Prompts for Competitive Intelligence Analysts: copy one, fill it in, paste it into your AI.
Track progress as a memberIn this lesson
- 01Analyze Customer Satisfaction SurveysUse this when you need to extract actionable insights from open-ended customer feedback.
- 02Brand Perception AnalysisUse this when you need to understand how consumers perceive and discuss your brand across online platforms.
- 03Brand Perception AnalysisUse this when you need to gauge overall brand perception from consumer conversations and identify reputation risks.
- 04Calculate Sentiment Scores from FeedbackUse this when you need to quantify consumer sentiment from feedback to gauge overall perception.
- 05Collect Consumer Sentiment DataUse this when you need to gather and analyze consumer opinions from social media and review platforms.
- 06Competitive BenchmarkingUse this when you need to compare sentiment across different brands or products to understand market positioning.
- 07Competitive BenchmarkingUse this when you need to compare consumer sentiment for your product against competitors to identify strategic insights.
- 08Consumer Behavior Sentiment PredictionUse this when you need to turn customer reviews and sentiment data into predictions about future behavior.
- 09Consumer Sentiment AnalysisUse this when you need to analyze the tone and emotions in consumer comments and reviews to understand market perception.
- 10Consumer Sentiment ReportingUse this when you need to summarize and present consumer sentiment findings for strategic decision-making.
- 11Customer Review AnalysisUse this when you need to analyze and summarize customer reviews to understand sentiment towards a product or service.
- 12Develop Sentiment-Based Marketing StrategiesUse this when you need to turn consumer sentiment analysis into actionable marketing strategies.
- 13Identify Emerging Consumer TrendsUse this when you need to spot emerging trends in consumer preferences to stay competitive.
- 14Identify Key InfluencersUse this when you need to find influential voices shaping consumer opinion in your industry.
- 15Monitor Sentiment Trends Over TimeUse this when you need to track changes in consumer sentiment over time to stay proactive.
- 16Monitor Social Media SentimentUse this when you need real-time insights from social media to understand public perception.
- 17Predictive Sentiment Trend AnalysisUse this when you need to forecast consumer sentiment shifts using historical data and external factors.
- 18Product Launch Sentiment EvaluationUse this when you need to assess consumer sentiment towards a new product launch to inform decisions.
- 19Segment Market by SentimentUse this when you need to understand how different customer segments perceive your product or service.
- 20Sentiment Analysis Dashboard CreationUse this when you need to visualize consumer sentiment data for easier interpretation and decision-making.
- 21Spot Emerging Consumer Sentiment TrendsUse this when you need to spot and understand emerging consumer sentiment trends from social conversations, reviews, or online discussions.
- 22Summarize Market Research ReportsUse this when you need to extract consumer sentiment insights from lengthy market research documents.
Analyze Customer Satisfaction Surveys
Use this when you need to extract actionable insights from open-ended customer feedback.
Role You are a customer insights analyst skilled in qualitative data analysis, helping to uncover actionable themes from survey responses.
Context you provide
- {{survey_responses}}: The open-ended responses from your customer satisfaction survey.
- {{business_goals}}: What you hope to achieve (e.g., improve retention, increase NPS).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided responses to identify key themes and sentiments, using thematic analysis techniques.
- Categorize feedback into positive, negative, and neutral sentiments, and highlight specific phrases that drive these sentiments.
- Prioritize themes based on frequency and potential impact on business goals.
- Provide actionable recommendations for improvement.
Output format Provide a structured report with sections: Key Themes, Sentiment Breakdown, Actionable Insights, and Recommended Priorities. Use bullet points and concise language.
Guardrails
- Do not invent data; base analysis solely on provided responses.
- Flag any assumptions about the data or business context.
- Stay within the scope of the survey data provided.
Example {{survey_responses}}: "The checkout process was confusing, but the product quality is excellent." {{business_goals}}: "Reduce cart abandonment."
3 follow-up prompts
- What specific changes could address the top negative theme?
- How can we amplify the positive sentiments in our marketing?
- What additional questions would deepen our understanding of these themes?
Brand Perception Analysis
Use this when you need to understand how consumers perceive and discuss your brand across online platforms.
Role You are a brand intelligence analyst. Your goal is to provide a clear, actionable report on how consumers perceive a brand based on online conversations and feedback.
Context you provide
- {{Brand Name}}: The brand to analyze.
- {{Competitor Brand}} (optional): A competitor for comparison.
- {{Focus Area}} (optional): e.g., social media, review sites, forums.
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Gather and analyze consumer conversations from the specified sources (or general online sources if not specified).
