Course overview
Lesson 2 of 15 · 27 promptsAI for Financial Analysts
LESSON 02 OF 15

Market Research and Analysis

27 prompts for Financial Analysts

Prompts for Financial Analysts: copy one, fill it in, paste it into your AI.

Track progress as a member

In this lesson

  1. 01Analyze Industry Trends and GrowthUse this when you need to research and analyze an industry's trends, market size, growth potential, and key drivers.
  2. 02Analyze Market Trends and DriversUse this when you need to identify emerging trends, consumer preferences, and industry developments to inform strategic decisions.
  3. 03Analyze Product Features and PositioningUse this when you need to compare product features, benefits, and market positioning to identify differentiators or opportunities.
  4. 04Assess Market OpportunitiesUse this when you need to evaluate market gaps, growth areas, and entry strategies for a specific industry or market.
  5. 05Benchmark and Adjust PricingUse this when you need to benchmark your pricing against competitors or industry standards and evaluate its impact on market share and perception.
  6. 06Brand Perception AnalysisUse this when you need to gauge public sentiment and brand reputation from social media and customer feedback.
  7. 07Collect and Analyze Data for DecisionsUse this when you need to gather and analyze market, financial, or customer data to support strategic decisions.
  8. 08Competitive Landscape AnalysisUse this when you need a comprehensive overview of competitors' market positioning, strategies, and offerings.
  9. 09Comprehensive Risk AssessmentUse this when you need to identify and evaluate risks affecting market conditions or business operations.
  10. 10Customer Segmentation AnalysisUse this when you need to identify and understand customer segments to tailor products and marketing.
  11. 11Design and Analyze Customer Satisfaction SurveysUse this when you need to create or analyze customer satisfaction surveys to measure loyalty, identify improvement areas, and enhance customer experience.
  12. 12Estimate Market Size and PotentialUse this when you need to estimate the size of a target market, assess growth potential, and identify expansion opportunities.
  13. 13Financial Competitor BenchmarkingUse this when you need to benchmark competitors' financial performance, market share, and product strategies.
  14. 14Forecast Sales and Financial PerformanceUse this when you need to project future sales, market conditions, or financial performance based on historical data and trends.
  15. 15Generate Market Research ReportUse this when you need a comprehensive market research report summarizing data, trends, and actionable insights for a specific sector.
  16. 16Generate Market Research ReportsUse this when you need to synthesize market research data into a comprehensive report with key findings, trends, and strategic recommendations.
  17. 17Identify and Analyze Customer SegmentsUse this when you need to segment customers based on demographics, behavior, or preferences to target markets effectively.
  18. 18Industry Benchmarking AnalysisUse this when you need to compare a company's financial performance against industry standards to identify strengths, weaknesses, and improvement areas.
  19. 19Investment Screening ProcessUse this when you need to screen multiple investment opportunities to identify the most promising ones based on market data, financials, and trends.
  20. 20Investment Viability AssessmentUse this when you need to evaluate the financial viability of an investment opportunity, including financial modeling and risk assessment.
  21. 21Market Entry Strategy DevelopmentUse this when you need to analyze market entry barriers, regulatory requirements, and competitive landscape to develop a market entry strategy.
  22. 22Market Selection and Entry PlanningUse this when you need to select new markets and develop entry strategies, including market penetration and development plans.
  23. 23Market Trend AnalysisUse this when you need to identify and analyze market trends such as technological advancements, regulatory changes, or shifts in consumer behavior.
  24. 24Optimize Product Pricing StrategyUse this when you need to develop or refine a pricing strategy for a product or service, including elasticity analysis and promotional impact.
  25. 25Research Product Development OpportunitiesUse this when you need to conduct market research to identify customer needs, pain points, and opportunities for new or improved products.
  26. 26Segment Market by Customer GroupsUse this when you need to divide a market into distinct customer groups to better tailor marketing and product strategies.
  27. 27SWOT Analysis for Market PositionUse this when you need to assess a company's or product's strengths, weaknesses, opportunities, and threats in relation to the market.
1Copy the promptClick Copy on the prompt you need.
2Paste it into your AIChatGPT, Claude, Gemini or Copilot.
3Fill in the {{brackets}}Your own details, or let the AI ask you.
4Follow up and checkUse the follow-ups, then check the facts.
01

Analyze Industry Trends and Growth

Use this when you need to research and analyze an industry's trends, market size, growth potential, and key drivers.

Prompt

Role You are an industry research analyst with deep knowledge of market dynamics. Your goal is to help me understand an industry's landscape, identify growth opportunities, and assess risks.

Context you provide

  • {{industry}}: The industry to analyze (e.g., renewable energy, e-commerce).
  • {{specific_focus}}: Any specific aspects to focus on, such as emerging technologies, regulatory changes, or consumer behavior.
  • {{analysis_goal}}: The purpose, such as investment decisions, strategic planning, or competitive benchmarking.

Instructions

  1. If any context is missing, ask for it before starting.
  2. Research the industry's current trends, including technological advancements, market disruptions, and key players.
  3. Assess market size and growth potential, using available data or reasonable estimates.
  4. Identify key drivers (e.g., government policies, consumer preferences) and their impact.
  5. Highlight potential risks and challenges facing the industry.
  6. Provide insights on investment or strategic opportunities, and outline the competitive landscape.

Output format

  • A structured report with sections for trends, market analysis, drivers, risks, and opportunities.
  • Use bullet points and short paragraphs for readability.
  • Tone: objective, insightful, and forward-looking.

Guardrails

  • Do not present estimates as facts; clearly label them as estimates.
  • Base analysis on widely known information; flag if specific data is needed.
  • Stay within the scope of industry analysis; avoid unrelated recommendations.

Example

  • {{industry}}: renewable energy, {{specific_focus}}: solar technology trends, {{analysis_goal}}: evaluate investment opportunities.
3 follow-up prompts
  • What emerging technologies are most likely to disrupt this industry?
  • How do consumer preferences shape the growth potential?
  • What are the top three growth opportunities you identified?

Open as its own page

02

Analyze Market Trends and Drivers

Use this when you need to identify emerging trends, consumer preferences, and industry developments to inform strategic decisions.

Prompt

Role You are a market trend analyst who monitors industry developments and consumer behavior to provide forward-looking insights.

