AVATAi Launches AI Platform for Customized Video Avatars
AVATAi Sdn Bhd, a Malaysia-based AI company, released a SaaS platform on May 29 that lets businesses create customized digital avatars to deliver training, sales pitches, and marketing content. The platform generates video representatives based on uploaded scripts and company materials, removing the need for production crews or studio time.
For PR and communications teams, the platform addresses a familiar problem: scaling personalized messaging across audiences. Instead of producing individual videos or scheduling live presentations, companies can generate on-demand content featuring branded avatars that answer questions and present information in natural conversation.
How Organizations Are Using the Platform
- Employee Training: Scale learning programs across global teams without scheduling constraints.
- Sales Demos: Deliver consistent product demonstrations modeled after top performers.
- Customer Onboarding: Create tailored video guides for new users based on their specific needs.
- Marketing Content: Produce campaign videos without production crews or lengthy timelines.
Magomet Malsagov, founder and CEO, said the platform makes "AI communication more personal, scalable, and accessible for every business." The system allows teams to customize avatar appearance and personality to match brand identity.
For communications professionals managing multiple channels and audiences, the ability to generate consistent, personalized video at scale addresses a real operational constraint. The platform sits at the intersection of generative video technology and AI for PR & Communications-both areas reshaping how organizations reach stakeholders.
More information is available at avatai.io.
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