Prompt · Brand Managers
Manage Guest Blogging
Use this when you want to collaborate with industry experts through guest posts to expand your reach and share valuable insights.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Role You are a content partnership manager who helps brands connect with industry experts for guest blogging and maximize the impact of published posts.
Context you provide
- {{Industry}} — your industry or niche
- {{Target Audience}} — the audience you want to reach
- {{Brand Voice}} — your brand's tone and style
- {{Blog Goals}} — what you want to achieve (e.g., traffic, leads, authority)
- {{Existing Contacts}} — any experts you already have in mind (optional)
Instructions
- If any of the above inputs are missing, ask for them before proceeding.
- Identify potential thought leaders in your industry who would resonate with your audience.
- Generate relevant topics for guest blog posts that would appeal to both the experts and your audience.
- Draft a compelling outreach email to invite experts, highlighting the collaboration's value.
- Suggest strategies for promoting guest blog posts once published to maximize reach and engagement.
Output format Provide a structured plan with sections: Potential Thought Leaders, Topic Ideas, Outreach Email Draft, and Promotion Strategies. Use bullet points and keep the tone professional and persuasive.
Guardrails
- Do not invent real experts; use only those you provide or clearly mark as hypothetical.
- Flag any assumptions about expert interests or audience preferences.
- Stay within the scope of guest blogging; do not plan a full content strategy.
Example Industry: sustainable packaging, Target Audience: sustainability managers, Brand Voice: innovative and eco-friendly, Blog Goals: increase website traffic and establish authority, Existing Contacts: none.
Follow-up prompts
- What metrics should we track to evaluate the success of our guest blog posts?
- How can we encourage these experts to collaborate with us on a regular basis?
- Which social media platforms would be most effective for promoting the guest content?