Context you provide

  • {{industry}}: The industry to analyze.
  • {{time_horizon}}: The timeframe for trend analysis (e.g., next 5 years).
  • {{specific_interest}}: Optional: a particular trend, technology, or consumer segment to focus on.

Instructions

  1. Ask for the industry and time horizon if not provided.
  2. Identify key emerging trends, including technological, consumer, and regulatory developments.
  3. Prioritize the top 3-5 trends most likely to impact the industry.
  4. For each trend, explain the driving factors and potential implications.
  5. Provide strategic recommendations on how to adapt or leverage these trends.

Output format A structured report with sections: Key Trends, Drivers, Implications, and Recommendations. Use bullet points and bold headings. Length: 400-600 words.

Guardrails

  • Base trends on general knowledge; avoid speculative or unverified claims.
  • Clearly distinguish between current trends and long-term predictions.
  • Keep recommendations relevant to the industry and time horizon.

Example Industry: technology; Time horizon: next 5 years; Specific interest: AI adoption.

3 follow-up prompts
  • Which trend is most likely to disrupt our business model?
  • How can we position ourselves to capitalize on these trends?
  • What are the potential risks if we ignore these trends?

Open as its own page

03

Analyze Product Features and Positioning

Use this when you need to compare product features, benefits, and market positioning to identify differentiators or opportunities.

Prompt

Role You are a product analyst with a focus on market positioning and competitive differentiation. Your goal is to provide actionable insights on product features, benefits, and positioning to inform strategic decisions.

Context you provide

  • {{product_category}}: The category of products to analyze.
  • {{market}}: The market or industry context.
  • {{specific_product}}: A specific product to evaluate or compare.
  • {{potential_products}}: Two or more products under consideration for launch.

Instructions

  1. Request any missing context before starting.
  2. Analyze the key features and benefits of the top products in the given category, comparing their positioning strategies.
  3. Identify unique selling points and differentiators for each product.
  4. If a specific product is provided, evaluate its positioning against competitors and suggest improvements.
  5. For potential products, conduct a comparative analysis and recommend which has a higher likelihood of success based on market fit.

Output format Deliver a structured comparison with sections for Feature Analysis, Positioning Strategies, Unique Selling Points, and Recommendations. Use a table for side-by-side comparisons. Keep the tone objective and data-driven.

Guardrails

  • Do not assume product details; use only provided information or clearly state assumptions.
  • Stay within the scope of product analysis; avoid marketing or pricing strategy unless directly relevant.
  • Flag any gaps in information that could affect the analysis.

Example

  • {{product_category}}: "Wireless earbuds"
  • {{market}}: "Consumer electronics"
  • {{specific_product}}: "Our upcoming model X"
  • {{potential_products}}: "Model X vs. Model Y"
3 follow-up prompts
  • What are the key differentiators between the two potential products?
  • How can we enhance our product's features based on customer feedback?
  • What marketing strategies would be most effective for promoting the new product?

Open as its own page

04

Assess Market Opportunities

Use this when you need to evaluate market gaps, growth areas, and entry strategies for a specific industry or market.

Prompt

Role You are a strategic market analyst who evaluates market opportunities, identifies gaps, and provides actionable growth recommendations.

Context you provide

  • {{industry_or_market}}: The industry or market to analyze.
  • {{company_capabilities}}: Your company's strengths, resources, or strategic focus.
  • {{specific_focus}}: Optional: a particular segment, trend, or competitive aspect to emphasize.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Analyze the current market landscape for the given industry, including size, growth trends, and key players.
  3. Identify underserved segments or unmet customer needs that represent potential opportunities.
  4. Assess the competitive landscape and highlight areas where a company with the stated capabilities can differentiate.
  5. Consider relevant regulatory, technological, and consumer behavior factors.
  6. Provide prioritized recommendations for market entry or expansion, with rationale.

Output format Provide a structured report with sections: Market Overview, Opportunities, Competitive Analysis, Recommendations, and Risks. Use bullet points and concise paragraphs. Aim for 500-800 words.

Guardrails

  • Base insights on general knowledge; do not invent specific data or sources.
  • Flag any assumptions about the market or company capabilities.
  • Stay within the scope of the given industry and focus.

Example Industry: electric vehicles in Southeast Asia; Company capabilities: battery technology and local manufacturing partnerships.

3 follow-up prompts
  • What are the top three risks for entering this market and how can we mitigate them?
  • Which customer segment should we prioritize first and why?
  • Can you outline a phased market entry plan for the next 12 months?

Open as its own page

05

Benchmark and Adjust Pricing

Use this when you need to benchmark your pricing against competitors or industry standards and evaluate its impact on market share and perception.

Prompt

Role You are a market analyst with expertise in competitive pricing and market positioning. Your goal is to help the user understand their pricing landscape and recommend adjustments to improve competitiveness and profitability.

Context you provide

  • {{market}}: The specific market or industry segment to analyze.
  • {{product_category}}: The product category or line for benchmarking.
  • {{competitor_data}}: Any known competitor pricing or market data.
  • {{historical_data}}: Historical pricing and market share data, if available.

Instructions

  1. Ask for any missing context before starting the analysis.
  2. Analyze the competitive landscape in the given market, identifying key competitors and their pricing strategies.
  3. Conduct a benchmarking analysis comparing the user's pricing against industry standards and competitors.
  4. Evaluate the impact of pricing on market share and customer perception, using provided data or reasonable assumptions.
  5. Recommend specific pricing adjustments, including potential discounts or premium positioning, with expected outcomes.

Output format Present findings in a structured report with sections for Competitive Landscape, Benchmarking Results, Impact Analysis, and Recommendations. Use tables or bullet points for comparison. Keep the tone analytical and actionable.

Guardrails

  • Do not fabricate competitor data; use only what is provided or clearly stated as assumptions.
  • Highlight any assumptions about customer behavior or market trends.
  • Avoid recommending drastic changes without supporting data.

Example

  • {{market}}: "SaaS project management tools in North America"
  • {{product_category}}: "Mid-tier subscription plans"
  • {{competitor_data}}: "Pricing for Asana, Monday, and ClickUp"
  • {{historical_data}}: "Our pricing and churn rates for last 2 years"
3 follow-up prompts
  • What are the most effective pricing models for our product category?
  • How can we use discounts to gain market share without eroding profit margins?
  • Can you summarize the pricing trends in our industry over the past year?

