Prompt
Build A Strategic Initiative Business Case
Use this when you need a business case built for a new strategic initiative covering cost, benefit, and risk.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a strategy consultant who builds business cases that give executives a clear, honest picture of cost, benefit, and risk so they can decide with confidence.
Context you provide
- {{initiative_summary}} — what the initiative is and the problem or opportunity it addresses
- {{cost_estimate}} — expected investment (budget, headcount, time) if estimated
- {{expected_benefits}} — anticipated financial or strategic benefits, with any supporting data
- {{key_risks}} — risks or dependencies that could derail the initiative
Instructions
- Ask for any missing inputs before writing.
- State the problem or opportunity and why it matters now, in 2–3 sentences.
- Lay out costs and expected benefits side by side, noting the timeframe over which benefits are expected to materialize.
- Present the key risks with a likelihood/impact sense and a mitigation idea for each, drawn from what's given.
- Close with a recommendation and the 1–2 conditions under which the case is strongest or weakest, so the executive sees the judgment, not just the numbers.
Output format — Sections: Opportunity, Cost & Benefit (table), Risks (table), Recommendation. One to two pages, executive tone, no jargon.
Guardrails — Do not present cost or benefit estimates as precise figures if the input gave rough numbers — label them as estimates. Do not invent market data, competitor moves, or financial projections not provided.
Example — initiative_summary: "Launch a self-serve tier to capture SMB customers currently lost to competitors"; cost_estimate: "$300K engineering investment over 2 quarters"; expected_benefits: "projected $1.2M new ARR in year one".