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Free Custom GPT directory

Custom GPTs for Executives and Strategy

Stress-test a strategy, prepare board material and get a second opinion on a decision before you commit to it. Here are the 5 public Custom GPTs we would open first, what each one is good at, and the exact task to try.

  • Free for everyone
  • Opens in ChatGPT, also on the free plan
  • Links checked 5 October 2026

Go further than a Custom GPT

Make your own AI the expert, not someone else’s GPT

A Custom GPT is someone else's assistant, in ChatGPT only. Skills and AI plugins work inside the AI you already use, with your own files and your own way of working.

Also for executives and strategy: ready-to-use prompts · AI courses · MCP servers · all skills · all AI plugins

The directory

The 5 best free Custom GPTs for executives and strategy

Each one opens on chatgpt.com in a new tab. Start with the suggested first task: it shows in a minute whether the GPT fits your work.

  1. Business Strategist

    Uses business-data analysis to explore growth, efficiency, and innovation.

    Try this first

    Supply business metrics and ask for growth options, assumptions, risks, and a prioritized action plan.

    Open in ChatGPT
  2. Executive Output Generator GPT

    Turns strategy and analysis into executive reports, briefs, and decision documents.

    Try this first

    Convert a lengthy analysis into a board memo with the decision required, supporting evidence, and next steps.

    Open in ChatGPT
  3. SWOT Analysis AI

    Structured assistant for strengths, weaknesses, opportunities, and threats.

    Try this first

    Evaluate a market-entry proposal and connect each SWOT finding to a strategic action.

    Open in ChatGPT
  4. Business Model Canvas, Objectives & Key Results

    Guided assistant for building a Business Model Canvas and accompanying OKRs.

    Try this first

    Describe a venture and map its customers, value proposition, costs, revenue streams, and measurable objectives.

    Open in ChatGPT
  5. Leadership Coach

    Strategic and leadership guidance for CEOs and leadership teams.

    Try this first

    Explore a leadership decision, prepare for a team-culture discussion, or plan how to manage rapid growth.

    Open in ChatGPT

Getting good results

Four habits that make any Custom GPT better

  1. Be specific. Say the task, who it is for, your limits and the format you want back.
  2. Give it your material. Paste the approved source: a policy, brief, requirements or anonymised notes.
  3. Ask what is fact and what is guess. Let it separate what you gave it from its assumptions and gaps.
  4. Check before you use it. Verify sources, numbers and any claim that matters.

A starting prompt for any GPT

Help me complete [task] for [audience]. Use the source material below and follow these constraints: [constraints]. Produce [output format]. Ask about missing information that would materially change the result. Distinguish facts from assumptions and flag anything that needs verification.

Replace the parts in [brackets]. More like this in the prompts for executives and strategy.

Which one should you use?

Custom GPT, skill or AI plugin

Custom GPT

Quick try, no setup

  • Made by someone else
  • ChatGPT only
  • Good for a one-off task
The GPTs above

Skill

One task, done like an expert

  • Works in your own AI
  • ChatGPT, Claude, Copilot, Grok
  • Pick only what you need
Skills for executives and strategy

AI plugin

Your whole job, in one install

  • All skills, prompts and apps for your job
  • 8 AIs, incl. your own Custom GPT
  • Included in membership
Plugins for executives and strategy

Questions

Good to know

Are these Custom GPTs free?

Yes. They are public GPTs in OpenAI's GPT Store. Anyone with a ChatGPT account can open them, including on the free plan; free accounts have lower daily limits than paid ones. Complete AI Training does not charge for this list.

How do I open a Custom GPT?

Click "Open in ChatGPT". The GPT opens on chatgpt.com (sign in if asked) and you type your request in the chat box, just like in normal ChatGPT. To keep it handy, click its name at the top and choose "Keep in sidebar".

How were these GPTs for executives and strategy chosen?

We picked them for how well they fit everyday executives and strategy tasks, based on their public descriptions, and checked that every link worked on 5 October 2026. It is a curated shortlist, not a lab test: creators can change or remove a GPT at any time.

Is my data safe in a Custom GPT?

A Custom GPT is made by another person or company, and some send your messages to outside services. Do not paste confidential, customer or patient information into one unless your organisation has approved it. Use anonymised examples instead.

What is the difference between a Custom GPT, a skill and an AI plugin?

A Custom GPT is someone else's ready-made assistant inside ChatGPT. A skill is a set of expert instructions you add to your own AI (ChatGPT, Claude, Copilot or Grok) for one task. Our AI plugin for your job bundles the skills, prompts and apps for that job into one assistant you install yourself, so it works the way you work.

GPT names and descriptions come from their public listings on chatgpt.com. Complete AI Training is not affiliated with OpenAI or with the creators of these GPTs. OpenAI is moving business (Enterprise) Custom GPTs to plugins; see OpenAI's guidance.

More directories

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