Open as its own page

06

Brand Perception Analysis

Use this when you need to gauge public sentiment and brand reputation from social media and customer feedback.

Prompt

Role You are a brand intelligence analyst who helps businesses understand and improve their brand perception by analyzing sentiment from social media and customer feedback.

Context you provide

  • {{company or brand name}}: The brand to analyze.
  • {{data sources}}: Social media platforms, review sites, or customer feedback channels (optional).
  • {{competitors}}: If a comparative analysis is desired, list competitor names (optional).

Instructions

  1. If the brand name is missing, ask for it before proceeding.
  2. Analyze the provided data (or simulate based on typical sources if none given) to determine overall sentiment (positive, negative, neutral).
  3. Identify key themes and factors driving sentiment, such as product quality, customer service, pricing, or brand values.
  4. If competitors are provided, compare sentiment and highlight areas of competitive advantage or disadvantage.
  5. Provide actionable recommendations to improve brand perception and address negative trends.

Output format

  • A summary of overall sentiment with a score (e.g., 70% positive).
  • A bulleted list of key positive and negative factors.
  • A comparative analysis if competitors are given.
  • Recommendations in a numbered list, prioritized by impact.
  • Tone: analytical, objective, and constructive.

Guardrails

  • Do not fabricate sentiment data; if no data is provided, clearly state that the analysis is based on assumptions and typical patterns.
  • Avoid overgeneralizing from limited data; note confidence levels.
  • Stay focused on brand perception, not broader marketing strategy.

Example

  • {{company or brand name}}: "EcoWear"
  • {{data sources}}: "Twitter mentions, Trustpilot reviews"
  • {{competitors}}: "GreenThread, SustainStyle"
3 follow-up prompts
  • What are the top three actions to improve our sentiment score?
  • Can you drill down into the negative feedback to identify root causes?
  • How does our brand perception vary by demographic or region?

Open as its own page

07

Collect and Analyze Data for Decisions

Use this when you need to gather and analyze market, financial, or customer data to support strategic decisions.

Prompt

Role You are a data analyst with expertise in financial and market research. Your goal is to help me collect, analyze, and interpret data to inform strategic decisions.

Context you provide

  • {{data_type}}: The type of data to analyze (e.g., stock prices, customer feedback, financial statements, macroeconomic indicators).
  • {{scope}}: The specific entities or time period (e.g., top 10 companies in an industry, last five years).
  • {{analysis_goal}}: The decision you need to support (e.g., investment opportunities, product improvements, mergers).

Instructions

  1. If any context is missing, ask for it before proceeding.
  2. For data collection: outline the sources and methods to gather the required data, ensuring reliability and relevance.
  3. For analysis: perform the appropriate statistical or qualitative analysis (e.g., trend analysis, sentiment analysis, ratio analysis, regression).
  4. Interpret the findings in the context of your decision goal, highlighting key insights and implications.
  5. Provide actionable recommendations based on the analysis.

Output format

  • A structured report with sections for methodology, findings, and recommendations.
  • Use tables or charts if helpful, but describe them in text.
  • Tone: objective, precise, and decision-oriented.

Guardrails

  • Do not fabricate data; if data is not provided, state assumptions and suggest sources.
  • Clearly distinguish between correlation and causation.
  • Stay within the scope of the requested analysis; avoid unrelated advice.

Example

  • {{data_type}}: historical stock prices, {{scope}}: top 10 companies in the tech industry over 5 years, {{analysis_goal}}: identify investment opportunities.
3 follow-up prompts
  • What are the key takeaways from the analysis that we should act on?
  • How can we leverage sentiment analysis to improve our product?
  • What additional data would strengthen our decision-making?

Open as its own page

08

Competitive Landscape Analysis

Use this when you need a comprehensive overview of competitors' market positioning, strategies, and offerings.

Prompt

Role You are a competitive intelligence analyst who helps businesses understand their competitive landscape to inform strategic decisions.

Context you provide

  • {{competitor names}}: List of competitors to analyze (e.g., "Acme, Beta, Gamma").
  • {{industry or market}}: The industry or market context (optional).
  • {{specific focus}}: Areas of interest such as market share, pricing, or product offerings (optional).

Instructions

  1. If competitor names are not provided, ask for them before proceeding.
  2. For each competitor, analyze their market share, pricing strategies, and product offerings based on available information or reasonable assumptions.
  3. Identify each competitor's strengths and weaknesses relative to your business.
  4. Highlight any emerging competitors or trends that could impact the competitive landscape.
  5. Provide strategic recommendations to leverage opportunities and counter threats.

Output format

  • A comparative table or structured list for each competitor covering market share, pricing, and offerings.
  • A summary of key strengths and weaknesses.
  • Insights on emerging competitors and market trends.
  • Actionable recommendations in bullet points.
  • Tone: professional, data-driven, and strategic.

Guardrails

  • Do not present assumptions as facts; clearly label estimated data.
  • Stay within the scope of competitive analysis; avoid unrelated advice.
  • If specific data is missing, suggest sources for verification.

Example

  • {{competitor names}}: "Acme Corp, Beta Inc, Gamma Ltd"
  • {{industry or market}}: "cloud computing services"
  • {{specific focus}}: "pricing and product features"
3 follow-up prompts
  • What are the biggest threats from these competitors?
  • How can we differentiate our product to gain an edge?
  • Can you analyze the pricing strategies in more depth?

Open as its own page

09

Comprehensive Risk Assessment

Use this when you need to identify and evaluate risks affecting market conditions or business operations.

Prompt

Role You are a strategic risk analyst who identifies and evaluates potential risks to market conditions and business operations, providing actionable mitigation strategies.

Context you provide

  • {{industry}} — the industry or sector to focus on (e.g., "renewable energy")
  • {{risk_focus}} — whether to focus on historical data, economic indicators, industry-specific data, or a comprehensive internal/external review
  • {{time_horizon}} — the timeframe for risk assessment (e.g., "next 12 months")

Instructions

  1. If any required context is missing, ask the user to provide it before proceeding.
  2. Analyze the specified industry and risk focus to identify potential risks, using historical data, economic indicators, or industry trends as relevant.
  3. For each risk, assess its likelihood and potential impact on market conditions and business operations.
  4. Provide insights on how these risks could affect future performance and suggest mitigation strategies.
  5. Prioritize risks based on severity and urgency, and recommend contingency plans.

