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Video course · 6 chapters · 6 min · certificate

How to Build & Sell AI Digital Products

Go from idea to paying customers: a painfully specific audience, an offer that sells itself, an AI resource app built from plain English, and customers without ads — in six short video lessons.

What you'll learn

  • Use the staircase framework to judge a product idea
  • Choose and research a painfully specific audience
  • Write an outcome-first offer with a guarantee and starter pricing
  • Build an AI resource app from one plain-English prompt
  • Get customers with hook-story-offer content and email follow-up
  • Plan the path from one product to a full business

Chapters

6 chapters · 6:22
  1. 1:06 01Start here Members A digital product is a staircase What a digital product really is, the four things a buyer needs to believe, and why the offer comes before the product.
  2. 1:10 02Audience Members Find painfully specific people Why specific beats broad, how to find the sweet spot, and the four research questions that make buyers trust you.
  3. 1:01 03Offer Members Craft an offer that sells itself Sell outcomes, pass the split-second test, stack three kinds of certainty, add a guarantee, and price your first product between $30 and $100.
  4. 1:04 04Build Members Build an AI resource app Avoid the PDF and startup traps, build an AI resource app from one plain-English prompt, refine it in small steps and buy it yourself.
  5. 1:01 05Customers Members Get customers without ads Qualified viewers over big audiences, the hook-story-offer framework, a one-door landing page, and email follow-up for the fifth touch point.
  6. 1:00 06Scale Members Scale and the long game The three stages from a first product to a full business, and the eight actions to take now.

Jobs this course suits

Our AI checked this course against 500 jobs; these get the most out of it. Each job links to its learning path.