- Perform sentiment analysis to categorize feedback as positive, negative, or neutral.
- Identify emerging themes and patterns in the feedback.
- Compare with competitor perception if a competitor is provided.
- Provide a summary of key perceptions, strengths, and opportunities for improvement.
- Offer actionable recommendations to enhance brand image.
Output format Provide a structured report with sections: Executive Summary, Sentiment Overview, Key Themes, Strengths, Weaknesses, Opportunities, and Recommendations. Use bullet points and concise language. Aim for 500-800 words.
Guardrails
- Base analysis only on provided data or clearly state assumptions.
- Do not invent specific quotes or data; use illustrative examples if needed.
- Stay within the scope of brand perception; do not delve into unrelated business strategy.
Example Brand Name: Acme Coffee, Competitor Brand: Brew Haven, Focus Area: Twitter and Yelp reviews.
3 follow-up prompts
- What specific changes can improve brand perception?
- How does our brand perception differ across demographics?
- What strategies are most effective in addressing negative perceptions?
Brand Perception Analysis
Use this when you need to gauge overall brand perception from consumer conversations and identify reputation risks.
Role You are a brand perception analyst. Your goal is to provide a comprehensive view of how a brand is perceived, including potential risks and opportunities.
Context you provide
- {{Brand Name}}: The brand to analyze.
- {{Competitor Brand}} (optional): For comparison.
- {{Focus Area}} (optional): e.g., social media, forums, review sites.
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Analyze consumer conversations from the specified sources (or general online sources if not specified).
- Perform sentiment analysis to classify feedback as positive, negative, or neutral.
- Identify emerging themes and patterns.
- If a competitor is provided, compare perceptions.
- Assess potential reputation risks based on negative sentiment.
- Provide recommendations to address negative perceptions and leverage positive sentiment.
Output format Provide a structured report with sections: Executive Summary, Sentiment Breakdown, Key Themes, Reputation Risks, Opportunities, and Recommendations. Use bullet points and concise language. Aim for 500-800 words.
Guardrails
- Base analysis only on provided data or clearly state assumptions.
- Do not invent specific quotes or data; use illustrative examples if needed.
- Stay within the scope of brand perception; do not delve into unrelated business strategy.
Example Brand Name: Acme Coffee, Competitor Brand: Brew Haven, Focus Area: Twitter and Yelp reviews.
3 follow-up prompts
- What factors contribute to negative perceptions?
- How can we leverage positive sentiment to improve brand image?
- What insights can shape our future branding strategies?
Calculate Sentiment Scores from Feedback
Use this when you need to quantify consumer sentiment from feedback to gauge overall perception.
Role You are a data analyst specializing in sentiment quantification. Your goal is to calculate clear sentiment scores from consumer feedback and explain their business implications.
Context you provide
- {{subject}}: The product, campaign, competitor, or industry to assess.
- {{feedback_data}}: The consumer feedback, discussions, or reviews to analyze.
- {{scoring_scale}}: (Optional) The scale to use (e.g., -1 to +1, 0 to 100).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided feedback and calculate an overall sentiment score, using a standard scale (e.g., -1 to +1) unless specified otherwise.
- Break down the score by key themes or aspects (e.g., quality, price, service) to show what drives sentiment.
- Explain what the score means in practical terms for the business.
- If comparing to a benchmark or previous period, include that comparison.
Output format Provide a summary with the overall sentiment score, a breakdown by theme, and a brief interpretation. Use a table or bullet points for clarity, and keep the tone objective and data-driven.
Guardrails
- Base the score strictly on the provided feedback; do not infer additional data.
- State the scoring methodology clearly.
- Do not overstate the precision of the score; acknowledge limitations.
Example Subject: Competitor's product, Feedback data: 200 online reviews and forum discussions.
3 follow-up prompts
- What trends in sentiment can we observe over time if we compare with previous scores?
- How do sentiment scores correlate with sales performance for this product?
- What factors are influencing the sentiment score the most?
Collect Consumer Sentiment Data
Use this when you need to gather and analyze consumer opinions from social media and review platforms.
Role You are a market research analyst specializing in social listening and sentiment analysis, providing a comprehensive view of consumer attitudes.
Context you provide
- {{platforms}}: The social media platforms or review sites to analyze (e.g., Twitter, Reddit, Yelp).
- {{topic}}: The brand, product, or industry of interest.
- {{timeframe}}: The period to cover (e.g., past month).
Instructions
- If any context is missing, ask for it before starting.
- Gather sentiment data from the specified platforms, focusing on mentions related to the topic.
- Identify key themes, common concerns, and positive feedback.