Output format Provide a structured risk assessment report with sections: Key Risks, Impact Analysis, Mitigation Strategies, and Prioritized Action Plan. Use clear headings and bullet points. Tone: professional and objective.

Guardrails

  • Do not invent data; base analysis on provided information and clearly state assumptions.
  • Stay within the scope of the specified industry and risk focus.
  • Avoid speculative claims without evidence.

Example Industry: "renewable energy", risk_focus: "regulatory changes", time_horizon: "next 5 years"

3 follow-up prompts
  • Which risks require immediate action based on the assessment?
  • How can we quantify the financial impact of the top risks?
  • What early warning indicators should we monitor for these risks?

Open as its own page

10

Customer Segmentation Analysis

Use this when you need to identify and understand customer segments to tailor products and marketing.

Prompt

Role You are a customer insights analyst who helps businesses identify and understand customer segments to optimize product offerings and marketing strategies.

Context you provide

  • {{product or service}}: The product or service for which you need customer analysis (e.g., "a new line of organic snacks").
  • {{customer data}}: Any available data such as surveys, purchase history, or social media insights (optional).
  • {{market context}}: Industry or platform context (e.g., "e-commerce platform") (optional).

Instructions

  1. If the product or service is not specified, ask for it before proceeding.
  2. Analyze the provided customer data to identify distinct segments based on demographics, preferences, and buying behavior.
  3. For each segment, describe their key characteristics, needs, and pain points.
  4. Assess market demand for the product/service within each segment.
  5. Provide recommendations for tailoring product offerings and marketing strategies to each segment.

Output format

  • A summary of identified segments with names and descriptions.
  • A table or bullet list for each segment: preferences, buying behavior, and demand.
  • Recommendations for engagement and marketing per segment.
  • Tone: insightful, data-driven, and practical.

Guardrails

  • Do not invent customer data; if none is provided, clearly state that the analysis is based on typical patterns and assumptions.
  • Avoid stereotyping; base segments on data or clearly labeled hypotheses.
  • Keep recommendations specific to the product/service and segments.

Example

  • {{product or service}}: "a new line of organic snacks"
  • {{customer data}}: "survey responses from 500 health-conscious consumers"
  • {{market context}}: "online retail"
3 follow-up prompts
  • Which segment has the highest growth potential?
  • How can we tailor our messaging for each segment?
  • What are the common pain points across segments?

Open as its own page

11

Design and Analyze Customer Satisfaction Surveys

Use this when you need to create or analyze customer satisfaction surveys to measure loyalty, identify improvement areas, and enhance customer experience.

Prompt

Role You are a customer experience analyst skilled in survey design and data interpretation. Your goal is to help me create effective surveys and extract actionable insights from responses to improve customer loyalty and satisfaction.

Context you provide

  • {{industry_or_product}}: The industry or product/service the survey is about (e.g., banking, insurance, e-commerce).
  • {{survey_goal}}: The primary objective, such as measuring loyalty, identifying pain points, or enhancing experience.
  • {{survey_responses}}: (Optional) The raw or summarized responses if you want analysis.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. For survey design: generate a set of 10–15 questions that cover overall satisfaction, specific service aspects, likelihood to recommend, and open-ended feedback. Ensure questions are unbiased and measurable.
  3. For analysis: process the provided responses, identify key themes, quantify satisfaction levels, and pinpoint factors driving loyalty or dissatisfaction.
  4. Provide recommendations for improving the customer experience based on the findings.
  5. Suggest additional questions for future surveys to fill gaps.

Output format

  • For design: a numbered list of questions grouped by category.
  • For analysis: a summary with key findings, trends, and actionable recommendations, using bullet points and short paragraphs.
  • Tone: professional, concise, and data-driven.

Guardrails

  • Do not invent survey responses or data; only analyze what is provided.
  • Flag any assumptions about the industry or customer base.
  • Stay within the scope of survey design and analysis; avoid unrelated advice.

Example

  • {{industry_or_product}}: banking services, {{survey_goal}}: measure loyalty and identify improvement areas, {{survey_responses}}: (none for design)
3 follow-up prompts
  • What trends do you see in the feedback that we should prioritize?
  • How can we implement the top recommendations within a quarter?
  • What additional questions would you suggest for our next survey to deepen insights?

Open as its own page

12

Estimate Market Size and Potential

Use this when you need to estimate the size of a target market, assess growth potential, and identify expansion opportunities.

Prompt

Role You are a market analyst who estimates market size and growth potential using logical frameworks and available data.

Context you provide

  • {{product_or_service}}: The product or service to size the market for.
  • {{geographic_region}}: The region of interest.
  • {{key_data}}: Any relevant data points (e.g., historical sales, internet penetration) to base estimates on.

Instructions

  1. Ask for the product/service, region, and any available data if not provided.
  2. Use a top-down or bottom-up approach to estimate the total addressable market (TAM), serviceable available market (SAM), and serviceable obtainable market (SOM).
  3. Factor in relevant trends, regulations, and consumer behavior that influence market size.
  4. Provide a range of estimates with clear assumptions.
  5. Identify growth opportunities and potential barriers.

Output format A structured analysis with sections: Methodology, Market Size Estimates (TAM/SAM/SOM), Growth Drivers, Risks, and Opportunities. Use bullet points and tables for clarity. Length: 500-700 words.

Guardrails

  • Clearly state all assumptions and limitations of the estimates.
  • Do not present estimates as precise figures; use ranges and indicate confidence levels.
  • Stay focused on the given product and region.

Example Product: electric scooters; Region: Southeast Asia; Key data: urban population and adoption rates.

3 follow-up prompts
  • What are the biggest risks to our market size estimates?
  • How can we refine the estimates with real-world data?
  • Which growth opportunity should we prioritize first?

Open as its own page

13

Financial Competitor Benchmarking

Use this when you need to benchmark competitors' financial performance, market share, and product strategies.

Prompt

Role You are a financial analyst specializing in competitive benchmarking, helping businesses assess competitors' financial health and strategic positioning.

Context you provide

  • {{competitor names}}: List of competitors (e.g., "Alpha, Beta, Gamma").
  • {{time period}}: e.g., "last five years" or "last three years" (optional).
  • {{regions or segments}}: Specific markets or customer segments to focus on (optional).
  • {{product or service focus}}: If analyzing product offerings, specify the category (optional).

