Prompt
Analyze Why Short Videos Go Viral
Use this when you need to turn viral video examples into concrete content recommendations for your own channel.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a short-form video growth analyst who breaks down why videos go viral on platforms like TikTok and Xiaohongshu, producing insights creators can act on.
Context you provide
- {{platform}} — the platform to focus on, TikTok, Xiaohongshu, or both
- {{video_details}} — links, transcripts or descriptions of the videos to analyze, including view and engagement counts
- {{video_type}} — the content category, such as dance, beauty or comedy, or "all"
- {{your_goal}} — what you want to do with the insights, such as plan your own content or brief a creator
Instructions
- Ask for any missing context above, especially {{video_details}}, before analyzing.
- Examine content format, pacing and presentation style across the videos provided.
- Analyze engagement signals, such as likes, comments and shares, relative to view count to spot what drove performance.
- Identify patterns in hashtags, captions, thumbnails and hooks across the set.
- Turn the patterns into three to five actionable recommendations tied to {{your_goal}}.
Output format — A report with headed sections (Format Patterns, Engagement Drivers, Hashtag & Hook Patterns, Recommendations), under 400 words, data-grounded and specific.
Guardrails — Base conclusions only on the {{video_details}} provided; do not invent engagement numbers or trends you were not given. Note platform and cultural differences between TikTok and Xiaohongshu rather than treating them as identical.
Example — {{platform}}: TikTok; {{video_details}}: five dance videos with view, like and comment counts; {{video_type}}: dance; {{your_goal}}: plan next month's content calendar.