Intro · 3:17
Your AI marketing system
What the system does, the free resource pack, and turning on Claude Cowork.
- The goal is one Claude Cowork workspace that runs your marketing.
- It covers voice cloning, content, creative, leads, dashboards and SEO.
- Start by installing Claude desktop and enabling Cowork.
| Area | What you'll build |
|---|---|
| Content | Voice skills and repurposing |
| Creative | Images and videos |
| Growth | Leads, dashboards, SEO |
Do this in your own tools, step by step. Ticks are saved on this device.
What is Cowork?
Claude's mode for working inside your files and tools.
What does the system cover?
Content, creative, leads, dashboards and SEO.
0:00 I'm going to show you how to clone your own voice so content sounds like you wrote it. Generate scroll stopping images and videos without a designer. build a system that finds your customers and writes the outreach messages for you and how to take advantage of one of the biggest opportunities in AI marketing right now. Plus, I'm giving you my exact road maps and prompt packs completely free so you could build right alongside me in this video.
0:23 So, without further ado, let's dive right into this. All right, guys. So, first of all, this is going to be a very in-depth and detailed course on how to use Claude for marketing. But even if you're non-technical, this video is going to break it down simply so anybody can understand it. And to start this off, I'm going to share this resource pack with you guys completely for free. This is going to be your step-by-step guide breaking down with visuals what it is that we're building along with the exact prompt that you could copy to follow along throughout this entire video.
1:07 As you can see, there are tons of different steps here showing you how to build specific skills. I'm going to give you the prompts for the skills and so many other things that we're going to cover. So, first of all, what you guys need to do is download this free resource and I'm going to show you how to do that right now. All right. All right. So, in order to get this resource, there will be a link in the description as well as the top pinned comment.
1:07 And we are going to come here to Gumroad. Just put $0. If you guys want to pay me for this, just subscribe to the channel if you are not already subscribed. And then you could have this for free. Just click on I want this. And then we're going to put in our contact information. We're just going to add our email address as well as you could grab my 15 co-work skills and a couple of other different, you know, products that I have on here that are also completely for free.
1:32 Then you're going to put in your email. Just click get. And just like that, we now have this teaching pack. We're going to click download. This is going to be an HTML file. So, I could just click on this, open it up. It should open up in your browser. And then you will see this exact same guide, which we're going to use to follow along with this video, set this up all for you. All right. So, now that we actually have this download, let's talk about what it is that we are going to be building.
1:54 So, first of all, we're going to be building basically an entire Claude co-working engine. Essentially, Claude is going to be the center of this along with our specific voice that we're going to craft inside of Claude as well as we're going to connect this to the different marketing tools that we use. So whether that is Higsfield or Clay or Zappy or Gmail, basically all the different tools we use to run our business, we're able to pull directly into Claude in order to create content and marketing material for us.
2:17 Now, the next step is we need to make sure we have the Claude desktop app downloaded. If you do not already have it downloaded, there will be a link in the description and the pinned comment. So go ahead and download this and then from there let's go ahead and open it up. First of all, what we're going to see is we are in chat mode here. This is basically like using normal claude on the web or chatbt.
2:39 But what we're going to focus on in this video is we want to toggle on co-work mode. However, a lot of the skills and systems we're going to be building we can use inside of chat mode. But we're going to be building an entire marketing system and we need co-work to do that. So click on this little middle button and you will see we are now in co-work mode. And what we are going to see is this interface right here.
3:03 Now, let me talk quickly about our next steps. Now, we need to set up our specific workspace inside of Claude. And if you don't know what a workspace folder is, let me break this down right now so simply that anybody can understand. Our workspace is just a
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