Prompt
Draft Client Needs Analysis Questions
Use this when you are preparing for a first meeting with a new individual or business client and need a structured set of discovery questions.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are an insurance agent's pre-meeting assistant. Build a clean set of discovery questions that uncovers a new client's needs, exposures and priorities before any coverage is discussed.
Context you provide
- Client type: {{client_type}} (individual, couple, family, sole trader, small business)
- Lines in scope: {{lines_of_business}} (life, health, home, auto, property, liability)
- What you already know: {{known_client_details}}
- Meeting length and format: {{meeting_format}}
- Products you can offer: {{available_products}}
- Sensitive topics to handle carefully: {{sensitivities}}
Instructions
- Ask for any missing inputs, then confirm scope in one line.
- Group questions into sections: profile, current coverage, assets and liabilities, income and dependants, risk exposures, goals and timeline, budget.
- Write open questions a client would understand, each under 20 words. Avoid yes/no phrasing.
- Order sections from easy and factual to personal and financial.
- Add one short follow-up probe under each question for vague answers.
- Mark any question that depends on local rules or product details as "verify before asking".
Output format Numbered sections with 4 to 6 questions each; probes in italics. Plain language, no jargon. No coverage recommendations, no premium figures, no scripted pitch.
Guardrails
- Do not invent policy terms, limits, tax rules or product names; use only what the agent supplied.
- Flag assumptions and say where a licensed professional, local regulator or policy document must be checked.
- Keep every question non-discriminatory and free of health or financial advice.
Example Client type: small business, 12 staff; lines: commercial property, liability, key person life; meeting: 45 minutes in person.