using AI. Instead it's going to be something else. But AI is going to have a core component in what we're doing. So we're looking at things like drop shipping, for example, content creation. These industries are not AI industries, but we can definitely use AI to enhance our potential efficiency and money-making potential.
16:21 So as a CEO of a company, as the founder, you have four jobs. You want to make money, you want to save time, you want to stuff that give you time, and you want stuff that save you time. Those are the four things that matter. So, when you hire a salesperson, they are going to make you money because they're going to close more calls and they're going to save you time. Why? Because you don't have to get on the closing calls.
16:44 When you hire a virtual assistant, they're going to save you money and give you time. They give you time because you don't need to sit there doing your admin. And they're going to save you money because for $6 an hour, $4 an hour, $5 an hour, they will do all the admin for you. They'll chase up on leads that you've forgotten about, save you some money. They will cancel subscriptions that you forgot you had. little things like that.
17:06 So, every single decision you need to make has to have a money and time index. If it's not making you more money than the money you're spending, bin it off. Or if it's not saving you more time than the money you're spending for your time money equation, whether it's $20 an hour, $30 an hour, everyone individually sets that rate. But you need to bin it off as well. These are the four things you only care about.
17:28 So, in everything you do, what you need to do, let's say for drop shipping, you need to find a product to sell. You need to make a website, create static ads, create video ads, make a landing page that's listical, set up ad accounts, track orders and fulfill them, and then customer support. So, list out everything you need to do when it comes to your business. So, this is just one example for drop shipping. You might be doing content creation.
17:51 Start an account. Find ideas of what to post about, create content, get the voice over, edit the content, post the content. Whatever business you are doing, write out every single task you need to do on a day-to-day basis. even the most boring simple admin ones. List it all out because now every task we need to do now we need to decide who does what. So let's say for example we've got for for products that sell you're going to do it.
18:13 When it comes to making a website AI is going to do it static ads AI video ads AI making a landing page you're going to do it. Set up ad accounts that's going to be you track orders and fulfill them that's going to be outsourced to someone else. And then customer support will be outsourced as well to a VA etc. So for every single role within the business, there needs to be you, team member/outsourced, and then AI.
18:13 Those going to be the three key components. Now, there's no no right answer as to who should do what and who shouldn't do what. But here's a rule of thumb. Anything that involves a decision, you should do. Well, sorry, let me reframe that. Anything that involves an important decision, you should do. Anything that involves a decision in general, a human should do. And anything that involves just creating something, AI should do. Because AI is not at a stage right now to really make decisions.
18:59 It's there to execute on prompts and on commands, but to make a decision itself, I wouldn't recommend using AI for that. AI agents aren't in that particular case right now. So, finding a product to sell is a very important thing as a drop shipping business. An e-commerce store lives and dies on the product. If it is a bad product, it will not get sales. And that's an important decision. So, you should take control of that. Customers customer support is still decisions.
19:21 Like if someone's chasing up on an order and you decide whether to refund them or not, that's still a decision, but it's not as important as finding a product to sell. As long as you tell your VA support staff, okay, anything under $5, just refund immediately. Anything more than that, really understand what is the issue. If this is a problem, fine, refund them or ask them first. Do you want a replacement on the house free of charge, free shipping?
19:21 So, that's something that can be outsourced. Set up ad accounts. That's that's decisions to make when you're tracking your your ads to make sure what's profitable, what isn't profitable. You're making decisions whether to to scale an ad, whether to to to bin off an ad. That's completely up to you. You do that. When it comes to making a website, creating static ads, video ads, AI can do that because you just prompt what you want. AI will create.
19:45 You say, I want the website to have this component, that component, these testimonials, create the website. AI can do it. So, always think, is it a major decision? You do it yourself. Is it a minor decision? Outsource it to a virtual assistant. Is it just creation where you prompt command something to command to create it? Then AI does it. Those are the free formats I would recommend. So, here are some apps and softwares I recommend using and they will be linked in the description and the pin comment to check out, sign up and use.
