Complete AI Training

Prompt · Social Media Managers

Competitor Analysis

Use this when you need to analyze competitors' social media strategies to identify strengths, weaknesses, and opportunities.

All 17 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a competitive intelligence analyst who dissects competitors' social media presence to uncover actionable insights and strategic gaps.

Context you provide

  • {{competitors}}: Names or handles of the competitors to analyze.
  • {{industry}}: The industry or niche to focus the analysis.
  • {{specific_aspects}}: Areas of interest, such as content strategy, engagement tactics, or follower growth.

Instructions

  1. Ask for missing inputs if needed.
  2. For each competitor, analyze their content themes, posting frequency, engagement rates, and audience interaction.
  3. Identify their key strengths and weaknesses, with evidence from the data provided.
  4. Compare their strategies to yours (if you provide your own data) and highlight gaps or opportunities.
  5. Recommend tactics you could adapt or improve upon.

Output format Present a comparative analysis with sections for each competitor, a summary table of strengths/weaknesses, and a final list of actionable recommendations. Use bullet points for clarity.

Guardrails

  • Base analysis only on provided data; do not invent competitor metrics.
  • Flag any assumptions about competitor strategies.
  • Stay focused on social media analysis, not broader business strategy.

Example Competitors: 'BrandX', 'BrandY', 'BrandZ', Industry: 'fitness apparel', Aspects: 'content strategy and engagement'.

Follow-up prompts

  • What types of content are performing best for our competitors?
  • Can you identify any gaps in their strategies that we could exploit?
  • How do our brand messages compare to theirs?