Priya's Thursday, two ways
8 lessons · 29 prompts
A day in the life of a Copywriter: what changes with these prompts.
Track progress as a memberPriya, a freelance copywriter for small food and drink brands.
Priya starts Thursday with a brief from a coffee roaster in Portland. Usually she would spend two hours scribbling audience notes. Instead she opens ChatGPT and pastes the brief with a prompt from the Audience And Brief Basics lesson. In ten minutes she has three audience angles to choose from.
Next, headlines. She asks Claude for ten subject lines for a three-email welcome series, using the Headlines And Hooks lesson. She keeps four, rewrites two in her own voice, and notes the rest for later.
After lunch, she drafts the email sequence with Gemini, following the Email Campaign Writing prompts. She adds a story about the roaster's first market stall, something the AI could not know. Then she edits the whole sequence with the Editing And Polishing lesson.
She finishes by 3pm instead of 6pm. She uses the extra time to walk her dog along the river and read a chapter of a novel before picking up her daughter from school.
Before
- Briefs pile up before lunch
- Headlines take an hour to warm up
- Emails feel like pulling teeth
- Client feedback eats the afternoon
After this course
- Briefs turn into angles in minutes
- Headlines come in batches to choose
- Emails draft fast, then I shape them
- Afternoons have room for a walk
What you'll learn
- Audience and brief: Turn a client brief and rough notes into clear audience insights you can write from.
- Headlines and hooks: Generate and refine attention-grabbing headlines, hooks, and subject lines for multiple channels.
- Ad copy drafting: Draft short-form ad copy and benefit-driven messaging for paid campaigns.
- Email campaigns: Draft full email sequences and single sends that move readers toward a specific action.
- Landing pages: Plan and write landing page sections that guide visitors from headline to conversion.
- Brand voice: Define, document, and apply a consistent brand voice across all copy.
- Editing and polishing: Improve clarity, grammar, tone, and channel fit in drafts you or others have written.
- Client admin: Handle client feedback, timelines, and presentation prep so projects move smoothly.
How this course works
- 8 lessonsOne task of your job each, from audience and brief basics to client work and admin.
- Ready-to-paste promptsCopy, fill in the parts in {{brackets}}, paste into ChatGPT, Claude or Gemini.
- Tick and completeTick the prompts you tried and mark each lesson complete.
- Get certifiedFinish and keep the prompts as your own library.