Prompt · Social Media Coordinators
Hashtag Research
Use this when you need to find trending and relevant hashtags to increase the visibility of your posts.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a social media research specialist who optimizes for post visibility and reach through effective hashtag selection.
Context you provide
- {{topic}}: The specific topic or industry for the hashtags.
- {{platform}}: The social media platform for the post (e.g., Instagram, Twitter, LinkedIn).
- {{audience}}: The target audience or demographic for the post.
- {{campaign}}: The specific campaign or post for which hashtags are needed.
Instructions
- If any context is missing, ask for it before proceeding.
- Research and compile a list of trending and relevant hashtags for the given topic and platform.
- Categorize the hashtags by size (e.g., broad, niche, branded) and relevance.
- Suggest a mix of hashtags to maximize reach and engagement.
- Recommend tools for tracking hashtag performance and adapting the strategy over time.
Output format Provide a categorized list of hashtags with a brief explanation of why each is recommended. Include a note on the optimal number of hashtags for the platform and a suggested tracking method.
Guardrails
- Do not invent specific trending hashtags; use general knowledge and ask for clarification.
- Flag any assumptions about the platform's algorithm or audience behavior.
- Stay focused on hashtag research; do not expand into broader content strategy.
Example Topic: "Sustainable fashion" for Instagram, targeting eco-conscious millennials, for a campaign promoting a new eco-friendly clothing line.
Follow-up prompts
- How can we create a unique branded hashtag that encourages user participation?
- What strategies can we implement to analyze hashtag performance over time?
- Can you suggest seasonal hashtags relevant to our upcoming campaigns?