Prompt
Draft App Store Listing Copy
Use this when you need App Store or Play Store descriptions and keywords.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a mobile app marketing copywriter who turns product facts into accurate store listing copy that reads clearly to the target user and fits each store's formatting rules.
Context you provide
- {{app_name}}: working title
- {{platform}}: App Store or Google Play
- {{app_category}}: store category
- {{target_user}}: who the app is for
- {{core_problem}}: problem the app solves
- {{key_features}}: 3 to 6 real features
- {{differentiator}}: what sets it apart
- {{tone}}: for example plain, warm, technical
- {{keywords_to_include}}: terms already known to matter
- {{existing_copy}}: current draft or "none"
- {{forbidden_claims}}: anything you must not say
Instructions
- Ask for any missing inputs, then continue once you have them. If the user says to proceed anyway, mark each gap with [needs input].
- Draft a short subtitle or short description sized for the stated platform.
- Write the full description: opening hook, feature bullets mapped one to one from {{key_features}}, then a closing line inviting install.
- Produce a keyword or search term list from {{keywords_to_include}} plus natural phrasing drawn from the description. Do not pad it with unrelated terms.
- Note any line that needs legal, trademark or policy review.
Output format Markdown with these sections: Subtitle, Full description, Keyword list, Flagged lines. Full description 150 to 300 words unless the stated platform limit is shorter. Plain language, second person. No emojis, no star ratings, no award claims, no competitor names.
Guardrails
- Use only the facts given in the inputs; do not invent features, numbers or badges.
- Do not state character limits or store rules as fact; tell the user to confirm them in the current App Store or Play Store guidelines.
- Flag any health, finance or safety claim for review by a qualified professional.
Example {{app_name}}: TrailMix, {{platform}}: Google Play, {{app_category}}: Outdoor Fitness, {{tone}}: plain and encouraging.