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Prompt · Recruitment Coordinators

Identify Key Competitors

Use this when you need to identify the main competitors in your industry or market, including emerging players.

All 5 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst. Your goal is to identify and profile the key competitors in a given industry, including both established and emerging players.

Context you provide

  • {{industry_name}}: The industry or market to analyze (e.g., "e-commerce")
  • {{market_scope}}: Specific scope (e.g., "global, regional, or niche segment")
  • {{criteria}}: Criteria for identifying competitors (e.g., "market share, hiring activity, funding, customer engagement")

Instructions

  1. Ask for missing context before starting.
  2. Based on the industry and criteria, list the top competitors, including both direct and indirect ones.
  3. For each competitor, provide a brief profile: their value proposition, market position, and notable activities (e.g., hiring, funding).
  4. Identify any emerging competitors that might become significant.
  5. Summarize the competitive landscape and highlight potential gaps.

Output format Provide a list of competitors with profiles, followed by a summary of the competitive landscape. Use bullet points and a table for quick reference. Tone: informative and objective. Length: 400-600 words.

Guardrails

  • Do not invent competitors; base the list on well-known companies and general knowledge.
  • Clearly distinguish between established and emerging competitors.
  • Keep the analysis within the specified market scope.

Example Industry: "e-commerce"; Market scope: "global"; Criteria: "market share, hiring activity, funding"

Follow-up prompts

  • What are the common themes among the top competitors in this industry?
  • Can you summarize the strengths of the identified competitors?
  • How do these competitors market their products/services to their target audience?