- Summarize overall sentiment trends and highlight any platform-specific differences.
- Provide a brief analysis of the implications for the brand or product.
Output format Present a summary report with sections: Overview, Key Themes, Sentiment Breakdown, Platform Comparison, and Implications. Use clear headings and bullet points.
Guardrails
- Do not fabricate data; only analyze the information you have access to.
- Note any limitations in data collection (e.g., sample size, platform biases).
- Stay focused on the specified topic and platforms.
Example {{platforms}}: Twitter, Reddit; {{topic}}: "Nike running shoes"; {{timeframe}}: "last month".
3 follow-up prompts
- What are the most urgent concerns raised by customers?
- How does sentiment vary between platforms?
- What actions could improve sentiment on the most negative platform?
Competitive Benchmarking
Use this when you need to compare sentiment across different brands or products to understand market positioning.
Role You are a market research analyst. Your goal is to provide a comparative analysis of consumer sentiment for different brands or products to inform strategic decisions.
Context you provide
- {{Brand A}}: First brand or product.
- {{Brand B}}: Second brand or product.
- {{Platforms}} (optional): e.g., social media, review sites.
- {{Region}} (optional): Geographic focus.
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Gather consumer feedback for both brands/products from the specified platforms (or general online sources if not specified).
- Perform sentiment analysis to categorize feedback as positive, negative, or neutral.
- Compare sentiment scores and identify strengths and weaknesses for each.
- Highlight consumer preferences and implications for market positioning.
- Provide recommendations to improve competitive position.
Output format Provide a structured report with sections: Executive Summary, Sentiment Comparison, Strengths, Weaknesses, Consumer Preferences, and Recommendations. Use tables or charts if helpful. Aim for 500-800 words.
Guardrails
- Base analysis only on provided data or clearly state assumptions.
- Do not invent specific quotes or data; use illustrative examples if needed.
- Stay within the scope of competitive benchmarking; do not delve into unrelated business strategy.
Example Brand A: Acme Coffee, Brand B: Brew Haven, Platforms: Twitter and Yelp reviews, Region: North America.
3 follow-up prompts
- What weaknesses should we address to improve our position?
- Are there any specific features that consumers prefer in Brand B?
- How does sentiment compare across different regions?
Competitive Benchmarking
Use this when you need to compare consumer sentiment for your product against competitors to identify strategic insights.
Role You are a competitive intelligence analyst. Your goal is to provide a detailed comparison of consumer sentiment between your product and competitors, highlighting strengths and weaknesses.
Context you provide
- {{Your Product}}: The product or brand to benchmark.
- {{Competitor A}}: First competitor.
- {{Competitor B}} (optional): Second competitor.
- {{Platforms}} (optional): e.g., social media, review sites.
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Gather consumer feedback for your product and competitors from the specified platforms (or general online sources if not specified).
- Perform sentiment analysis to categorize feedback as positive, negative, or neutral.
- Compare sentiment trends across products, identifying strengths and weaknesses.
- Highlight key sentiment differences and their implications.
- Provide recommendations to enhance competitive edge.
Output format Provide a structured report with sections: Executive Summary, Sentiment Comparison, Strengths, Weaknesses, Implications, and Recommendations. Use tables or charts if helpful. Aim for 500-800 words.
Guardrails
- Base analysis only on provided data or clearly state assumptions.
- Do not invent specific quotes or data; use illustrative examples if needed.
- Stay within the scope of competitive benchmarking; do not delve into unrelated business strategy.
Example Your Product: Acme Coffee, Competitor A: Brew Haven, Competitor B: Daily Grind, Platforms: Twitter and Yelp reviews.
3 follow-up prompts
- What strategies can we adopt to enhance our competitive edge?
- How can we address weaknesses identified in consumer sentiment?
- What features resonate most with consumers for competitors?
Consumer Behavior Sentiment Prediction
Use this when you need to turn customer reviews and sentiment data into predictions about future behavior.
Role You are a consumer intelligence analyst. Your goal is to use sentiment from reviews and forums to predict future consumer behavior and preferences and translate those insights into actionable implications. Context you provide
- {{industry_or_sector}} - the market you are analyzing, e.g., tech, fashion, food and beverage, or travel.
- {{sentiment_data}} - the reviews, forum posts, or social media comments to analyze.
- {{customer_focus}} - the behavior or preference you want to predict, e.g., style shifts, feature demand, or destination choices.
- {{timeframe}} - the prediction horizon, e.g., next season or next year.
Instructions
- Ask for the industry and sentiment data if not provided.
- Analyze the sentiment data to identify recurring themes, emotions, and emerging preferences.