20:29 And I will disclose that I personally do use these softwares and the links in description are affiliate links. So, I do get a small commission when you purchase these these websites, sign up to them, etc. And that comes at zero extra cost to you. It comes from the company side, not from your side whatsoever. and it enables me to provide this course for absolutely free to everyone watching and provide this YouTube content on the house so everyone can benefit even if you're a complete beginner.
20:51 You don't need to spend any money to watch this video. So the first one is Dober. Dober is what I recommend if you are doing drop shipping. I've been using Dober for a few months now and the reason I love it is because it is just the absolute best for finding products in my opinion. Everything is based US stock primarily. So 90% of US stock is fast shipping. So 90% of the products on their website are in the US.
21:13 And one big downside to drop shipping is a long shipping times. I mean, nothing screams drop shipping company more than when I go on the website and it says two weeks to arrive. Like, why? Why does it take two weeks to arrive? Because it's clearly not in your warehouse. It's clearly not local to you. It's across the world in another country. So, if it's 90% US stock, they do shipping in two, three days, as I'll show you.
21:13 So, it just makes it far more reputable as a company, especially when you can offer two to three day shipping. And it's based in the US as well. So no fear about tariffs, no fear about cross country sending items etc. And then also they do services beyond this. So they can you can list it onto your store from a one-click option. They have dedicated support in case you have any issues and they've been going for 20 plus years and provide a 14-day free trial for 99 cents as well.
21:37 So literally you can try it pretty much risk- free. So what I'd like to do is look at the integrations they have and look at different products. So Tik Tok shop for example is really starting to take off and you can look at what Tik Tok shop products are doing are doing really well and you can see within them that for example we've got this product right here right here the and you'll see exactly the prices listed at how many days how many items are in stock how long it takes to arrive and you can just scroll through these products and find one that you really like and this comes down to a human perspective to decide what products you want so Dober gives you all the information necessary to to think okay this is a good product to sell this a bad product to sell and then how can you actually sell it from that perspective.
22:23 So, let's look at this wall clock for example. List at $2499. And you can see that this could be a really good opportunity for someone to have like on their desk in their kitchen, etc. Tells them the date, the time, the temperature, etc. Really cool like overall product they could just have it like to glance at and you'll see the price points listed at. You can see who's selling it and you can decide to list it to your store.
22:46 You can add it to your cart, add it to inventory list. So, gives you all the the information around the product for you to make your decision. And not just that, Dober also has AI built into the software as well. So you can build a store with AI, you can find products with AI if you give certain requirements and it can auto list it to your store as well. And then you can decide the price point you want, the margins you get, etc.
23:09 So it's literally your best friend if you are drop shipper, especially if you're starting out as a beginner because I know that drop shipping can be very overwhelming for beginners. So Dob is definitely one of those options I'd recommend and you can check out, as I said before, link down below in the description and in the pin comment. The next software I'm going to talk about is Volo and this is the one that I've co-founded personally and the reason I built Vololo is because when I started with content creation when I was in university 3 four years ago, the biggest problem I had was I had no idea what to post about.
23:30 Literally no idea. There was so many apps and softwares that could create content but nothing that told me what to post about. So what Volo does is take hundreds of thousands of videos. There's over 700,000 videos analyzed on the platform and it only shows you the best performing videos so you know what to post about. Imagine only seeing a filter of the top 1% of vids. It's like having a a filter to filter out all the the dirt and the rocks and only be left with the gold.
23:53 So, Volo's grown to 40,000 users in just 5 months since launching in March this year. And a big reason for that is because it fills a void that no other product in the market does. So, there are plenty of different niches on the platform. For example, crypto. You can click on particular days and you get access to to what videos are going viral. You can look at them. You can look to copy them. You can take inspiration from them.
