Orum, the AI-powered calling platform used by more than 1,200 sales teams, acquired Scout AI on July 15, 2026. The deal aims to solve a persistent problem for sales reps: wasting hours dialing wrong or outdated phone numbers because the data they work from can't be trusted.
The data trust problem
Sales reps lose time every day chasing dead ends. The phone numbers in their CRM are often scattered across disconnected tools, outdated, or simply incorrect. Adding more data providers hasn't fixed the core issue - the information still isn't reliable enough to act on without double-checking.
Orum's own call data changes that calculus. The platform has powered more than one billion sales calls, giving it a detailed record of which numbers actually connect to a live person. That signal is unique among outbound calling solutions.
How Scout by Orum works
Scout uses AI agents - software that executes multi-step work on its own - to pull together a company's CRM, third-party data providers, and Orum's proprietary call intelligence. The agents then determine the best number to reach each prospect and keep that answer current. The result gets written back into the tools reps already use, so the improvement stays with the customer's own system.
As AI agents take on account research and data enrichment, sales teams can benefit from structured learning on automation, a subject covered in AI for Sales Representatives training.
What the leaders say
"For all the data tools sales teams have, the core problem hasn't moved; the data they work from can't be trusted," said Jason Dorfman, Co-founder and CEO of Orum. "We knew a single data enrichment feature was never going to fix that. That's why we're bringing on Scout AI, connected to Orum's intelligence from more than one billion calls, we can build a new breed of data agents that work from data teams can actually trust."
Christian Arredondo, Founder of Scout AI, pointed to the data advantage. "Data agents are only as good as the data they learn from," he said. "Plugging into Orum's phone intelligence changes what ours can do. The agents don't just hunt and wrangle data, they work from the most accurate phone data available, refreshed by real conversations every day. No traditional data provider can offer that."
How to get early access
Scout by Orum is available now as a gated preview. Sales teams can join the waitlist at www.orum.com/scout.
Why this matters for sales teams
Time spent dialing wrong numbers is time not spent selling. With Orum's call intelligence baked in, Scout gives reps a number they can trust without leaving their CRM. The data stays fresh because it's continuously updated by real call outcomes, not static enrichment. For sales leaders, that means fewer hours lost to manual data cleanup and more pipeline generated from the phone.
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