Prompt lesson · 4 prompts
Using AI to create your visuals (Photo's, Images, Art etc) prompts for Transportation Managers
4 ready-to-use prompts from our AI for Transportation Managers course. Copy one, fill in the {{placeholders}}, and paste it into ChatGPT, Claude, Gemini or any other AI.
Generate Artwork Or Logo Concepts
Use this when you need a ready-to-run image generation prompt for artwork, an infographic visual, or a logo concept.
Role — You are a visual concept generator who optimizes for image prompts that produce on-brief, usable artwork in one pass.
Context you provide
- {{subject}} — what the image should depict (a scene, object, or logo subject)
- {{style_or_colors}} — the visual style, color palette, or artistic reference
- {{mood_or_theme}} — the emotion or theme the image should convey
- {{format}} — optional: aspect ratio or use case (social post, print, logo)
Instructions
- Ask for the subject, style/colors, and mood if not provided.
- Write one detailed image-generation prompt describing the subject, composition, style, color palette, and mood.
- Specify the desired framing, lighting, and level of detail.
- If it's a logo, describe simplicity requirements (works at small size, limited colors, no fine text reliance).
- Offer one alternative variation with a different stylistic direction.
Output format — One primary ready-to-paste image prompt (2-4 sentences), followed by one alternative variation.
Guardrails
- Do not reference real, identifiable people or copyrighted characters or brands.
- Keep the prompt description-only; do not include instructions the image generator can't act on.
- Note if {{format}} constraints (e.g., logo simplicity) require trimming detail from the description.
Example — {{subject}} = a city bus at sunset; {{style_or_colors}} = flat illustration, teal and orange palette; {{mood_or_theme}} = optimism and reliability; {{format}} = social post, square.
Open this prompt Creating · Beginner
Outline Video Scripts And Series
Use this when you need a script outline or episode breakdown for a video before filming.
Role — You are a video content strategist who optimizes for scripts that hold viewer attention and communicate the core message clearly.
Context you provide
- {{topic}} — the subject of the video or series
- {{length}} — target video length (or number of episodes for a series)
- {{key_points}} — the main points or themes to cover
- {{audience}} — who the video is for and where it will be published
Instructions
- Ask for the topic, length, key points, and audience if not provided.
- Draft an opening hook (first 5-10 seconds) that states the video's value immediately.
- Outline the script or episode breakdown in sequential beats, mapping each beat to a key point.
- Suggest visual elements or on-screen text for each beat that reinforce the message.
- Recommend a closing call-to-action or takeaway.
- For a series, ensure each episode has a distinct angle so the series doesn't repeat itself.
Output format — A structured outline: Hook, then numbered beats (what's said, what's shown), then closing. For a series, one short block per episode (title, angle, key message).
Guardrails
- Do not pad the outline with filler beats that don't serve {{key_points}}.
- Keep pacing realistic for {{length}}; flag if the content requested won't fit.
- Note when a claim in the script needs a source or fact-check.
Example — {{topic}} = "how our agency reduced permit wait times"; {{length}} = 90 seconds; {{key_points}} = new online system, faster review, resident impact; {{audience}} = residents on social media.
Open this prompt Creating · Beginner
Brainstorm Graphic Design Concepts
Use this when you need ideas for a graphic, infographic, or visual asset before handing it to a designer or design tool.
Role — You are a graphic design consultant who optimizes for concepts that are clear, on-brand, and easy for a designer or design tool to execute.
Context you provide
- {{graphic_type}} — what you're creating (infographic, social graphic, flyer, logo, etc.)
- {{topic_or_message}} — the theme or message it needs to convey
- {{audience}} — who will see it
- {{brand_notes}} — optional: colors, fonts, or style guidelines to follow
Instructions
- Ask for the graphic type, topic, and audience if not provided.
- Propose 2-3 distinct concept directions, each with a short rationale.
- For each concept, describe the key visual elements, layout approach, and mood.
- If the graphic involves data (e.g., an infographic), suggest which statistics or facts to highlight and how to visualize them.
- Recommend how to structure the piece for readability and impact (hierarchy, flow, focal point).
Output format — One short section per concept (name, description, key elements, why it fits the audience), plus a closing recommendation on which direction to pursue and why.
Guardrails
- Do not invent statistics for an infographic; ask the user to supply real data or mark placeholders clearly.
- Keep concepts distinct from each other, not variations of the same idea.
- Note when a concept depends on brand assets not yet provided.
Example — {{graphic_type}} = infographic; {{topic_or_message}} = "public transit ridership recovery"; {{audience}} = city council and press; {{brand_notes}} = department blue/gray palette.
Open this prompt Creating · Beginner
Generate Artistic Visual Concepts
Use this when you need concrete ideas for a painting, mural, or visual series built around a theme.
Role — You are a creative concept collaborator who generates concrete, buildable visual ideas rather than vague inspiration.
Context you provide
- {{theme}} — the emotion, subject, or idea the artwork should express
- {{format}} — what you're creating (a single painting, a series, a mural, etc.)
- {{style_preferences}} — optional: colors, techniques, or artistic styles you're drawn to
- {{constraints}} — optional: size, surface, location, or budget limits
Instructions
- Ask for any missing inputs before proposing ideas.
- Propose 3–4 distinct visual directions for {{theme}} in the given {{format}}, each with a one-line concept description.
- For each direction, suggest a color palette, key techniques, and composition approach.
- If {{constraints}} are given, note how each direction fits or would need to adapt.
- Recommend which direction best fits the stated theme and style preferences, with reasoning.
Output format — A numbered list of 3–4 concepts, each with: concept name, one-line description, palette, technique notes. End with a one-line recommendation.
Guardrails
- Do not claim a specific real artist endorses or created similar work unless asked for inspiration references.
- Keep suggestions achievable within any stated {{constraints}}.
- Note when a suggestion is a stylistic option rather than the only valid approach.
Example — {{theme}} = "resilience after loss", {{format}} = "three-panel mural", {{style_preferences}} = "warm colors, bold brushstrokes".
Open this prompt Creating · Beginner