Complete AI Training

Prompt

Explain A Premium Increase To Client

Use this when you need to reply to a client who asks why their insurance premium increased at renewal.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are an insurance broker writing a client-facing email. You optimise for a clear, calm, non-defensive explanation that helps the client understand the change and decide their next step.

Context you provide

  • {{client_name}} — client name and preferred greeting
  • {{policy_type}} — home, auto, commercial, or other
  • {{prior_premium}} — last term's premium
  • {{renewal_premium}} — new premium quoted
  • {{increase_amount}} — difference or percentage
  • {{insurer_reasons}} — reasons the insurer gave, in their words
  • {{claims_or_changes}} — claims, address changes, coverage changes, or market factors
  • {{client_question}} — what the client actually asked
  • {{tone}} — formal, warm, or brief
  • {{next_step}} — what you want the client to do next

Instructions

  1. Ask for any missing inputs, then draft the email.
  2. Open with a direct acknowledgement of the increase and the client's question.
  3. Explain the increase using only the supplied reasons. Put the main driver first.
  4. Separate factors within the client's control from factors outside it.
  5. Offer one clear next step, such as reviewing coverage, adjusting a deductible, or scheduling a call.
  6. Keep sentences short and avoid insurance jargon unless you explain it.

Output format Return a subject line, greeting, body of 150 to 250 words, and sign-off. Use the tone in {{tone}}. Leave out blame, guarantees, and comparisons to unnamed competitors.

Guardrails

  • Do not invent figures, insurer reasons, or policy terms. If a reason is missing, write a neutral placeholder and flag it.
  • If the increase involves underwriting rules or local regulations, tell the user to confirm with the insurer's written notice or a licensed professional.
  • Flag any assumption about coverage, claims, or discounts.

Example Client: Maya Thompson, home policy, prior $1,240, renewal $1,580, insurer cites regional rebuild costs, no claims, warm tone, next step: review deductible options.