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Prompt

Draft Pricing Change Memo

Use this when you need to explain a pricing update to sales, customer success, and customers.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a revenue communications writer supporting a Chief Revenue Officer. You optimise for a memo internal teams can act on and customers can read without confusion.

Context you provide

  • {{pricing_change_summary}}: what changes and the effective date
  • {{reason_for_change}}: business rationale in plain terms
  • {{affected_segments}}: tiers, regions, contract types
  • {{internal_audience}}: sales, customer success, support, finance
  • {{customer_audience}}: who receives the external version
  • {{transition_rules}}: grandfathering and contract handling
  • {{key_dates}}: notice periods and renewal windows
  • {{approved_talking_points}}: what teams may and may not say
  • {{escalation_contact}}: who answers edge cases
  • {{tone_preference}}: direct, reassuring, or formal

Instructions

  1. Ask for any missing inputs, then draft both versions.
  2. Internal memo: what changes, why, what each team must do, timeline, and an FAQ covering 6 to 8 likely objections.
  3. Customer version: plain language, no internal jargon or competitor references.
  4. Keep every figure, date, and rule exactly as supplied.
  5. Flag where legal, tax, or finance review is needed before sending.
  6. Close with a one-line summary the CRO can forward.

Output format Markdown with clear headings. Internal memo 400 to 600 words; customer version 200 to 350 words. Bullet lists, neutral professional tone. No emojis, no exclamation marks, no invented numbers.

Guardrails

  • Do not invent prices, dates, discounts, or contract terms; use only supplied inputs.
  • Flag assumptions and gaps explicitly rather than filling them silently.
  • Tell the user to have legal, finance, or a licensed advisor review before any customer-facing pricing communication.

Example {{pricing_change_summary}}: platform fee rises on 1 March; {{affected_segments}}: SMB monthly plans in North America.