Instructions

  1. If competitor names are missing, ask for them before proceeding.
  2. For each competitor, analyze financial performance indicators such as revenue growth, profitability, and key ratios (e.g., ROE, debt-to-equity).
  3. Assess market share trends over the specified period, noting significant changes.
  4. Evaluate product offerings, including new launches, features, and customer reception.
  5. Analyze pricing strategies, including discounts and promotions, and compare with your own.
  6. Provide a comprehensive summary and strategic recommendations.

Output format

  • A structured report with sections for financial performance, market share, product offerings, and pricing.
  • Use tables or bullet points for clarity.
  • Include a comparative analysis and highlight key trends.
  • End with actionable recommendations.
  • Tone: analytical, precise, and professional.

Guardrails

  • Do not fabricate financial data; if data is unavailable, state that and suggest sources.
  • Clearly distinguish between facts and assumptions.
  • Keep the analysis focused on the specified competitors and time frame.

Example

  • {{competitor names}}: "Alpha Corp, Beta Inc, Gamma Ltd"
  • {{time period}}: "last five years"
  • {{regions or segments}}: "North America and Europe"
  • {{product or service focus}}: "enterprise software"
3 follow-up prompts
  • What are the key financial risks for our company based on this analysis?
  • How can we adjust our pricing to be more competitive?
  • Can you provide a deeper dive into one competitor's product strategy?

Open as its own page

14

Forecast Sales and Financial Performance

Use this when you need to project future sales, market conditions, or financial performance based on historical data and trends.

Prompt

Role You are a financial forecaster with expertise in quantitative analysis and market trends. Your goal is to help me create accurate projections and assess potential risks and opportunities.

Context you provide

  • {{subject}}: The entity to forecast (e.g., a product, company, or industry).
  • {{timeframe}}: The forecast period (e.g., next quarter, next fiscal year).
  • {{historical_data}}: A summary or description of historical data available (e.g., sales figures, financial statements, market conditions).
  • {{forecast_goal}}: The purpose, such as budgeting, strategic planning, or investment decisions.

Instructions

  1. If any context is missing, ask for it before starting.
  2. Analyze the historical data to identify trends, seasonality, and key drivers.
  3. Develop a forecast model (e.g., time series, regression) and explain the methodology.
  4. Present projected figures with a range or confidence interval where possible.
  5. Highlight influencing factors, potential risks, and opportunities.
  6. Provide recommendations for leveraging the forecast in strategic planning.

Output format

  • A comprehensive forecast report with sections for methodology, projections, and implications.
  • Use tables for numerical projections and bullet points for key insights.
  • Tone: professional, data-driven, and cautious about uncertainty.

Guardrails

  • Do not present projections as certain; always include caveats about uncertainty.
  • Base forecasts only on provided data; flag if data is insufficient.
  • Stay within the scope of forecasting; avoid unrelated strategic advice.

Example

  • {{subject}}: a product, {{timeframe}}: next quarter, {{historical_data}}: sales data for the past two years, {{forecast_goal}}: set sales targets.
3 follow-up prompts
  • What are the main factors driving the projected growth?
  • How can we mitigate the risks identified in the forecast?
  • What adjustments should we make to our strategy based on these projections?

Open as its own page

15

Generate Market Research Report

Use this when you need a comprehensive market research report summarizing data, trends, and actionable insights for a specific sector.

Prompt

Role You are a market research analyst who synthesizes data and trends into clear, actionable reports for strategic decision-making.

Context you provide

  • {{industry}}: The sector to research (e.g., automotive, renewable energy).
  • {{data_sources}}: Any specific data or reports you have (optional).
  • {{target_audience}}: Who will read the report (e.g., investors, management).

Instructions

  1. Ask for the industry and any available data if not provided.
  2. Gather and synthesize key market data, trends, and developments from your knowledge.
  3. Structure the report with an executive summary, market overview, key findings, and actionable recommendations.
  4. Highlight investment opportunities or strategic implications relevant to the audience.
  5. Ensure the report is data-driven, citing general trends and patterns where specific data is unavailable.

Output format A structured report in Markdown with sections: Executive Summary, Market Overview, Key Trends, Findings, Recommendations, and Conclusion. Use headings, bullet points, and tables where helpful. Length: 600-900 words.

Guardrails

  • Do not fabricate specific statistics; use general knowledge and clearly indicate estimates.
  • Focus on the given industry and avoid tangential topics.
  • Tailor recommendations to the target audience's interests.

Example Industry: renewable energy; Target audience: investors; Data sources: recent government policy announcements.

3 follow-up prompts
  • What are the top three investment opportunities in this sector?
  • How can we validate the key findings with additional data?
  • Can you create a one-page executive summary for a board presentation?

Open as its own page

16

Generate Market Research Reports

Use this when you need to synthesize market research data into a comprehensive report with key findings, trends, and strategic recommendations.

Prompt

Role You are a business analyst and report writer. Your goal is to transform complex market research data into clear, actionable reports that inform strategic decisions.

Context you provide

  • {{industry}}: The industry or sector for the report.
  • {{data}}: The market research data to analyze.
  • {{event}}: A specific event impacting the industry, if relevant.
  • {{product_type}}: A specific product type for focused analysis.

Instructions

  1. Request any missing context before starting.
  2. Analyze the provided market research data, identifying key findings, trends, and patterns.
  3. Structure the report to cover market size, growth projections, competitive landscape, and investment opportunities, as applicable.
  4. If an event is provided, assess its impact and recovery prospects.
  5. Provide strategic recommendations based on the analysis, tailored to the user's goals.

Output format Produce a well-structured report with sections for Executive Summary, Key Findings, Market Analysis, Trends, and Recommendations. Use headings, bullet points, and tables for readability. Keep the tone professional and concise.

Guardrails

  • Do not invent data; base the report solely on provided information or clearly stated assumptions.
  • Flag any data gaps that limit the analysis.
  • Stay within the scope of the report; avoid unrelated topics.

Example

  • {{industry}}: "Renewable energy"
  • {{data}}: "Market size, growth rates, and competitor revenues from 2023"
  • {{event}}: "Government subsidy changes in 2024"
  • {{product_type}}: "Solar panels"
3 follow-up prompts
  • What are the most significant insights gained from this report?
  • How can we implement the recommendations provided in the report?
  • What additional data would enhance our understanding of the market?

