Video course · 15 chapters · 44 min · certificate
Build Your Own Ad Stash With AI
Motion's AI Training Club teaches creative strategists how to mine viral TikTok content and turn it into ad hooks, formats, and mechanics. Week 2 covers doom scrolling research, Runneth workflows, Slack saving, and building an ad stash.
What you'll learn
- Identify why organic-style ads work in paid social feeds.
- Set up Runneth and Slack to capture TikTok videos and transcripts.
- Research customer feeds and keyword buckets to find relevant viral content.
- Deconstruct videos into hooks, formats, scripts, and mechanics.
- Build a personal hook, format, and mechanic library from saved ads.
- Apply AI and systems to adapt winning creative angles for your brand.
Chapters
15 chapters · 43:54-
1:18
01Welcome Members
Welcome and week two intro
Kickoff for AI Training Club Week 2 with Motion and creative strategy.
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2:30
02Craft + Systems Members
What the AI Training Club is: craft plus system thinking
Why taste and craft alone are not enough; add systems.
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3:47
03Session + Community Members
How the sessions and coaching calls work
Use live calls, Runneth, and Slack; today's build is stealing viral hooks and scripts.
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2:34
04Ugly Ads Members
Why ugly ads work
Organic-style ads match feed behavior and perform.
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2:30
05Research Members
Doom scrolling your customer's feed and keyword research
Build research from customer feed behavior and three keyword buckets.
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2:31
06Workflow Members
Alysha's Runneth workflow with Apify and Slack
Use Apify to get TikTok transcripts and deconstruct a viral Litter Robot video.
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2:30
07Narrated Tours Members
Narrated space tour and narrating through the end user
Narrate a product space or user journey as a creative format.
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2:31
08Q&A Members
Ugly ads for luxury and high-ticket
Ugly ads still apply to luxury offers; use the install package to rebuild the system.
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3:46
09Setup + Homework Members
Installing the package and adding Runneth to Slack
Install the package, add Runneth to Slack, and save 20 videos.
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2:31
10Prizes Members
The homework and $1,500 cash prizes
Participate to win cash prizes and build your own version.
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3:46
11Q&A Members
TikTok as a search engine and micro creators vs follower count
TikTok works as a search engine; small creators can outperform.
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3:47
12Audience Members
Reaching 60-plus audiences
For 60-plus audiences, test Facebook Reels and inspect content that already works.
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3:45
13B2B + Slack Members
B2B is person to person and why Slack over the app
B2B still sells to people; Slack is easy and always available.
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2:33
14Tools Members
Runneth vs Claude for watching ads
Runneth saves and deconstructs ads; Claude can enrich transcripts.
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3:35
15Wrap-up Members
Sending videos, Motion extension, and the Inspo library
Send videos to Slack, use the Motion extension, and save inspiration.