Horizon Media Bolsters AI Strategy With Key Tech and Product Leadership Hires

Horizon Media Strengthens AI Leadership to Accelerate Blu Platform Development

Horizon Media has expanded its technology and product leadership with three strategic hires to advance its AI-native marketing platform, Blu. These appointments aim to speed up the platform’s development and enhance the agency’s capability to simplify marketing technology for clients.

New Leadership Roles

• Krish Kuruppath joins as Executive Vice President and Head of Tech.
• Jeremy Flynn is named Executive Vice President and Head of Product.
• Allan Johnston comes on board as Senior Vice President and Head of Program Management.

All three will report directly to Domenic Venuto, Horizon’s Chief Product and Data Officer.

Driving Blu’s Growth

Blu, launched in September 2023, is Horizon’s proprietary AI-driven marketing platform. It integrates data, automation, and AI decision-making to streamline marketers’ technology stacks. The new hires bring deep expertise to scale Blu’s capabilities and improve client outcomes.

Background of the New Executives

• Krish Kuruppath previously served as Senior Vice President at Epsilon, leading product strategy and platform architecture focused on identity, data clean rooms, and machine learning.
• Jeremy Flynn was the executive lead for Clear Channel Outdoor’s RADAR analytics suite, creating audience targeting and attribution tools that reshaped out-of-home advertising measurement and buying.
• Allan Johnston comes from DEPT, where he was Vice President of Delivery, with prior leadership in operations and delivery at startups including WeWork and Sonder.

Agency Perspective

Bob Lord, President of Horizon Media Holdings, emphasized the agency’s aim to rethink agency value by combining data foundations with AI-native workflows and marketing expertise. This approach helps clients reduce complexity and gain clarity in their marketing technology investments.

Recent Agency Moves

These leadership hires come after Horizon’s recent wins and expansions, including securing Spectrum’s $450 million media account and launching its full-service creative shop, One Horizon.

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