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Video course · 15 chapters · 361 min · certificate

Build and Launch an AI Startup with Claude Code & Product OS

Build and launch an AI startup with Claude Code and a Product OS: define the product, customer and pricing, design a brand and magic moment, build the MVP with a build loop, go live with auth, payments and deployment, and plan distribution and growth experiments.

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What you'll learn

  • Explain why deciding what to build is the hard part
  • Define product, customer persona and pricing
  • Create a brand identity and design system
  • Design a magic moment and onboarding
  • Build an MVP and iterate with a backlog loop
  • Launch with auth, payments, deployment and a growth plan

Chapters

15 chapters · 360:43
  1. 26:40 01Intro Members The Product OS Building software is easy now; knowing what to build isn't. Introducing the Product OS.
  2. 22:21 02Define Members Define the product The define checklist: target customer and a single source of truth.
  3. 23:39 03Customer Members Persona, stack and pricing Defining the customer persona, their tech stack and willingness to pay.
  4. 24:50 04Pricing Members Case study and pricing strategy A founder's path to $20k/month and running a pricing strategy skill.
  5. 19:20 05Design Members Design: identity and style Defining the product identity and choosing a visual style.
  6. 19:42 06Design Members Design system and mockups Generating a design system and a visual design.html, then UI mockups.
  7. 25:28 07Onboarding Members The magic moment Defining the magic moment that shows value, the onboarding flow, and a pivot case study.
  8. 16:20 08Develop Members Develop: stack, PRD and roadmap Choosing the tech stack and MVP scope, and generating the PRD and roadmap.
  9. 27:00 09Build Members Build the MVP Running an automated build skill, reviewing the app and making tweaks.
  10. 18:40 10Iterate Members Backlog and build loop Creating a backlog and using a build loop to implement it.
  11. 27:30 11Launch Members Convex, GitHub and going live How the Convex backend works, a founder getting unstuck, GitHub setup and the Go Live skill.
  12. 20:30 12Launch Members Auth, payments and backend Claiming a Clerk production instance, Stripe setup, pushing Convex and DNS records.
  13. 16:00 13Launch Members Deploy and test payments Deploying the frontend to Vercel, debugging, and testing checkout.
  14. 40:30 14Case study Members Finding product-market fit A founder's journey to product-market fit, plus remaining production setup.
  15. 32:13 15Growth Members Distribution and growth A ranked go-to-market strategy and a ranked list of growth experiments.

Jobs this course suits

Our AI checked this course against 500 jobs; these get the most out of it. Each job links to its learning path.

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