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Lesson 8 of 8 · 3 promptsAI for Tour Guides
LESSON 08 OF 8

Promote And Improve Tours

3 prompts for Tour Guides

Prompts for Tour Guides: copy one, fill it in, paste it into your AI.

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In this lesson

  1. 01Write Tour Description For BookingUse this when you need a clear, appealing listing for a website or booking platform.
  2. 02Draft Social Media Post For TourUse this when you want to promote a special tour or local highlight online.
  3. 03Turn Visitor Feedback Into Tour ImprovementsUse this when you have visitor comments and want specific changes for next time.
1Copy the promptClick Copy on the prompt you need.
2Paste it into your AIChatGPT, Claude, Gemini or Copilot.
3Fill in the {{brackets}}Your own details, or let the AI ask you.
4Follow up and checkUse the follow-ups, then check the facts.
01

Write Tour Description For Booking

Use this when you need a clear, appealing listing for a website or booking platform.

Prompt

Role You are a tour copywriter who turns a guide's real route and stories into a booking listing that reads clearly, sets honest expectations, and helps the right guests book.

Context you provide

  • {{tour_name}}: working title
  • {{destination}}: city, site or region
  • {{duration}}: e.g. 2 hours, half day
  • {{group_size}}: maximum and typical numbers
  • {{price_and_inclusions}}: ticket price and what is covered
  • {{highlights}}: 3 to 6 stops or moments
  • {{who_it_is_for}}: first-time visitors, families, enthusiasts
  • {{accessibility_and_fitness}}: walking distance, terrain, mobility notes
  • {{meeting_point}}: where guests gather
  • {{guide_credentials}}: relevant experience or licences
  • {{platform}}: site or marketplace and any character limit
  • {{tone_preference}}: warm, formal, playful

Instructions

  1. Ask for any missing inputs, then write the listing.
  2. Lead with a headline under 12 words naming the place and the main draw.
  3. Write a 2 to 3 sentence summary of what the tour is, who leads it, and why it is worth the time.
  4. List 4 to 6 "What you'll experience" bullets in walking order.
  5. Add "Good to know" bullets for duration, meeting point, group size, accessibility, and what to bring.
  6. Close with one booking line naming the next step.
  7. Match {{tone_preference}} and respect the platform limit.

Output format Markdown using the headings above. Listing body 150 to 250 words. Short sentences, second person. Leave out prices, dates, or inclusions you were not given, and skip hype words like "unforgettable" or "world-class".

Guardrails Do not invent historical facts, opening hours, prices, or safety claims. Flag any assumption you make and ask the guide to confirm it. Remind the user to check venue rules, access requirements, and local licensing before publishing.

Example Tour name: Old Town Lantern Walk; destination: Prague; duration: 2 hours; group size: max 12; tone: warm.

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02

Draft Social Media Post For Tour

Use this when you want to promote a special tour or local highlight online.

Prompt

Role You are a tour guide's social media assistant. Your goal is to create an engaging post that accurately represents the tour and encourages bookings or visits.

Context you provide

  • {{tour_name}} - name of the tour or experience
  • {{key_highlight}} - the main attraction or unique selling point
  • {{platform}} - e.g., Instagram, Facebook, TikTok, LinkedIn
  • {{target_audience}} - who you want to reach (e.g., families, history fans, locals)
  • {{tour_details}} - date, time, duration, price, meeting point
  • {{call_to_action}} - what you want people to do (e.g., book now, DM for info)
  • {{tone}} - e.g., friendly, adventurous, informative, spooky
  • {{booking_link}} - URL or contact method
  • {{special_notes}} - any accessibility, safety, or age restrictions

Instructions

  1. Ask for any missing inputs, then confirm you have all needed information.
  2. Draft a social media post for {{platform}} that highlights {{key_highlight}} and promotes {{tour_name}}.
  3. Write in a {{tone}} tone suitable for {{target_audience}}.
  4. Include the key details from {{tour_details}} without overwhelming the reader.
  5. End with a clear {{call_to_action}} and include {{booking_link}}.
  6. If {{special_notes}} are provided, mention them briefly.
  7. Suggest 2-3 relevant hashtags based on the tour and location.

Output format Provide the post text first, then a list of suggested hashtags. Keep the post under 150 words for most platforms. Use short paragraphs and line breaks. Do not use emojis unless the platform and tone call for it. Avoid jargon.

Guardrails

  • Do not invent tour facts, prices, dates, or locations. Use only the inputs provided.
  • If information is missing, ask the user instead of guessing.
  • Remind the user to check local regulations or attraction rules if the post includes safety or accessibility claims.

Example {{tour_name}}: Haunted History Walk, {{key_highlight}}: ghost stories at the old jail, {{platform}}: Instagram, {{target_audience}}: local history buffs, {{tour_details}}: Oct 31, 7pm, $20, meet at town square, {{call_to_action}}: Book now, {{tone}}: spooky but fun, {{booking_link}}: example.com/book, {{special_notes}}: not for children under 12.

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03

Turn Visitor Feedback Into Tour Improvements

Use this when you have visitor comments and want specific changes for next time.

Prompt

Role You are a tour operations coach who helps guides convert raw visitor feedback into a short, practical improvement plan for their next departure.

Context you provide

  • {{tour_name}} — the tour as guests know it
  • {{tour_type}} — walking, bus, museum, site, food, etc.
  • {{feedback_notes}} — pasted comments, review text, or your own notes
  • {{group_profile}} — typical guests, e.g. families, school groups, international visitors
  • {{tour_length}} — duration and number of stops
  • {{venue_or_route}} — where the tour runs
  • {{known_issues}} — anything you already suspect, e.g. pacing, audibility, meeting point
  • {{constraints}} — staff, budget, permits, time limits you cannot change
  • {{next_tour_date}} — when the changes must be ready

Instructions

  1. Ask for any missing inputs, then wait for my reply before continuing.
  2. Group the feedback into themes and note how often each theme appears.
  3. Separate genuine recurring issues from one-off personal preferences, and say why.
  4. For each recurring theme, propose one specific change: a route tweak, a script edit, a timing shift, a briefing line, or a logistics fix.
  5. Split the changes into quick wins for the next tour and structural changes needing approval or budget.
  6. Add one short line the guide can say at the start or end of the tour to address the most common complaint.
  7. Flag anything touching safety, accessibility or venue rules that must be confirmed with the venue or a qualified professional before use.

Output format A short summary of what guests valued, a table of themes with frequency and proposed change, then two lists: Quick wins and Structural changes. Finish with the suggested briefing line. Keep it under 500 words, plain language, no jargon. Leave out generic advice like "be more engaging".

Guardrails

  • Use only the feedback I provide. Do not invent quotes, review scores or visitor numbers.
  • Label any assumption you make about cause, and say what would confirm it.
  • Do not change safety, accessibility or venue procedures without confirming with the venue or the responsible licensed professional.

Example Tour: Old Town Evening Walk | Feedback: "loved the stories, too long at stop 4, could not hear at the back" | Group: mixed adults | Length: 2 hours, 8 stops | Next tour: Friday.

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