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Certification

Certification: AI Marketing Foundations Professional (AIMFP)

Validates your ability to build and execute a complete AI-era marketing system, from brand positioning and messaging to paid ads, creators, funnels, retention, and ROI reporting.

Exam of 10 to 20 questionsCertificate for LinkedInBeginner
Marketing
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The exam

Take the certification exam

Multiple-choice questions about the course. Pass with 70% or more and your certificate is issued at once, with a public page and an "Add to LinkedIn" button.

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What the exam covers

2 questions from each of the 15 chapters of the course

20 multiple-choice questions, drawn fresh for every attempt. Pass with 70% or more.

  1. 01Marketing in the AI Era5:39
  2. 02Brand Positioning & Differentiation10:01
  3. 03Mapping Your Brand World9:03
  4. 04Messaging, Copywriting & AI Workflows13:39
  5. 05Demand Generation & Organic Social Media29:07
  6. 06Paid Advertising Fundamentals11:11
  7. 07Meta Ads Walkthrough & Creative Strategy12:18
  8. 08Creators, Influencers & Creative Briefs12:04
  9. 09Turning Attention Into Leads & Sales10:31
  10. 10Landing Pages That Convert9:15
  11. 11Brand Narrative, Campaigns & PR10:59
  12. 12Email, SMS & Customer Retention14:35
  13. 13Sales Support & Marketing Alignment10:40
  14. 14Building a Marketing Campaign3:33
  15. 15Internal Communication & Proving Marketing’s Value4:23
About the course

What it certifies

The AI Marketing Foundations Professional certification confirms you have mastered a complete marketing system for the AI era. You can define a differentiated brand, deploy AI-assisted messaging workflows, generate demand through organic and creator channels, run paid campaigns, convert attention into revenue, and prove marketing's value to internal stakeholders.

Skills you prove

  • Brand positioning, differentiation, and brand world mapping
  • AI-assisted messaging, copywriting, and campaign workflows
  • Organic social, creator partnerships, and creative brief development
  • Paid advertising setup, optimization, and Meta Ads creative strategy
  • Conversion systems including landing pages, funnels, email, and SMS retention
  • Marketing measurement, sales alignment, and internal ROI communication

Who it is for

This certification is designed for marketing generalists, brand managers, founders, and growth leads who want to operate confidently across the full marketing stack. It is ideal for professionals who need to connect brand strategy to measurable revenue outcomes using modern AI tools and frameworks.

How the exam works

The final exam is a comprehensive multiple-choice assessment delivered online. Questions are drawn from all 15 lessons in the course and focus on applying concepts to realistic marketing scenarios. You will answer questions per lesson covering brand positioning, AI copywriting, demand generation, paid media, creators, funnels, retention, and internal communication. A passing score of 80% is required to earn the certification.