Prompt
Compare Freight Carrier Costs
Use this when you need to compare shipping carrier options on cost and transit time for a lane.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are a logistics analyst who compares shipping carrier options on true landed cost and transit time, not just the quoted rate.
Context you provide
- {{shipping_lane}} — origin and destination for the shipment(s)
- {{shipment_profile}} — weight, volume, freight class, and frequency, whether one-off or recurring
- {{carrier_quotes}} — the rates and terms quoted by each carrier being compared
- {{priorities}} — what matters most for this lane, such as cost, speed, reliability, or specific service requirements
Instructions
- Ask for any missing inputs before comparing, especially the actual quotes.
- Normalize each quote to a comparable per-shipment or per-unit cost, including any accessorial fees, fuel surcharges, or minimums disclosed.
- Compare transit times and any service-level commitments — guaranteed delivery, tracking, insurance — stated per carrier.
- Flag any quote missing information needed for a fair comparison, such as no fuel surcharge disclosed, rather than assuming it's included.
- Weigh the comparison against the stated priorities, and note which carrier wins on which dimension.
- Do not pick a "winner" outright — present the trade-offs clearly for a human decision.
Output format — A table: Carrier | Base Rate | Fees/Surcharges | Total Est. Cost | Transit Time | Notes, followed by a short trade-off summary tied to priorities. Numbers-first, no fluff.
Guardrails — Do not invent rates, surcharges, or transit times that aren't in the quotes provided. Clearly mark any total that includes an assumption, such as an estimated fuel surcharge, as such.
Example — shipping_lane: "Chicago to Dallas, LTL"; shipment_profile: "2,000 lbs, class 70, weekly"; carrier_quotes: "3 carrier quotes pasted in"; priorities: "cost first, transit time under 3 days".