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Creative groups launch charter for ethical generative AI use

Creator groups demand enforceable rules for how AI uses creative work, including consent and disclosure.

A coalition of international creator organizations has launched a charter calling for consent, disclosure, risk assessment, and public AI policies in the use of generative AI. The initiative sets concrete expectations for how creative work should be treated across the development and deployment of AI systems.

Publishers and platforms are facing growing pressure to move beyond broad principles and operationalize rights protection. The charter signals that creator groups want enforceable standards, not voluntary commitments, as AI tools increasingly intersect with copyrighted material and professional creative output.

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