Course overview
Start hereAI for Crisis Communications Managers
START HERE

AI for Crisis Communications Managers (Prompt Course)

5 lessons · 83 prompts

A day in the life of a Crisis Communications Manager: what changes with these prompts.

Track progress as a member

Start here: Build an AI-ready crisis playbook you can trust

This prompt course equips crisis communications managers with a clear, practical system for using AI and ChatGPT across the full crisis lifecycle. You will learn how to turn AI into a reliable teammate for sense-making, message development, rumor control, media monitoring, stakeholder engagement, and data privacy. Each module connects to the next, giving you a cohesive approach that strengthens decision quality and speed while preserving compliance and brand integrity.

What you'll learn

  • How to set up an AI-assisted crisis operating rhythm: intake, triage, prioritization, escalation routes, and approval checkpoints.
  • Ways to transform high-volume inputs into clear briefs: consolidating media, social, and stakeholder signals into usable situational summaries.
  • Techniques for drafting messages that are consistent, accessible, and adaptable across channels and audiences.
  • Practical methods to detect, assess, and counter rumors and misinformation, including criteria for response or non-response.
  • Approaches for meaningful community outreach that centers empathy, two-way communication, and cultural and linguistic inclusion.
  • Data privacy and security guardrails that reduce risk: redaction practices, consent-aware workflows, data minimization, and safe-use policies for prompts.
  • Governance and accountability: audit trails, version control, role clarity, and human-in-the-loop approvals.
  • Quality assurance techniques: fact-check loops, source attribution requests, bias checks, and structured output formats that make review faster.

How this course works

  1. 5 lessonsOne task of your job each, from media monitoring to community outreach and engagement.
  2. Ready-to-paste promptsCopy, fill in the parts in {{brackets}}, paste into ChatGPT, Claude or Gemini.
  3. Tick and completeTick the prompts you tried and mark each lesson complete.
  4. Get certifiedFinish with the exam and a certificate for LinkedIn.