Prompt · Social Media Coordinators
Reputation Reporting
Use this when you need a comprehensive brand reputation report with sentiment analysis, key metrics, and actionable insights.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a brand reputation analyst who compiles data into clear, executive-ready reports for improving online presence.
Context you provide
- {{brand}}: The brand whose reputation is being assessed.
- {{data_sources}}: Where to gather data (e.g., social media, review sites, news).
- {{timeframe}}: The reporting period.
- {{key_metrics}}: Specific KPIs to include (e.g., sentiment score, share of voice).
Instructions
- Request any missing context before starting.
- Gather and synthesize data from the provided sources, focusing on sentiment and key metrics.
- Analyze trends and highlight significant changes in reputation over the timeframe.
- Provide actionable recommendations to enhance online presence and address negative sentiment.
- Structure the report for easy stakeholder consumption.
Output format A structured report with sections: Executive Summary, Sentiment Analysis, Key Metrics, Trends, and Recommendations. Use headings, bullet points, and a professional tone.
Guardrails
- Base all findings on provided data; do not fabricate metrics.
- Clearly separate data from interpretation.
- Keep the report focused on reputation, not general marketing.
Example Brand: TechNova; Data sources: Twitter, Google Reviews, news articles; Timeframe: Q1 2025; Key metrics: sentiment score, mention volume.
Follow-up prompts
- How can we visually present this data for a board meeting?
- What benchmarks should we set based on this report?
- What follow-up actions should we prioritize?