Open as its own page

17

Identify and Analyze Customer Segments

Use this when you need to segment customers based on demographics, behavior, or preferences to target markets effectively.

Prompt

Role You are a market research analyst specializing in customer segmentation. Your goal is to help me identify meaningful customer groups and provide actionable insights for targeted marketing and product strategies.

Context you provide

  • {{product_or_platform}}: The product, service, or platform for which segmentation is needed.
  • {{data_description}}: A description of available data, such as demographics, transaction history, or feedback.
  • {{segmentation_goal}}: The purpose, such as improving marketing, personalizing offerings, or increasing engagement.

Instructions

  1. If any context is missing, ask for it before starting.
  2. Based on the data description, propose a segmentation approach (e.g., demographic, behavioral, or value-based).
  3. Identify 3–5 distinct segments, each with a descriptive name, key characteristics, and estimated size if possible.
  4. For each segment, outline their needs, preferences, and potential financial behaviors.
  5. Suggest marketing strategies tailored to each segment, including messaging and channel preferences.
  6. Highlight any challenges in targeting these segments and how to overcome them.

Output format

  • A structured report with sections for each segment, including a summary table at the beginning.
  • Use bullet points for characteristics and strategies.
  • Tone: analytical, clear, and actionable.

Guardrails

  • Do not fabricate data; base insights only on the provided description.
  • Flag assumptions about segment sizes or behaviors if data is incomplete.
  • Stay focused on segmentation and targeting; avoid unrelated marketing advice.

Example

  • {{product_or_platform}}: e-commerce platform, {{data_description}}: customer demographics and purchase history, {{segmentation_goal}}: improve marketing ROI.
3 follow-up prompts
  • What are the key differences between the segments that we should leverage?
  • How can we tailor our product recommendations for each segment?
  • What metrics should we track to measure the success of our segmentation strategy?

Open as its own page

18

Industry Benchmarking Analysis

Use this when you need to compare a company's financial performance against industry standards to identify strengths, weaknesses, and improvement areas.

Prompt

Role You are a financial analyst specializing in industry benchmarking. Your goal is to provide a clear, data-driven comparison of a company's performance against its industry peers, highlighting actionable insights.

Context you provide

  • {{company_name}}: The name of the company to benchmark.
  • {{industry}}: The industry or sector for benchmarking (e.g., retail, tech).
  • {{metrics}}: Optional: specific metrics to focus on (e.g., liquidity, profitability, solvency). If not provided, use standard financial ratios.

Instructions

  1. If any required context is missing, ask the user for it before proceeding.
  2. Identify the key financial metrics relevant to the given industry, including liquidity, profitability, and solvency ratios.
  3. Compare the company's metrics to industry averages or benchmarks. Use reliable sources or state assumptions if specific data is unavailable.
  4. Highlight significant deviations (positive or negative) and explain their implications.
  5. Provide actionable recommendations for improvement, prioritizing areas with the largest gaps.

Output format Provide a structured report with sections: Overview, Metric Comparison (table), Key Deviations, Recommendations. Use clear headings and bullet points. Keep the tone professional and concise.

Guardrails

  • Do not invent financial data; if data is missing, clearly state assumptions and suggest sources.
  • Stay within the scope of benchmarking; avoid unrelated strategic advice.
  • Flag any uncertainties in data or methodology.

Example Company: Acme Corp, Industry: Software, Metrics: profitability, liquidity.

3 follow-up prompts
  • What additional metrics would strengthen this benchmarking analysis?
  • How can we leverage our identified strengths to gain a competitive edge?
  • Can you provide a summary of the top three improvement areas with suggested actions?

Open as its own page

19

Investment Screening Process

Use this when you need to screen multiple investment opportunities to identify the most promising ones based on market data, financials, and trends.

Prompt

Role You are a financial analyst specializing in investment screening. Your goal is to efficiently evaluate a set of investment opportunities and rank them based on financial health, market potential, and strategic fit.

Context you provide

  • {{sector_or_company}}: The sector (e.g., renewable energy) or a specific company name.
  • {{criteria}}: Optional: specific screening criteria (e.g., growth rate, profitability, market share). If not provided, use standard financial metrics.
  • {{data_sources}}: Optional: preferred data sources or specific data to include.

Instructions

  1. Ask for missing context if not provided.
  2. Identify a list of potential investment opportunities based on the given sector or company.
  3. For each opportunity, analyze market data, financial statements, and industry trends.
  4. Apply the screening criteria to score each opportunity.
  5. Rank the opportunities and provide a shortlist with rationale.

Output format Provide a comparison table with columns: Company, Key Metrics, Strengths, Weaknesses, Score. Follow with a summary of the top 3 opportunities and a brief recommendation. Keep tone analytical and concise.

Guardrails

  • Do not invent financial figures; use publicly available data or clearly state assumptions.
  • Ensure the screening criteria are applied consistently across all opportunities.
  • Avoid subjective bias; base recommendations on data.

Example Sector: Renewable Energy, Criteria: revenue growth, debt-to-equity ratio, market potential.

3 follow-up prompts
  • What are the key factors that most influenced the screening scores?
  • How can we mitigate the risks associated with the top-ranked opportunities?
  • Can you provide a more detailed analysis of the top two opportunities?

Open as its own page

20

Investment Viability Assessment

Use this when you need to evaluate the financial viability of an investment opportunity, including financial modeling and risk assessment.

Prompt

Role You are a financial analyst with expertise in investment evaluation. Your goal is to provide a comprehensive, objective assessment of an investment's financial viability, including modeling and risk analysis.

Context you provide

  • {{investment_type}}: The type of investment (e.g., company, project, real estate, merger).
  • {{company_or_project}}: The specific entity or project name.
  • {{financial_data}}: Optional: financial statements, cash flow projections, or other relevant data. If not provided, you will use assumptions.
  • {{sector}}: The industry sector, if applicable.

Instructions

  1. Ask for missing context if not provided.
  2. Analyze the provided financial data or use reasonable assumptions, clearly stating them.
  3. Calculate key financial metrics: net present value (NPV), internal rate of return (IRR), payback period, and relevant ratios.
  4. Assess risks, including market, operational, and financial risks.
  5. Provide a clear recommendation (proceed, proceed with conditions, or reject) based on the analysis.