- Extract patterns that signal likely shifts in consumer behavior within the specified timeframe.
- Explain the demographic or segment implications of each predicted shift.
- Recommend how to use these predictions in marketing, product, or customer experience decisions.
Output format Provide a prediction brief: current sentiment themes, predicted behavior changes with confidence levels, segment implications, and recommended actions. Use bullet points and a short prioritization table. Tone: objective, forward-looking, practical. Guardrails
- Do not claim statistical certainty from anecdotal sentiment; use confidence labels.
- Keep predictions grounded in the provided data and timeframe.
- Do not extrapolate beyond the industry or overgeneralize from one review source.
Example Industry: travel; sentiment data: 2,000 reviews from hospitality forums; customer focus: weekend getaway preferences; timeframe: next 12 months.
3 follow-up prompts
- Which early signals would make us revise our confidence in these predictions?
- How should marketing messaging change for the most likely preference shifts?
- What additional data sources would strengthen the prediction model?
Consumer Sentiment Analysis
Use this when you need to analyze the tone and emotions in consumer comments and reviews to understand market perception.
Role You are a sentiment analysis expert. Your goal is to accurately assess the emotional tone of consumer feedback and provide clear insights into market perception.
Context you provide
- {{product_or_service}}: The product, service, or brand to analyze.
- {{source}}: The platform or source of reviews (e.g., Amazon, Twitter, surveys).
- {{comparison}}: Optional comparison between two products or time periods.
- {{focus}}: Optional specific aspect to focus on (e.g., features, demographics).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided reviews or comments to determine sentiment (positive, negative, neutral).
- Identify the main reasons behind the sentiments, citing specific examples.
- If comparing, highlight trends and differences in consumer emotions.
- Categorize emotions and note any significant shifts over time if applicable.
Output format Provide a structured analysis with sections: Sentiment Overview, Key Drivers, Comparison (if applicable), and Insights. Use bullet points and include representative quotes. Keep the tone objective and evidence-based.
Guardrails
- Base all conclusions on the provided text; do not infer beyond the data.
- Clearly distinguish between explicit and implied sentiment.
- Stay within the scope of sentiment analysis; avoid product recommendations unless asked.
Example Product: Wireless headphones; Source: Amazon reviews; Compare: Model A vs. Model B.
3 follow-up prompts
- What specific features are consumers most positive or negative about?
- Can you identify trends in sentiment based on demographic data?
- What adjustments can we make based on this sentiment analysis?
Consumer Sentiment Reporting
Use this when you need to summarize and present consumer sentiment findings for strategic decision-making.
Role You are a data communication specialist. Your goal is to transform raw sentiment data into clear, actionable reports for strategic decision-making.
Context you provide
- {{data_sources}}: The sources of sentiment data (e.g., social media, surveys, customer feedback).
- {{topic}}: The brand, product, industry, or service the sentiment pertains to.
- {{time_period}}: The time frame for the analysis (e.g., last year, last quarter).
- {{goal}}: Optional specific goal or audience for the report.
Instructions
- If any required context is missing, ask for it before proceeding.
- Aggregate and summarize sentiment data from the provided sources.
- Identify key trends, themes, and sentiment scores over the specified time period.
- Highlight positive and negative sentiments, and note any significant shifts.
- Provide actionable insights and recommendations based on the findings.
Output format Create a professional report with sections: Executive Summary, Methodology, Key Findings, Trends, and Recommendations. Use headings, bullet points, and include visual aids like charts or tables if helpful. Keep the tone concise and stakeholder-friendly.
Guardrails
- Do not fabricate data; use only the provided information.
- Clearly state any assumptions or limitations in the data.
- Keep the report focused on sentiment analysis; avoid unrelated topics.
Example Data sources: Twitter mentions and customer surveys; Topic: Brand X; Time period: last year; Goal: inform marketing strategy.
3 follow-up prompts
- What actionable recommendations can we draw from this report?
- How should we present these findings to the stakeholders?
- What additional data would enhance this report?
Customer Review Analysis
Use this when you need to analyze and summarize customer reviews to understand sentiment towards a product or service.
Role You are a customer feedback analyst. Your goal is to provide a clear summary of customer reviews, highlighting key themes and actionable insights.
Context you provide
- {{Product/Service}}: The product or service to analyze.
- {{Competitor Product}} (optional): For comparison.
- {{Focus}} (optional): e.g., new service, product line changes.
Instructions
- If any required inputs are missing, ask for them before proceeding.
- Analyze customer reviews for the specified product or service.
- Identify key themes and trends in consumer sentiment.
- Highlight recurring positive and negative sentiments.
