Video course · 6 chapters · 6 min · certificate
How to Build & Sell AI Digital Products
Go from idea to paying customers: a painfully specific audience, an offer that sells itself, an AI resource app built from plain English, and customers without ads — in six short video lessons.
What you'll learn
- Use the staircase framework to judge a product idea
- Choose and research a painfully specific audience
- Write an outcome-first offer with a guarantee and starter pricing
- Build an AI resource app from one plain-English prompt
- Get customers with hook-story-offer content and email follow-up
- Plan the path from one product to a full business
Chapters
6 chapters · 6:22-
1:06
01Start here Members
A digital product is a staircase
What a digital product really is, the four things a buyer needs to believe, and why the offer comes before the product.
-
1:10
02Audience Members
Find painfully specific people
Why specific beats broad, how to find the sweet spot, and the four research questions that make buyers trust you.
-
1:01
03Offer Members
Craft an offer that sells itself
Sell outcomes, pass the split-second test, stack three kinds of certainty, add a guarantee, and price your first product between $30 and $100.
-
1:04
04Build Members
Build an AI resource app
Avoid the PDF and startup traps, build an AI resource app from one plain-English prompt, refine it in small steps and buy it yourself.
-
1:01
05Customers Members
Get customers without ads
Qualified viewers over big audiences, the hook-story-offer framework, a one-door landing page, and email follow-up for the fifth touch point.
-
1:00
06Scale Members
Scale and the long game
The three stages from a first product to a full business, and the eight actions to take now.
Jobs this course suits
Our AI checked this course against 500 jobs; these get the most out of it. Each job links to its learning path.