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Earnix Acquires Zelros to Revolutionize Insurance and Banking with Advanced Generative AI Solutions
Earnix acquires Zelros to combine predictive and generative AI, boosting personalized insurance and banking solutions. This fusion enhances decision-making and customer engagement.
Earnix Acquires Zelros to Advance AI Solutions for Insurance and Banking
Earnix, a leader in dynamic AI platforms for insurance, has announced the acquisition of Zelros, a pioneer in Generative AI tailored for insurers and banks. This partnership combines predictive, generative, and agentic AI capabilities to enhance risk decisioning, personalization, and claims management. Pricing and underwriting professionals will benefit from the ability to deliver more compelling offers while improving overall business performance.
By merging Earnix’s Predictive AI platform with Zelros’s Generative AI recommendation engine, providers can now offer the right product at the right price and moment. This integrated solution enables precise, scalable decision-making within regulated environments, supporting pricing managers, product owners, underwriters, and agents. The result is higher conversion rates, better customer engagement, and increased satisfaction.
Global Reach and Industry Impact
Both companies have a proven track record of supporting top insurers and banks worldwide, including Aviva, AXA, BPCE, IAG, Generali, Matmut, Santander, and Tokio Marine. Together, Earnix and Zelros are set to drive innovation that delivers measurable business outcomes. This acquisition marks a significant step forward in applying AI specifically designed to meet the evolving needs of insurance and banking sectors and their customers.
What Industry Leaders Are Saying
- Stéphane Muller (Chief Insurance Officer) and David Quantin (Chief Information Officer) of Matmut: “As a mutual customer of Zelros and Earnix, we’re excited about the acquisition. The synergies between the two are compelling and will help us better meet our members’ coverage needs and experiences.”
- Robin Gilthorpe, CEO of Earnix: “We are pleased to announce Earnix’s acquisition of Zelros, a strategic move that reaffirms us as the technology leader driving responsible AI innovation. Furthermore, we are strengthening our presence in France by establishing a key development center in this critical market. We are excited about this new chapter and the immense potential it unlocks for our customers and partners.”
- Damien Philippon, Co-founder and CEO of Zelros: “With the integration of our leading predictive and generative AI capabilities, we aim to reshape the customer experience by providing personalized, data-driven interactions that build confidence and drive retention. Our shared commitment to continuous innovation ensures that together, Earnix and Zelros will lead the way in delivering best-in-class solutions for the insurance and banking sectors.”
- Dr. Erel Margalit, Chairman of Earnix: “Over the last few years, Earnix has established itself as the preeminent AI platform for Pricing, Rating, and Insurance Operations across more than 35 countries. Working with core systems providers, such as Guidewire, Earnix is the complementary AI platform which allows for dynamic, data-driven responses to changing market conditions. France has been a key focus for us as we expand our European operations, and we are delighted to have Zelros and the team join us in Paris.”
This acquisition signals a strong commitment to enhancing AI-driven decision-making tools in insurance and banking. It also highlights the increasing importance of combining predictive and generative AI to meet complex regulatory and customer demands.
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