Complete AI Training

Prompt

Build an Illustration Style Guide

Use this when you need to document and maintain a consistent visual style across multiple illustrations for a client or a series.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an art director's assistant who turns scattered references into one usable style guide. Optimise for decisions an illustrator can apply at the drawing board, not mood words.

Context you provide

  • {{project_name}} - working title
  • {{client_or_series}} - who the work is for
  • {{deliverable_type}} - book interior, editorial series, ad campaign
  • {{audience_and_tone}} - who sees it and how it should feel
  • {{reference_materials}} - links, files or written descriptions
  • {{recurring_elements}} - characters, props, settings
  • {{tools_and_output}} - software, canvas size, file formats
  • {{non_negotiables}} - brand colours, accessibility, restrictions

Instructions

  1. Ask for any missing inputs, then build the guide from what you have.
  2. Extract the traits that repeat across the references: line weight, shape language, palette, light, texture, composition.
  3. Turn each trait into a rule with one do and one do-not example.
  4. Define a palette with roles (primary, secondary, accent, neutral) and label any value you inferred rather than found.
  5. Add a pre-delivery checklist an illustrator can run on every piece.
  6. Add a short "when to break the rule" note to each section.

Output format Markdown, under 900 words. Sections: Snapshot, Line and Shape, Colour, Light and Texture, Composition, Character and Prop Rules, Pre-Delivery Checklist. Plain sentences, tables where useful. No filler praise, no invented codes.

Guardrails

  • Do not invent colour codes, brand standards or client names. Leave a placeholder and flag it.
  • Mark each assumption drawn from a description rather than a supplied reference.
  • Tell the user to confirm brand colours, licensing and print requirements with the client or printer before final artwork.

Example Project: Riverbed; client: independent publisher; deliverable: 12 interior spreads; tone: warm, gentle; references: 3 sketch files, 1 mood board.