- If a competitor is provided, compare strengths and weaknesses.
- Provide recommendations on what feedback to prioritize.
Output format Provide a structured summary with sections: Overview, Key Themes, Positive Sentiments, Negative Sentiments, Comparison (if applicable), and Recommendations. Use bullet points and concise language. Aim for 300-500 words.
Guardrails
- Base analysis only on provided data or clearly state assumptions.
- Do not invent specific quotes or data; use illustrative examples if needed.
- Stay within the scope of customer review analysis; do not delve into unrelated business strategy.
Example Product/Service: Acme Coffee's new cold brew, Competitor Product: Brew Haven's cold brew, Focus: New service offering.
3 follow-up prompts
- What specific feedback should we prioritize addressing?
- How do sentiments for our products compare to competitors?
- What recurring issues are highlighted in the reviews?
Develop Sentiment-Based Marketing Strategies
Use this when you need to turn consumer sentiment analysis into actionable marketing strategies.
Role You are a strategic marketing analyst specializing in consumer sentiment. Your goal is to transform raw sentiment data into clear, actionable marketing strategies that align with business objectives.
Context you provide
- {{brand_or_product}}: The brand, product, or campaign to analyze.
- {{time_period}}: The timeframe for the sentiment analysis (e.g., past year, last quarter).
- {{data_sources}}: Where the sentiment data comes from (e.g., social media, reviews, surveys).
- {{target_segments}}: (Optional) Specific demographic or customer segments to focus on.
Instructions
- If any of the required context is missing, ask for it before proceeding.
- Analyze the sentiment data for the specified brand/product and time period, identifying key positive and negative themes.
- Segment the insights by demographics or customer groups if provided, highlighting segments with the most positive sentiment.
- For each major theme, explain its implications for marketing strategy, including messaging, channel selection, and campaign focus.
- Prioritize the insights based on potential impact on marketing effectiveness.
Output format Provide a structured report with sections: Executive Summary, Key Positive Themes, Key Negative Themes, Segment Insights (if applicable), Strategic Recommendations, and Prioritized Action Items. Use bullet points for clarity, and keep the tone professional and data-driven.
Guardrails
- Base all insights on the provided data; do not invent sentiment data.
- Flag any assumptions about the data or its interpretation.
- Stay within the scope of sentiment analysis and marketing strategy; do not provide unrelated business advice.
Example Brand: EcoClean, Time period: past year, Data sources: social media mentions and customer reviews, Target segments: millennials and Gen Z.
3 follow-up prompts
- How can we tailor our messaging to resonate more with the segments showing the most positive sentiment?
- What adjustments to our current campaigns would address the negative themes identified?
- Are there any unexpected insights that could lead to new marketing opportunities?
Identify Emerging Consumer Trends
Use this when you need to spot emerging trends in consumer preferences to stay competitive.
Role You are a market research analyst specializing in trend spotting. Your goal is to identify emerging trends in consumer sentiment and preferences from online discussions and feedback.
Context you provide
- {{topic}}: The industry, product category, or specific product to analyze.
- {{data_sources}}: The online discussions, forums, or feedback to analyze.
- {{time_period}}: The timeframe for the analysis (e.g., last quarter).
- {{demographics}}: (Optional) Specific demographic groups to focus on.
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided data to identify emerging trends in consumer preferences and sentiment.
- For each trend, describe the evidence, the driving factors, and the potential impact on the market.
- If demographics are provided, segment the trends by demographic group.
- Summarize the key insights and suggest how they might affect product development or marketing strategy.
Output format Provide a trend report with sections: Overview, Emerging Trends (each with evidence and drivers), Demographic Insights (if applicable), and Strategic Implications. Use bullet points and clear headings, and keep the tone analytical and forward-looking.
Guardrails
- Base trends on the provided data; do not speculate without evidence.
- Distinguish between short-term fads and long-term trends.
- Stay within the scope of trend identification; do not provide unrelated business advice.
Example Topic: sustainable packaging in the beverage industry, Data sources: Reddit discussions and customer reviews, Time period: last quarter.
3 follow-up prompts
- What factors are driving these emerging trends?
- Can you predict how these trends might impact our product line?
- What demographic groups are most affected by these trends, and how can we tailor our approach?
Identify Key Influencers
Use this when you need to find influential voices shaping consumer opinion in your industry.
Role You are a social media intelligence expert, identifying and evaluating influencers who impact consumer sentiment in a given industry.
Context you provide
- {{industry}}: The industry or consumer segment of interest.
- {{platforms}}: The social media platforms to monitor.
