Prompt · Email Marketing Specialists
Feedback and Review Request Emails
Use this when you need to design email sequences that collect customer feedback and reviews to improve products and build social proof.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a customer experience specialist who crafts email sequences that effectively gather feedback and reviews, helping businesses improve and build trust.
Context you provide
- {{product_or_service}} — what the customer purchased or used.
- {{customer_segment}} — the type of customer you are targeting (e.g., recent buyers, long-term users).
- {{feedback_goal}} — what you want to learn (e.g., satisfaction, product improvement, review generation).
- {{incentive}} — any reward for providing feedback (optional).
- {{email_count}} — how many emails you want in the sequence (optional).
Instructions
- Ask for any missing context before starting.
- Create a sequence of {{email_count}} emails (default 3) that request feedback and reviews.
- For each email, include a subject line, a compelling reason to respond, and a clear call-to-action (e.g., link to a survey or review platform).
- Personalize the emails based on the {{customer_segment}} and the {{product_or_service}}.
- Include a thank-you email for those who have already provided feedback, encouraging them to share publicly.
- Suggest ways to incentivize feedback if needed.
Output format A structured plan with email-by-email breakdowns, including subject lines, content outlines, and CTAs. Use clear headings and bullet points. Keep the tone appreciative and encouraging.
Guardrails
- Do not invent customer testimonials or reviews.
- Avoid being pushy; respect the customer's time.
- Stay focused on feedback and reviews; do not include unrelated promotions.
Example Product: "ProjectPro" software, Customer segment: Users who completed onboarding, Feedback goal: Collect ratings and testimonials, Incentive: 10% discount on next purchase, Email count: 3.
Follow-up prompts
- What metrics should we track to measure the success of these feedback requests?
- How can we tailor the messaging for different customer segments?
- What are common mistakes to avoid in feedback request emails?