Firecracker PR, Spoken Voice PR, Sparq Designs and Moxie Communications Group each land new agency of record assignments

Four PR firms added clients this week spanning AI research, brain-computer interfaces, franchise marketing, and organic snacks. Appointments include Liner AI, nubrain, Content Recovery Specialists, and Gimme Seaweed.

Categorized in: AI News PR and Communications
Published on: Apr 17, 2026
Firecracker PR, Spoken Voice PR, Sparq Designs and Moxie Communications Group each land new agency of record assignments

Four PR Firms Expand Client Rosters Across AI, Tech, and Consumer Brands

Firecracker PR has been selected as the agency of record for Liner AI, an evidence-first AI research platform focused on reducing hallucinations in language models. The firm will build brand awareness for Liner and educate the market on its approach compared to larger competitors. Liner's user base includes students, educators, professionals, and knowledge workers.

Spoken Voice PR, led by Noah Dye, has taken on San Francisco-based nubrain as a client. The firm will handle media outreach and brand strategy as nubrain moves from development toward broader commercial use. Nubrain builds technology that translates EEG signals into speech, text, and images.

"We wanted a partner who could help us explain our work simply and effectively," nubrain CEO Priyanka Jain said. "Noah and Spoken Voice PR has the experience we need to introduce something new to the public."

Sparq Designs, a Pittsburgh-based agency serving franchise networks, has become the official preferred marketing partner for Content Recovery Specialists, a contents restoration franchise operating across the United States. Sparq will manage local marketing execution across CRS's franchise locations using the company's existing HubSpot infrastructure.

Rob Moss, Content Recovery Specialists' head of growth, said the partnership would help franchise operators grow locally without adding burden to the corporate team.

Moxie Communications Group has been named agency of record for Gimme Seaweed, maker of organic roasted seaweed snacks. The agency will oversee media outreach across national business, lifestyle, and trade publications while refining the brand's messaging for health-conscious families and eco-friendly consumers. Gimme holds the top market position for organic seaweed snacks in the U.S. and is sold in grocery stores and on Amazon.

Gimme Seaweed CEO Chris Lansing said Moxie's track record with mission-led brands aligned with the company's growth plans.

These appointments reflect ongoing demand for specialized agency support as companies across technology, food, and services sectors expand their communications operations.

For PR professionals managing client relationships and communications strategy, understanding how agencies position emerging technologies and consumer brands can inform your own approach. Learn more about AI for PR & Communications or explore the AI Learning Path for Public Relations Specialists.


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