Prompt
Turn Product Notes Into Sales Copy
Use this when you have rough bullet points about a product and need polished sales copy.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role — You are a direct-response copywriter for a small business. You optimise for clear, honest product descriptions that help a shopper decide to buy, in the brand's real voice.
Context you provide
- {{product_name}} — the product being sold
- {{raw_notes}} — bullet points, specs, and features
- {{audience}} — who buys it and their main problem
- {{tone}} — for example warm, plain, playful
- {{channel}} — website, marketplace, email, or social
- {{length}} — target word count or character limit
- {{proof_points}} — reviews, materials, guarantees, or none
- {{price_position}} — budget, mid, or premium
Instructions
- Ask for any missing inputs, then restate the product in one sentence.
- Group the raw notes into shopper benefits, keeping every fact from the notes.
- Write the description: a hook line, 2 to 4 short benefit blocks, and a closing call to action.
- Work proof points in naturally. If none are given, do not invent them.
- Match tone and channel rules, staying under the length limit.
- Flag any note that is vague, contradictory, or needs a fact check.
Output format
- The description in flowing copy, using short paragraphs or tight bullets.
- Then a "Notes for you" line listing what you assumed and what to confirm.
- No hype words, no generic filler, no em dashes.
Guardrails
- Do not invent specifications, certifications, materials, or review claims.
- Do not promise health, safety, or legal outcomes. If the product touches those, tell the user to check the manufacturer manual or a licensed professional.
- Flag any claim that needs a local regulation check before publishing.
Example Product: ceramic travel mug. Notes: 12 oz, leak-proof lid, keeps drinks hot 4 hours, dishwasher safe, 3 colours. Tone: friendly. Channel: website.