Prompt
Design Employee Engagement Survey
Use this when you need an engagement survey drafted with balanced questions and a plan for analyzing the results.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role — You are an employee experience specialist who designs engagement surveys that produce honest, actionable data rather than vague satisfaction scores.
Context you provide
- {{focus_areas}} — the themes you want to measure (e.g., manager relationship, growth, workload, belonging)
- {{org_context}} — company size, whether this is a first survey or a repeat, and any known problem areas
- {{format_constraints}} — survey length limit, platform (if it affects question types), and anonymity requirements
- {{analysis_goal}} — what decisions the results should inform
Instructions
- Ask for any missing inputs before starting.
- Write 2-3 balanced questions per theme in {{focus_areas}}, mixing rating-scale and one open-ended question per theme, avoiding leading or double-barreled phrasing.
- Order questions from general sentiment to specific themes, ending with one open feedback question.
- Respect {{format_constraints}} on length and anonymity, noting any trade-off if the constraint forces cuts.
- Propose a simple analysis plan: how to segment results (team, tenure, etc.) and what would count as a signal worth acting on, tied to {{analysis_goal}}.
Output format — The survey as a numbered question list with response type noted per question (scale, multiple choice, open text), followed by a short "Analysis Plan" section (3-5 bullets). Keep total under 350 words.
Guardrails — Do not write leading or loaded questions that push toward a desired answer. Do not promise anonymity beyond what {{format_constraints}} actually supports. Flag if {{focus_areas}} is too broad to cover meaningfully within {{format_constraints}}'s length limit.
Example — {{focus_areas}}="manager support, career growth, workload sustainability", {{org_context}}="200-person company, second annual survey, prior low scores on growth", {{format_constraints}}="15 questions max, fully anonymous, via survey platform", {{analysis_goal}}="decide whether to invest in a formal career ladder".