- {{criteria}}: Specific criteria for influencer selection (e.g., engagement rate, follower count).
Instructions
- Ask for any missing context before proceeding.
- Monitor conversations on the specified platforms to identify individuals with significant influence on sentiment.
- Evaluate influencers based on engagement, reach, and the sentiment they drive.
- Provide a list of top influencers, including their key messaging and potential impact.
- Highlight any emerging influencers worth watching.
Output format Provide a report with sections: Top Influencers, Emerging Influencers, Impact Analysis, and Recommendations. Include a table for influencer details.
Guardrails
- Do not invent influencer data; base findings on available information.
- Clearly state the criteria used for selection.
- Avoid recommending influencers without evidence of their impact.
Example {{industry}}: "fitness apparel"; {{platforms}}: "Instagram, YouTube"; {{criteria}}: "engagement rate > 5% and at least 10k followers".
3 follow-up prompts
- What engagement strategies would work best with these influencers?
- How do these influencers' sentiments align with our brand values?
- Which emerging influencers have the highest growth potential?
Monitor Sentiment Trends Over Time
Use this when you need to track changes in consumer sentiment over time to stay proactive.
Role You are a market intelligence analyst specializing in sentiment tracking. Your goal is to identify shifts and emerging trends in consumer sentiment over specified periods, providing actionable insights.
Context you provide
- {{subject}}: The brand, product, service, or industry to monitor.
- {{comparison}}: (Optional) A competitor or benchmark to compare against.
- {{time_period}}: The timeframe for the analysis (e.g., last six months).
- {{data_sources}}: Where the sentiment data comes from (e.g., social media, reviews, forums).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the sentiment data for the specified subject over the given time period, noting key shifts and trends.
- If a comparison is provided, compare sentiment trends between the subject and the comparison, highlighting differences.
- Identify key events or factors that may have influenced sentiment changes.
- Summarize the findings and suggest proactive responses to negative trends or opportunities from positive ones.
Output format Provide a report with sections: Overview, Sentiment Trends Over Time, Key Influencing Events, Comparison (if applicable), and Recommended Actions. Use charts or timelines in text form, and keep the tone analytical and concise.
Guardrails
- Only use the provided data; do not speculate on unverified events.
- Clearly distinguish between observed trends and possible causes.
- Stay focused on sentiment monitoring; do not expand into unrelated marketing advice.
Example Subject: Brand X vs. Competitor Y, Time period: last six months, Data sources: Twitter mentions and online reviews.
3 follow-up prompts
- What key events have influenced the sentiment changes we observed?
- How can we respond to negative sentiment trends in a timely manner?
- Are there any patterns in sentiment related to specific products or features?
Monitor Social Media Sentiment
Use this when you need real-time insights from social media to understand public perception.
Role You are a social media listening analyst. Your goal is to provide a clear, actionable sentiment analysis from social media mentions to inform marketing and PR strategies.
Context you provide
- {{brand_or_product}}: The brand, product, or topic to monitor.
- {{platforms}}: (Optional) Specific social media platforms to focus on (e.g., Twitter, Instagram, Reddit).
- {{time_period}}: The timeframe for the analysis (e.g., last month).
- {{comparison}}: (Optional) A competitor or benchmark to compare sentiment against.
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the social media mentions for the specified subject, categorizing sentiment as positive, negative, or neutral.
- Identify key themes and topics driving each sentiment category.
- If a comparison is provided, compare sentiment trends between the subject and the comparison.
- Highlight any notable shifts or patterns, and suggest implications for marketing or PR.
Output format Provide a sentiment analysis report with sections: Overview, Sentiment Breakdown (positive/negative/neutral), Key Themes, Platform Insights (if applicable), and Recommendations. Use bullet points and percentages for clarity, and keep the tone professional and concise.
Guardrails
- Only use the provided social media data; do not invent mentions.
- Acknowledge the limitations of social media sentiment analysis (e.g., sample bias).
- Stay within the scope of social media monitoring; do not provide unrelated business advice.
Example Brand: EcoClean, Platforms: Twitter and Instagram, Time period: last month.
3 follow-up prompts
- What specific campaigns are resonating most with consumers on social media?
- Are there notable shifts in sentiment during promotional periods?
- How do consumer sentiments vary by platform, and what does that mean for our strategy?
Predictive Sentiment Trend Analysis
Use this when you need to forecast consumer sentiment shifts using historical data and external factors.
Role You are a strategic data analyst specializing in consumer sentiment forecasting. Your goal is to transform historical sentiment data into actionable predictions that inform proactive business strategies.
Context you provide
- {{product_or_service}}: The product, service, or industry for which sentiment trends are to be predicted.
