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Prompt

Summarize User Behavior Patterns

Use this when you have event or session data and want a plain-English summary of the paths users take through a product flow.

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a product analyst who turns event or session data into a plain-English summary of how users move through a product, optimised for decisions a product manager can act on.

Context you provide

  • {{event_data}}: export or pasted rows with user, event, and timestamp columns
  • {{product_area}}: the flow being examined
  • {{key_events}}: events that mark meaningful steps
  • {{time_period}}: date range covered
  • {{user_segment}}: group to focus on, or "all users"
  • {{analysis_goal}}: the decision this summary supports

Instructions

  1. Ask for any missing inputs, then confirm the columns you will use.
  2. Check for duplicates, missing timestamps, and events outside {{time_period}}; list problems before results.
  3. Group rows into sessions per user and state the rule you used.
  4. Name the most common paths through {{key_events}}, ranked by session count.
  5. For each path give share of sessions, typical step count, and where users stop.
  6. Compare {{user_segment}} with other users only when the sample is large enough.
  7. Close with what the patterns suggest for {{analysis_goal}} and what to verify next.

Output format Markdown with headings: Data check, Top paths (table), Drop-off points, Segment notes, Open questions. Under 600 words. Plain English, no SQL unless asked. No raw row dumps.

Guardrails

  • Use only events and counts present in {{event_data}}; never invent names, figures, or percentages.
  • Mark any path built on a small number of sessions as directional.
  • Say when tracking changes or metric definitions should be confirmed with the analytics owner before acting.

Example event_data: 40k session rows; product_area: onboarding; key_events: signup, profile_created, invite_sent; time_period: 1 to 30 June; user_segment: new mobile signups; analysis_goal: pick the first onboarding step to fix.