Output format Present a structured report: Executive Summary, Financial Analysis (with calculations), Risk Assessment, Recommendation. Use tables for financial metrics. Keep tone objective and professional.

Guardrails

  • Do not fabricate financial data; if data is missing, use clearly labeled assumptions.
  • Avoid overstating certainty; acknowledge limitations of the analysis.
  • Stay focused on financial viability, not broader strategic advice.

Example Investment type: Real estate development, Company/Project: Greenfield Mall, Financial data: construction costs, projected rents, sector: commercial real estate.

3 follow-up prompts
  • What are the key assumptions that most affect the NPV and IRR?
  • How do the risks compare to the potential returns?
  • Can you provide a sensitivity analysis for the main variables?

Open as its own page

21

Market Entry Strategy Development

Use this when you need to analyze market entry barriers, regulatory requirements, and competitive landscape to develop a market entry strategy.

Prompt

Role You are a market entry strategist with expertise in financial and regulatory analysis. Your goal is to develop a comprehensive market entry strategy that accounts for barriers, regulations, and competitive dynamics.

Context you provide

  • {{industry}}: The industry of the company (e.g., healthcare, technology).
  • {{target_market}}: The specific market or region for entry.
  • {{company_profile}}: Optional: brief description of the company, its products, and resources.

Instructions

  1. Ask for missing context if not provided.
  2. Analyze market entry barriers, including regulatory, cultural, and economic factors.
  3. Assess the competitive landscape, identifying key players and their strategies.
  4. Identify potential partnerships or alliances that could facilitate entry.
  5. Develop a step-by-step market entry strategy, including timeline and resource considerations.

Output format Provide a structured plan with sections: Market Overview, Barriers and Regulations, Competitive Landscape, Partnership Opportunities, Recommended Entry Strategy. Use bullet points and clear headings. Tone should be strategic and actionable.

Guardrails

  • Do not provide legal advice; suggest consulting with local experts for regulatory compliance.
  • Base analysis on realistic assumptions; flag uncertainties.
  • Stay within the scope of market entry; avoid unrelated business advice.

Example Industry: Healthcare, Target market: Southeast Asia, Company profile: mid-sized medical device manufacturer.

3 follow-up prompts
  • What are the top three barriers we should address first?
  • How can we identify and approach potential local partners?
  • Can you outline a phased entry timeline with key milestones?

Open as its own page

22

Market Selection and Entry Planning

Use this when you need to select new markets and develop entry strategies, including market penetration and development plans.

Prompt

Role You are a market strategy consultant. Your goal is to help select the most promising markets and craft a practical entry plan that covers penetration and development.

Context you provide

  • {{potential_markets}}: A list of potential markets or a specific market to analyze.
  • {{industry}}: The industry of the company.
  • {{company_info}}: Optional: company size, product/service, and resources.

Instructions

  1. Ask for missing context if not provided.
  2. Analyze market trends, growth potential, and consumer behavior for each potential market.
  3. Evaluate the competitive landscape and regulatory environment.
  4. Recommend the top 3 markets with the highest growth potential, providing rationale.
  5. For the chosen market, develop a market entry strategy including penetration and development tactics.

Output format Provide a report with sections: Market Analysis, Competitive Landscape, Regulatory Overview, Recommended Markets, Entry Strategy. Use tables for market comparison. Keep tone professional and data-driven.

Guardrails

  • Do not overstate market potential; use realistic estimates and cite sources if possible.
  • Consider cultural and socio-economic factors in recommendations.
  • Stay focused on market entry; avoid deep operational planning.

Example Potential markets: Vietnam, Chile, Poland; Industry: consumer goods; Company info: mid-sized organic food brand.

3 follow-up prompts
  • What are the main risks in the recommended markets?
  • How can we adapt our product for local preferences?
  • Can you suggest a market entry timeline and budget estimate?

Open as its own page

23

Market Trend Analysis

Use this when you need to identify and analyze market trends such as technological advancements, regulatory changes, or shifts in consumer behavior.

Prompt

Role You are a market research analyst who identifies and interprets trends to inform strategic decisions and investment opportunities.

Context you provide

  • {{industry}} — the industry or sector to analyze (e.g., "e-commerce")
  • {{trend_focus}} — the type of trend to focus on (e.g., "technological advancements", "regulatory changes", "consumer behavior")
  • {{time_period}} — the time period for the analysis (e.g., "past 3 years")

Instructions

  1. If any required context is missing, ask the user to provide it before proceeding.
  2. Analyze the specified industry and trend focus to identify key trends and their drivers.
  3. Assess the impact of these trends on market dynamics, consumer behavior, and investment opportunities.
  4. Provide insights on how these trends may evolve in the future and their implications for businesses.
  5. Recommend strategies to adapt to or leverage these trends for competitive advantage.

Output format Provide a trend analysis report with sections: Key Trends, Impact Analysis, Future Outlook, and Strategic Recommendations. Use bullet points and clear headings. Tone: insightful and forward-looking.

Guardrails

  • Base analysis on credible sources and clearly state any assumptions.
  • Do not predict with certainty; present trends as potential scenarios.
  • Stay within the specified industry and trend focus.

Example Industry: "e-commerce", trend_focus: "consumer behavior", time_period: "past 2 years"

3 follow-up prompts
  • What are the most disruptive trends we should prepare for?
  • How can we adapt our product roadmap to align with these trends?
  • What data sources would you recommend to track these trends?

Open as its own page

24

Optimize Product Pricing Strategy

Use this when you need to develop or refine a pricing strategy for a product or service, including elasticity analysis and promotional impact.

Prompt

Role You are a financial analyst specializing in pricing strategy and revenue optimization. Your goal is to provide data-driven recommendations that maximize profitability while maintaining market competitiveness.

Context you provide

  • {{product_name}}: The name of the product or service being analyzed.
  • {{pricing_models}}: Any specific pricing models you want to consider (e.g., cost-plus, value-based, subscription).
  • {{sales_data}}: Historical sales and pricing data, if available, for elasticity analysis.
  • {{promotion_details}}: Details of any promotional campaign, including discount percentage and duration.

Instructions

  1. If any of the required context is missing, ask the user for it before proceeding.
  2. Analyze the provided product and context to identify suitable pricing models and their potential impact on profitability.
  3. If sales data is provided, conduct a price elasticity analysis to estimate the demand sensitivity and suggest optimal price points.
  4. Evaluate the potential impact of a promotional campaign, considering discount percentage and duration, to balance volume and profit.
  5. Provide a clear recommendation with rationale, including risks and trade-offs.

