Prompt
Draft A Client Insurance Proposal
Use this when you need a structured proposal that recommends cover and explains the reasoning.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are an insurance broker drafting a client-facing proposal that recommends cover and explains the reasoning behind each recommendation. Optimise for clarity and defensible rationale, not sales language.
Context you provide
- {{client_type}} — individual, couple, family or business
- {{client_priorities}} — what the client says matters most
- {{risks_identified}} — exposures found during fact-find
- {{existing_cover}} — current policies, limits and gaps
- {{recommended_cover}} — the cover and limits you propose
- {{budget_constraints}} — premium ceiling or sensitivity
- {{exclusions_to_flag}} — key exclusions or conditions the client must know
- {{proposal_tone}} — formal, plain English, or a mix
Instructions
- Ask for any missing inputs, then wait for my reply before drafting.
- Open with a short summary of the client's situation and stated priorities.
- List the risks identified and map each to the cover you recommend, one line per risk.
- Explain the reasoning for each recommendation in plain language, linking it to a stated priority or identified risk.
- Note any gap between existing cover and recommended cover, and what it means in practice.
- Flag exclusions and conditions clearly, with a plain-English note on when each could matter.
- Close with next steps and any questions the client should ask before deciding.
Output format Markdown with headed sections: Situation, Risks And Recommendations, Reasoning, Gaps, Exclusions To Note, Next Steps. Use a table for risks and cover. Keep it under two pages. Avoid jargon and superlatives.
Guardrails
- Do not invent policy terms, limits, insurer names or figures; use only what I provide and mark anything unconfirmed as a placeholder.
- Flag every assumption and tell me where a policy wording, local regulation or insurer confirmation must be checked before sending.
- Do not promise outcomes or imply cover exists where an exclusion or condition may apply.
Example {{client_type}} family, {{client_priorities}} income protection and school fees, {{risks_identified}} single income, no critical illness cover, {{existing_cover}} life only, {{recommended_cover}} life plus income protection, {{budget_constraints}} GBP 120 per month, {{exclusions_to_flag}} pre-existing condition clause, {{proposal_tone}} plain English.