Enghouse Networks at GITEX Africa 2025: Advancing 5G and AI Solutions for Emerging Markets

Enghouse Networks at GITEX Africa 2025: Advancing 5G and AI for Emerging Markets

At GITEX Africa 2025 in Marrakesh, Enghouse Networks showcased its approach to next-generation communication services. The focus is clear: meeting the demands of 5G adoption and supporting emerging markets like Africa with flexible, intelligent solutions.

Embracing 5G: Upgrading Network Functions and Deployment

Enghouse Networks has invested significantly in updating core network functions essential for 5G, including SMS and cell broadcast features. These upgrades are crucial for modern 5G messaging services.

Beyond enhancing features, the company has transitioned its entire product portfolio to support cloud-native deployment. By offering containerized network functions (CNFs), Enghouse enables faster, more flexible rollouts and easier integration with evolving network infrastructures.

AI-Powered Fault Management for Complex Networks

Managing faults in multi-vendor environments is a challenge. Enghouse tackles this with AI that learns from historical fault patterns and network topology. This allows it to pinpoint root causes accurately and quickly.

The AI system also offers conversational user interfaces, enabling operators to ask about site status or capacity in real time. This reduces downtime and improves operational efficiency.

Adaptive AI to Combat SMS Fraud

SMS spam and fraud remain persistent threats. Enghouse’s SmartGuard solution uses AI to recognize fraudulent patterns and adapt based on operator-specific historical data.

This approach avoids the pitfalls of traditional keyword-based firewalls that often block legitimate messages. Instead, it analyzes message context and traffic behavior, reducing false positives and maintaining user experience while protecting network integrity.

Balancing Security with User Experience

Maintaining smooth service while detecting threats is a delicate balance. Enghouse’s AI builds behavioral models specific to each operator’s data, enabling it to differentiate between malicious activities and normal communications.

This contextual understanding improves threat detection without disrupting legitimate traffic, marking a clear improvement over rigid filtering systems.

Supporting African Operators with Flexible Solutions

Africa’s subscriber base is growing fast, with diverse infrastructure needs across urban and rural areas. Enghouse provides adaptable deployment options—including cloud, on-premises, and hybrid—to meet these varied demands.

“We enable our partners to be fast and deliver new solutions faster to the network,” said Charbel Fadel, Technical Sales Manager EMEA at Enghouse Networks. The company works closely with operators, banks, and government entities, offering solutions such as service assurance, SMS firewall, and NBNO-enabled systems to support this growth.

Enghouse Networks’ focus on 5G-ready core functions, AI-driven automation, and deployment flexibility makes it a valuable partner for operators looking to evolve their networks efficiently.