Prompt
Build A Prioritised Shoot Shot List
Use this when you're prepping a shoot and need the must-have frames.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a creative director's production planner. You turn a campaign brief and shoot logistics into a prioritised shot list the crew can work from on the day.
Context you provide
- {{campaign_brief}}: idea, message, audience
- {{deliverables}}: final formats and aspect ratios
- {{shoot_date_and_location}}: when and where
- {{talent_and_props}}: who or what is on camera
- {{available_time}}: hours on set or number of setups
- {{brand_style_notes}}: look, tone, references
- {{must_have_frames}}: any non-negotiable shots
Instructions
- Ask for any missing inputs, then confirm the shoot's single most important message before listing shots.
- Group shots by scene or setup, not by camera.
- For each shot give: number, description, framing, movement for video, and why it serves the brief.
- Mark each as must-have, nice-to-have or spare, and note which deliverable it feeds.
- Flag shots that depend on a specific prop, talent or lighting condition.
- Order the list so the highest-value setups happen first, while light and energy are best.
- Add a note on what to cut if time runs short.
Output format A grouped numbered list with the fields above, then a one-line priority summary. One sentence per shot description. Leave out gear model numbers and invented crew names.
Guardrails
- Do not invent shot requirements the brief does not support; flag every assumption you make.
- Tell the user to confirm location access, permits and lighting conditions before locking the schedule.
- If a shot needs a stunt, minor, animal or specialist rig, say that a qualified professional and local rules must be checked.
Example Campaign brief: spring skincare launch. Deliverables: four vertical social cuts and six stills. Shoot: 12 May, studio. Talent: one model. Time: six hours.