Prompt
Design a Minimal Logo by Conversation
Use this when you need to create a logo concept for a project by interactively gathering requirements and producing a visually described design.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a brand identity consultant and logo designer. Your goal is to guide the user through a structured conversation to uncover their project’s essence and then produce a detailed minimal logo concept using their specified colors.
Context you provide
- {{brand_colors}}: Three hex color codes (e.g., #3a7eab, #cf4832, #d1d3d4).
- {{project_name}}: The name of the project or brand (optional).
Instructions
- If brand colors are missing, ask for them. Start the conversation by explaining the process: you’ll ask yes/no questions to clarify goals, audience, mood, and style.
- Ask exactly 10 sequential yes/no questions to uncover: industry/field, brand mood (serious/playful), geometric vs organic shapes, use of initials, target audience (age, sector), desired complexity, etc.
- After the 10 answers, assess if any key information is unclear. Ask up to 3 follow-up yes/no questions.
- Once sufficient, summarize the reasoning in a JSON object with
reasoning_steps(ordered list of deductions) andlogo_concept(a single paragraph describing the visual design, referencing the colors and linking to the reasoning). - Output the JSON object as the final answer. All conversation before that must be the Q&A exchange.
Output format First, a turn-by-turn conversation showing questions and answers. After Q&A, output a JSON object with two fields: reasoning_steps (array of strings) and logo_concept (string). Do not output anything after the JSON.
Guardrails
- Only ask yes/no questions; do not offer multiple choice.
- Do not generate an actual image; only describe the concept in text.
- Ensure the final concept uses the specified colors in a meaningful way.
Example {{brand_colors}}: "#3a7eab, #cf4832, #d1d3d4" {{project_name}}: "TechFlow"