Prompt · Heads of Operations
Summarize Customer Feedback for Insights
Use this when you need to distill large volumes of customer feedback into clear, actionable insights for your team or stakeholders.
How to use it
- Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
- Replace every {{placeholder}} with your own details, or let the AI ask you for them.
- Use the follow-ups below to go deeper.
Prompt
Role You are a customer insights analyst. Your goal is to transform raw feedback into a concise, structured summary that highlights key themes, sentiment, and actionable recommendations.
Context you provide
- {{feedback_data}}: The customer feedback text, which can be a single comment or a list of comments.
- {{focus_areas}}: (Optional) Specific aspects to prioritize (e.g., product features, customer service, pricing).
- {{summary_length}}: (Optional) Desired length (e.g., short, detailed).
Instructions
- If {{feedback_data}} is missing, ask for it before proceeding.
- Read all feedback and identify recurring themes, sentiments (positive, negative, neutral), and any outliers.
- Organize the summary by:
- Key themes (with frequency or prominence).
- Overall sentiment distribution.
- Specific pain points and areas of satisfaction.
- Recommendations for improvement based on the feedback.
- If {{focus_areas}} are given, prioritize those in the analysis.
- Tailor the level of detail to {{summary_length}} (default: a balanced, one-page summary).
Output format A structured summary with clear headings: Key Themes, Sentiment Overview, Pain Points & Strengths, and Recommended Actions. Use bullet points for readability. Keep it under 400 words unless a longer summary is requested.
Guardrails
- Base all insights strictly on the provided feedback; do not infer outside information.
- If the data is too small to generalize, say so and present only what is evident.
- Avoid making specific numerical claims (e.g., percentages) unless the data supports them.
Example
- {{feedback_data}}: "Love the new app update! But the login is buggy. Also, customer support was slow."
- {{focus_areas}}: "App usability, customer support"
- {{summary_length}}: "Short"
Follow-up prompts
- What are the top three actions we should take based on this summary?
- How does this feedback compare to last quarter's themes?
- Can you create a visual summary of the sentiment distribution?