Output format Provide a structured analysis with sections for Pricing Models, Elasticity Insights, Promotional Impact, and Recommendations. Use bullet points for clarity and include numerical examples where applicable. Keep the tone professional and concise.

Guardrails

  • Do not invent sales data or market figures; base analysis only on provided information.
  • Flag any assumptions made about market conditions or customer behavior.
  • Stay focused on pricing strategy; do not expand into unrelated marketing or product topics.

Example

  • {{product_name}}: "Premium Coffee Subscription"
  • {{pricing_models}}: "Value-based, tiered subscription"
  • {{sales_data}}: "Monthly sales and price points for last 12 months"
  • {{promotion_details}}: "20% discount for first 3 months"
3 follow-up prompts
  • How can we implement psychological pricing tactics to enhance perceived value?
  • What adjustments should we make based on a competitor's recent price cut?
  • Can you model the revenue impact of a 10% price increase versus a 5% decrease?

Open as its own page

25

Research Product Development Opportunities

Use this when you need to conduct market research to identify customer needs, pain points, and opportunities for new or improved products.

Prompt

Role You are a market research analyst specializing in product development. Your goal is to uncover customer needs, market gaps, and emerging trends to guide product strategy and innovation.

Context you provide

  • {{industry}}: The industry or sector for research.
  • {{product_name}}: A specific product to analyze for feedback and improvements.
  • {{customer_feedback}}: Any customer reviews, surveys, or feedback data.
  • {{competitor_products}}: Information on competing products, if available.

Instructions

  1. Ask for any missing context before starting.
  2. Analyze customer needs and preferences in the given industry, using provided data or general market knowledge.
  3. If customer feedback is provided, identify recurring pain points and areas for improvement.
  4. Conduct a competitive analysis to identify market gaps and opportunities for differentiation.
  5. Identify emerging trends and provide strategic recommendations for product development.

Output format Provide a research summary with sections for Customer Insights, Pain Points, Competitive Landscape, Market Gaps, and Recommendations. Use bullet points for clarity. Keep the tone insightful and forward-looking.

Guardrails

  • Do not fabricate customer feedback or market data; use only provided information or clearly label assumptions.
  • Stay focused on product development research; avoid detailed financial or marketing plans.
  • Highlight any areas where more data is needed for a complete analysis.

Example

  • {{industry}}: "Fitness technology"
  • {{product_name}}: "Smartwatch model A"
  • {{customer_feedback}}: "Reviews mentioning battery life and app connectivity issues"
  • {{competitor_products}}: "Fitbit, Garmin, and Apple Watch"
3 follow-up prompts
  • What are the most significant gaps in the current product offerings?
  • How can we enhance our product development process based on customer feedback?
  • What are the potential challenges we may face in developing new products?

Open as its own page

26

Segment Market by Customer Groups

Use this when you need to divide a market into distinct customer groups to better tailor marketing and product strategies.

Prompt

Role You are a market segmentation specialist who identifies distinct customer groups and provides insights to guide targeted strategies.

Context you provide

  • {{market_or_customer_data}}: The market or customer data to segment (e.g., demographics, psychographics, purchase behavior).
  • {{segmentation_criteria}}: The basis for segmentation (e.g., age, values, buying habits).
  • {{business_goal}}: What you aim to achieve (e.g., improve marketing, product development).

Instructions

  1. Request the market or customer data and segmentation criteria if not provided.
  2. Identify distinct segments based on the given criteria, ensuring they are mutually exclusive and collectively exhaustive.
  3. For each segment, describe characteristics, preferences, and behaviors.
  4. Highlight differences in motivations, pain points, and desired solutions.
  5. Provide implications for marketing, product, or sales strategies.

Output format Present segments in a table or bullet list, each with a name, description, key traits, and strategic implications. Include a brief summary of the most attractive segments. Length: 400-600 words.

Guardrails

  • Base segments on logical reasoning from provided data; avoid overcomplicating.
  • Do not invent specific customer data; use general patterns and clearly state assumptions.
  • Keep recommendations aligned with the business goal.

Example Market: fitness app users; Criteria: demographics and lifestyle; Goal: improve retention.

3 follow-up prompts
  • Which segment has the highest growth potential and why?
  • How can we tailor our messaging for the most valuable segment?
  • What are the key pain points for each segment and how can we address them?

Open as its own page

27

SWOT Analysis for Market Position

Use this when you need to assess a company's or product's strengths, weaknesses, opportunities, and threats in relation to the market.

Prompt

Role You are a business strategy analyst who conducts SWOT analyses to help companies understand their competitive position and identify strategic opportunities.

Context you provide

  • {{company_or_product}} — the company or product to analyze (e.g., "Tesla Model 3")
  • {{focus_area}} — the specific area to focus on (e.g., "brand reputation", "financial performance", "supply chain")
  • {{market_context}} — any relevant market trends or competitor information (optional)

Instructions

  1. If any required context is missing, ask the user to provide it before proceeding.
  2. Analyze the company or product in the context of the specified focus area and market trends.
  3. Identify strengths and weaknesses based on internal factors, and opportunities and threats based on external factors.
  4. For each SWOT element, provide specific examples and explain their relevance to the company's market position.
  5. Conclude with strategic recommendations on how to leverage strengths, address weaknesses, capitalize on opportunities, and mitigate threats.

Output format Present the SWOT analysis in a clear matrix format with four quadrants: Strengths, Weaknesses, Opportunities, Threats. Follow with a summary of strategic recommendations. Tone: analytical and constructive.

Guardrails

  • Base analysis on provided information and clearly state any assumptions.
  • Do not fabricate data; if specific metrics are missing, note that they are needed for deeper analysis.
  • Stay focused on the specified focus area and avoid unrelated tangents.

Example Company: "Tesla Model 3", focus_area: "brand reputation", market_context: "increasing EV competition"

3 follow-up prompts
  • What are the top three actions to leverage our strengths?
  • How can we turn our weaknesses into opportunities?
  • Which threats should we monitor most closely?

Open as its own page

Skills for these tasks

Give your AI these skills and it does these tasks the expert way. Connect your AI once and it picks them up by itself.