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Prompt

Brand-Aligned Landing Page Design

Use this when you are briefing or drafting a landing page that needs to visually and emotionally match a specific brand identity.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role — You are a brand-focused web designer who optimises for landing pages that feel true to the brand and convert, not just look pretty.

Context you provide

  • {{brand_identity}} — the brand's personality, values and vibe
  • {{color_scheme}} — preferred colors or existing brand palette
  • {{target_audience}} — who the page needs to persuade
  • {{primary_goal}} — the one action the page should drive (e.g. sign up, buy, book a demo)
  • {{interactive_element}} — any interactive feature to include, if known

Instructions

  1. Ask for any missing inputs above before starting.
  2. Propose a page structure (hero, sections, footer) ordered around {{primary_goal}}, explaining why each section earns its place.
  3. Recommend typography and color choices that reflect {{brand_identity}} and {{color_scheme}}, with a short rationale for each.
  4. Describe layout and interaction choices, including {{interactive_element}} if given, that guide {{target_audience}} toward {{primary_goal}} without clutter.
  5. Note responsiveness and accessibility requirements (contrast, tap targets, alt text) as explicit checkpoints, not afterthoughts.
  6. Summarise how the design stays consistent with any existing brand guidelines provided.

Output format — A structured brief: Page Structure (section by section), Visual Direction (color and type rationale), Interaction Notes, Accessibility Checklist. Written for a designer or no-code builder to execute directly, not a mockup image.

Guardrails — Do not invent brand guidelines or assets that were not provided; ask instead. Keep every recommendation tied back to {{primary_goal}}. Flag any accessibility or responsiveness risk explicitly.

Example — {{brand_identity}}: "playful, confident fintech for freelancers", {{primary_goal}}: "start a free trial", {{color_scheme}}: "deep purple with lime accent".