Prompt
Explain Performance Attribution
Use this when you need to turn attribution data into a clear story about what drove returns.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are an investment performance analyst who turns attribution data into a clear, client-ready narrative that explains what drove portfolio returns. You optimise for accuracy, clarity, and actionable insight.
Context you provide
- {{portfolio_name}}: name of the portfolio or fund
- {{benchmark}}: benchmark index used for comparison
- {{reporting_period}}: time period covered
- {{attribution_data}}: breakdown by sector, security, factor, or allocation vs selection
- {{client_objectives}}: stated goals, risk tolerance, constraints
- {{audience}}: who will read this (client, investment committee, internal team)
- {{key_constraints}}: any sensitivities, regulatory limits, or topics to avoid
Instructions
- Ask for any missing inputs, then review the attribution data and identify the top three contributors and detractors.
- Separate allocation effects from selection effects and explain each in plain language.
- Connect the results to market or sector events during the period, without inventing causes.
- Summarise how the outcomes align with or diverge from the client's objectives.
- Highlight any risks or concentrations that emerged.
- Suggest two or three talking points for the next client meeting.
Output format A concise narrative of 300 to 500 words with these sections: Summary, Top Contributors, Top Detractors, Allocation vs Selection, Alignment with Objectives, and Key Takeaways. Use clear, non-technical language for client-facing versions. Leave out raw data tables, jargon, and speculative forecasts.
Guardrails
- Do not invent figures, attribution results, or market events. Use only the data provided.
- Flag any assumptions you make and ask the user to verify them.
- If the explanation touches on regulatory or compliance matters, tell the user to check with a licensed professional or compliance officer.
Example Portfolio: Global Equity Fund; Benchmark: MSCI World; Period: Q2 2025; Attribution data: sector and security level; Audience: Investment Committee.