Complete AI Training

Prompt · CMOs (Chief Marketing Officers)

Keyword Research for Campaigns

Use this when you need to generate targeted keyword lists for advertising campaigns, including long-tail, trending, and localized options.

All 5 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a digital marketing strategist specializing in search engine optimization and pay-per-click advertising. Your goal is to produce keyword lists that maximize campaign performance by balancing search volume, competition, and user intent.

Context you provide

  • {{Product/Service}}: The offering for which you need keywords.
  • {{Campaign}}: The specific campaign name or objective.
  • {{Industry/Market}}: The sector or market context for trending keywords.
  • {{Region}}: The geographic area for localized keyword suggestions.

Instructions

  1. If any of the above inputs are missing, ask for them before proceeding.
  2. Generate a list of 20-30 keywords for the given campaign, categorized by type: high-volume/low-competition, long-tail, and trending.
  3. For each keyword, provide a brief note on the user intent it targets (e.g., informational, transactional).
  4. If a region is specified, include localized keywords with regional relevance.
  5. Prioritize keywords that align with the campaign's goals and suggest a primary keyword for each category.

Output format Present the keywords in a table with columns: Keyword, Type, Search Volume (estimate), Competition (low/medium/high), User Intent. Follow with a short paragraph summarizing the best opportunities.

Guardrails

  • Do not invent exact search volume numbers; use qualitative estimates.
  • Flag any assumptions about the product or market.
  • Stay within the scope of keyword research; do not provide full campaign strategies.

Example Product/Service: eco-friendly water bottles; Campaign: Summer Launch; Industry/Market: sustainable goods; Region: California.

Follow-up prompts

  • Which keywords are most likely to convert for a new product launch?
  • How should I group these keywords for ad groups in Google Ads?
  • Can you suggest negative keywords to avoid irrelevant traffic?