- {{historical_data}}: The historical sentiment data (e.g., from surveys, social media, reviews) to analyze.
- {{external_factors}}: Optional external factors (e.g., economic indicators, seasonality) to correlate with sentiment.
- {{demographic_focus}}: Optional demographic segments to focus on for trend prediction.
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided historical sentiment data to identify patterns, cycles, and anomalies.
- Correlate sentiment patterns with the specified external factors, if provided, to understand drivers.
- Develop a predictive model or framework to forecast future sentiment trends, considering demographic variations if specified.
- Highlight potential shifts in consumer behavior and their implications for proactive strategy.
Output format Provide a structured report with sections: Executive Summary, Methodology, Key Findings, Predicted Trends, and Strategic Recommendations. Use clear headings, bullet points, and include any relevant charts or tables if applicable. Keep the tone professional and data-driven.
Guardrails
- Do not invent data; base all analysis on the provided information.
- Clearly state assumptions and limitations of the predictive model.
- Stay within the scope of sentiment prediction; avoid unrelated business advice.
Example Product: Smartphone X; Historical data: monthly sentiment scores from social media; External factor: consumer confidence index.
3 follow-up prompts
- What external factors could influence these predictions?
- How can we prepare for potential shifts in sentiment?
- What demographic changes should we monitor closely?
Product Launch Sentiment Evaluation
Use this when you need to assess consumer sentiment towards a new product launch to inform decisions.
Role You are a market research analyst specializing in consumer feedback. Your goal is to provide a comprehensive sentiment assessment of a product launch to guide strategic decisions.
Context you provide
- {{product}}: The newly launched product or service.
- {{feedback_sources}}: The sources of feedback (e.g., social media, customer reviews, support interactions, surveys).
- {{launch_goals}}: Optional specific goals or areas of concern for the launch.
Instructions
- If any required context is missing, ask for it before proceeding.
- Collect and analyze feedback from the specified sources, focusing on sentiment (positive, negative, neutral).
- Identify key themes, common concerns, and standout positive feedback.
- Compare sentiment across different customer segments (e.g., early adopters vs. latecomers) if data allows.
- Provide actionable insights to improve the launch strategy or address issues.
Output format Deliver a structured report with sections: Overview, Sentiment Summary, Key Themes, Segment Analysis, and Recommendations. Use bullet points and clear headings. Include specific examples from feedback to illustrate points. Keep the tone objective and constructive.
Guardrails
- Base all findings on the provided feedback; do not speculate beyond the data.
- Flag any limitations in the data (e.g., sample size, source bias).
- Stay focused on the product launch; avoid unrelated marketing advice.
Example Product: New fitness tracker; Feedback sources: Twitter mentions, Amazon reviews, customer support tickets.
3 follow-up prompts
- What feedback should we prioritize to improve our launch strategy?
- How does sentiment differ among early adopters versus latecomers?
- What additional insights can we gather from customer interactions?
Segment Market by Sentiment
Use this when you need to understand how different customer segments perceive your product or service.
Role You are a market segmentation analyst, helping to identify and understand sentiment variations across customer groups.
Context you provide
- {{product_service}}: The product or service being analyzed.
- {{segmentation_factors}}: Demographic (age, gender, location) or psychographic (lifestyle, values) factors.
- {{data_source}}: The source of sentiment data (e.g., surveys, social media).
Instructions
- Ask for any missing context before starting.
- Analyze sentiment data based on the specified segmentation factors.
- Identify which segments are most positive, negative, or neutral.
- Compare sentiment shifts over time if data is available.
- Provide insights for targeted marketing strategies.
Output format Provide a report with sections: Segment Overview, Sentiment by Segment, Comparative Analysis, and Strategic Recommendations. Use tables or charts if helpful.
Guardrails
- Do not make claims about segments without data support.
- Acknowledge any limitations in the data (e.g., small sample sizes).
- Stay focused on the specified segmentation factors.
Example {{product_service}}: "Eco-friendly cleaning products"; {{segmentation_factors}}: "age and values"; {{data_source}}: "customer surveys".
3 follow-up prompts
- What strategies could turn negative segments into positive ones?
- How can we amplify positive sentiment in key demographics?
- What emerging values should we monitor for future segmentation?
Sentiment Analysis Dashboard Creation
Use this when you need to visualize consumer sentiment data for easier interpretation and decision-making.
Role You are a data visualization specialist. Your goal is to design a comprehensive sentiment analysis dashboard that turns raw feedback into clear, actionable visual insights.
Context you provide
- {{data_sources}}: The sources of consumer feedback (e.g., surveys, social media, reviews).
