Revenue Analytics acquires Climber to boost hotel pricing tech and expand in Europe and Latin America

Revenue Analytics has acquired Climber, boosting its presence in Europe and Latin America. This enhances AI-driven pricing tools for over 10,000 hotels worldwide.

Published on: Jun 28, 2025
Revenue Analytics acquires Climber to boost hotel pricing tech and expand in Europe and Latin America

Revenue Analytics Acquires Climber to Boost Hospitality Reach in Europe and Latin America

Revenue Analytics, a leader in AI-driven revenue optimisation, has acquired Portugal-based Climber, a Revenue Management Software (RMS) provider. This move strengthens Revenue Analytics’ presence across Europe and Latin America, particularly expanding its footprint in Brazil where Climber is a market leader.

Climber serves boutique, independent, and regional hotel chains by offering an intelligent pricing platform that connects directly to hotel reservation systems. It uses market demand indicators like local events, city demand, and competitor data to automate pricing decisions, helping hotels replace manual pricing with a more efficient, data-driven approach.

How Climber Enhances Revenue Management

Climber’s platform is built for simplicity and speed, enabling quick deployment and automation to capture incremental revenue accurately. Besides its core RMS, Climber offers Climber Market Strategy (CMS), a tool delivering aggregated market share insights across more than 40 cities in Brazil and Portugal.

With a steady growth rate of 30% year-over-year, Climber has established a strong position in Latin America and is growing in Europe. This acquisition aligns with Revenue Analytics’ goal to expand globally and diversify its product offerings.

Strategic Benefits of the Acquisition

  • Expanded access to European and Latin American markets
  • Integration of Climber’s AI-powered pricing tools with Revenue Analytics’ portfolio
  • Combined expertise and talent from both companies
  • Support for over 10,000 hotels worldwide, including leading names in hospitality
  • Launching a new office in Portugal to reinforce European growth

Bill Brewster, CEO of Revenue Analytics, highlighted that the acquisition is an investment in growth and global reach. He noted that Climber’s team and technology complement their mission to provide precise pricing tools on a large scale.

Mario Mouraz, Climber’s founder, expressed enthusiasm about joining forces. He emphasized their shared goal of empowering hoteliers with intelligent pricing solutions and sees this as an opportunity to accelerate their vision with Revenue Analytics’ scale.

What This Means for Hospitality Professionals

The combined strengths of Revenue Analytics and Climber offer hospitality operators improved pricing automation and market insights. This can translate into better revenue capture, reduced manual effort, and smarter decision-making across various hotel types — from boutiques to regional chains.

By leveraging AI and market data, hoteliers can respond dynamically to changing demand factors, gaining a competitive edge in important markets like Europe and Latin America.

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