24:17 You can see what countries are posting about content. You can see the best posting times for pieces of content. So all the data you need, hashtags, creators that are working really well. All the data you could ever need is provided for you. And you can just utilize this to to post content yourself, ideate what's going viral, etc. And also beyond this, you can make the content. There's a content canvas on the left hand side where you create the content with AI built-in V3, Nano Banana, 11 Labs, etc.
24:38 You can find viral niches through the outliers tab. You get access to trends, 40 plus different niches on the platform. So, like I said, Volos caters the B2B market. Let's say you're a restaurant or let's say you're a fashion designer. You can see what fashion videos have done really well, but also B2C market. If you're just looking to start making money with short form content, you can see what is working and replicate it yourself. The next tool I recommend is Poppy.
25:00 I've been using Poppy for pretty much all my copyrightiting. I don't even hire a copywriter anymore. And this is my flow for when it comes to emails. I send out an email to my email list of 2,500 people pretty much every few days. And I just put in an example YouTube video. I give it some text about what I want, some example emails, and then I just let it generate emails for me. And you can see that these emails are really well written.
25:22 You can pause the video and look through them. And Poppy is just fantastic for that. Like copyrightiting wise, the best on the market I found. And it basically enables you to just provide examples and you get an output perfectly catered. And I've been using Poppy for well, six months now and I love it. And you'll see here that I've got a different board for all of my different copywriting. So I've got one for my emails, one for coming up with ideas for my YouTube channel, one for my Twitter posts, etc.
25:45 One for when I want to create contracts for creators I work with in my on my agency or my consulting, etc. One for writing ads for Verlo. So I just have a different board for all my different use cases for Poppy. And then we've got K. So KD one I K is another one I've started using a few months ago. And K is really good for when it comes to creative ideas. So if you want to create logos, create branding etc.
26:08 really really good tool to use. And not just that, there's something they released a few months back called Kit or Flows. And what this does is is it's like Smartboard. So let's say for example, you've got a apparel shoot. You've got a logo and then you want to create a bunch of different images based off that. Well, you can just prompt and create those images. So for example, we can click on this image right here. You put a prompt.
26:31 Put this design on a t-shirt mockup that looks like a softly lit close-up of a person wearing a cream colored hoodie. So you just prompt it like this and you get an output and you can use chat GPT, you can use Nano Banana. They have a bunch of different models available. So let's say if we look at from a business standpoint, you want to target only fashion brands. Then you can say to them, hey, I will create your static images for you.
26:53 Provide me some assets like a image of your logo, an image of one of your models. I will create them using AI in a bunch of different formats, a bunch of different environments. And that is a business that that you can now create using KD. So with all of these different softwares I'm I'm showcasing in this video, always think from a business standpoint. How can I use this AI to start making money? How can I use this AI to leverage business use cases?
27:16 And that's one massive use case of KD. So using their smartboards, using a technology like chat, GPT, Nano Banana, etc. to really turn a function of AI into business use cases to start making money. And remember, the riches are in the niches. So one book I have behind me is zero to one by Peter Teal, which is a book I absolutely love. And one part of that book it says is a valuable business must start by finding a niche and dominating a small market.
27:40 Become an expert in one market and hone your skills there with credible case studies. Too many people just start an AI automation agency for example. Why not become a agency or a consultant in one market? I mentioned before with kit about how you can become the best in fashion or in food and drink etc. Target one particular market, one particular niche and have all your case studies around that niche. have all your messaging around that niche and notice how you'll become the number one in that market very very quickly because not enough people just focus on one market.
28:05 They just all their case studies are spread out. One's about a a fish and chip shop, one's about a an auto a software business, one is about a random lead generation business. They all of their case studies are spread out across different people. If you can become the absolute one target option for a market, then you're really going to start winning. and kit will be linked down below in description and in the pin comment also alongside the other softwares on this list with a special coupon code as well.
28:30 So, if you are looking to to use NA10, which is one I mentioned before and one that I definitely recommend learning, especially for AI automation, I'd
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