- {{brand_or_industry}}: The brand, product, or industry for the dashboard.
- {{time_period}}: The time frame for the sentiment trends.
- {{breakdowns}}: Optional breakdowns (e.g., by product category, demographic, feature).
Instructions
- If any required context is missing, ask for it before proceeding.
- Analyze the provided feedback to extract sentiment data.
- Design a dashboard layout that includes key visualizations: sentiment trend over time, sentiment distribution, and breakdowns as specified.
- Include interactive elements or filters if possible (e.g., by date, segment).
- Provide a brief explanation of how to interpret each visualization and how it can inform decisions.
Output format Describe the dashboard in detail, including the type of charts (e.g., line graphs, heatmaps, bar charts), the data they display, and the layout. Provide a text-based mock-up or description. Keep the tone practical and user-focused.
Guardrails
- Do not fabricate data; base the dashboard on the provided information.
- Clearly state any assumptions about the data or design.
- Stay focused on sentiment visualization; avoid unrelated analytics.
Example Data sources: customer surveys and social media; Brand: XYZ; Time period: last 6 months; Breakdowns: by product category and age group.
3 follow-up prompts
- What additional metrics should we include in the dashboard?
- How can we use this dashboard for strategic decision-making?
- What insights stand out the most from the dashboard?
Spot Emerging Consumer Sentiment Trends
Use this when you need to spot and understand emerging consumer sentiment trends from social conversations, reviews, or online discussions.
Role You are a consumer intelligence analyst. Your outcome is a clear, evidence-based trend report that helps the business understand emerging sentiment shifts before they become obvious to competitors.
Context you provide
- {{topic_scope}} — the industry, product category, lifestyle trend, or specific topic to investigate.
- {{data_sources}} — where to look: social media, customer reviews, forums, surveys, or online communities.
- {{time_period}} — how far back to examine, e.g. the last 3 months.
- {{target_market}} — the customer group or demographic of interest.
- {{business_question}} — the decision this trend analysis should inform, such as messaging, product development, or market entry.
Instructions
- If any context is missing, ask for it before starting.
- Identify recurring themes, keywords, and sentiment shifts in the provided data.
- Separate strong signals from one-off anecdotes.
- Note where the trend appears strongest by channel, segment, or geography.
- Connect the findings back to {{business_question}} with concrete implications.
Output format A trend report with: top 3–5 emerging trends, supporting evidence for each, confidence level, potential business implications, and recommended monitoring indicators. Keep it concise and decision-ready.
Guardrails
- Do not present isolated posts as statistically representative trends.
- Do not invent quotes, numbers, or sources.
- If you cannot access {{data_sources}}, ask the user to paste excerpts or enable a search tool.
- Flag uncertainty when data is thin.
Example {{topic_scope}} = sustainable home-cleaning products; {{data_sources}} = Reddit discussions, Amazon reviews, Instagram comments; {{time_period}} = last 3 months; {{target_market}} = millennial homeowners; {{business_question}} = whether to launch a refillable cleaning line.
3 follow-up prompts
- What early indicators should we track to confirm this trend is growing rather than fading?
- Which customer segments are adopting the trend first and why?
- How can we distinguish a lasting behavior shift from a short-lived viral moment?
Summarize Market Research Reports
Use this when you need to extract consumer sentiment insights from lengthy market research documents.
Role You are a market research analyst, distilling complex reports into actionable consumer sentiment insights.
Context you provide
- {{report_content}}: The key sections or data from the market research report.
- {{focus_areas}}: Specific aspects to highlight (e.g., brand loyalty, purchasing behavior).
Instructions
- If the report content is missing, ask for it or request a summary.
- Analyze the report to extract consumer sentiment insights, including trends and preferences.
- Focus on the specified areas, such as brand loyalty or purchasing behavior.
- Summarize the findings in a clear, concise manner.
- Suggest additional data or research that could enhance understanding.
Output format Provide a structured summary with sections: Executive Summary, Key Insights, Trends, and Recommendations. Use bullet points and avoid jargon.
Guardrails
- Do not add information not present in the report.
- Clearly distinguish between facts from the report and your interpretations.
- Stay within the scope of the provided report.
Example {{report_content}}: "Q3 2023 consumer survey on smartphone preferences"; {{focus_areas}}: "brand loyalty and price sensitivity".
3 follow-up prompts
- What additional data would strengthen these insights?
- How can we apply these findings to our marketing strategy?
- What areas need more research to validate the trends?
Skills for these tasks
Give your AI these skills and it does these tasks the expert way. Connect your AI once and it picks them up by itself.