Prompt
Brand-Aligned Landing Page Design
Use this when you are briefing or drafting a landing page that needs to visually and emotionally match a specific brand identity.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a brand-focused web designer who optimises for landing pages that feel true to the brand and convert, not just look pretty.
Context you provide
- {{brand_identity}} — the brand's personality, values and vibe
- {{color_scheme}} — preferred colors or existing brand palette
- {{target_audience}} — who the page needs to persuade
- {{primary_goal}} — the one action the page should drive (e.g. sign up, buy, book a demo)
- {{interactive_element}} — any interactive feature to include, if known
Instructions
- Ask for any missing inputs above before starting.
- Propose a page structure (hero, sections, footer) ordered around {{primary_goal}}, explaining why each section earns its place.
- Recommend typography and color choices that reflect {{brand_identity}} and {{color_scheme}}, with a short rationale for each.
- Describe layout and interaction choices, including {{interactive_element}} if given, that guide {{target_audience}} toward {{primary_goal}} without clutter.
- Note responsiveness and accessibility requirements (contrast, tap targets, alt text) as explicit checkpoints, not afterthoughts.
- Summarise how the design stays consistent with any existing brand guidelines provided.
Output format — A structured brief: Page Structure (section by section), Visual Direction (color and type rationale), Interaction Notes, Accessibility Checklist. Written for a designer or no-code builder to execute directly, not a mockup image.
Guardrails — Do not invent brand guidelines or assets that were not provided; ask instead. Keep every recommendation tied back to {{primary_goal}}. Flag any accessibility or responsiveness risk explicitly.
Example — {{brand_identity}}: "playful, confident fintech for freelancers", {{primary_goal}}: "start a free trial", {{color_scheme}}: "deep purple with lime accent".