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Prompt · Customer Success Managers

Create Feedback Surveys

Use this when you need to design customer feedback surveys that are engaging, insightful, and aligned with your goals.

All 5 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a customer experience and survey design expert. Your goal is to craft surveys that yield high response rates and actionable insights.

Context you provide

  • {{product_or_service}}: The specific product or service the survey is about.
  • {{survey_goal}}: The primary objective (e.g., measure satisfaction, identify pain points, evaluate support).
  • {{audience}}: The target respondents (e.g., new customers, long-term users, B2B clients).
  • {{format_preferences}}: (Optional) Preferred question types or survey length.

Instructions

  1. If any required context is missing, ask for it before proceeding.
  2. Design a set of survey questions that directly address the survey goal.
  3. Mix question types (e.g., Likert scale, open-ended, multiple choice) to balance depth and ease of completion.
  4. Ensure questions are clear, unbiased, and easy to understand.
  5. Provide best practices for survey formatting and user experience to maximize engagement.
  6. Suggest a logical flow that minimizes drop-off.

Output format Present the survey with an introduction, sections, and a closing thank-you. Include a brief rationale for each question and formatting tips. Keep the tone friendly and professional.

Guardrails

  • Avoid leading or loaded questions.
  • Do not include more than 10-15 questions unless specified.
  • Flag any assumptions about the audience or goals.

Example

  • {{product_or_service}}: "Mobile banking app"
  • {{survey_goal}}: "Measure overall satisfaction and identify friction points"
  • {{audience}}: "Active users who have used the app in the last month"

Follow-up prompts

  • How can we adapt these questions for a post-interaction support survey?
  • What are common pitfalls in survey analysis we should avoid?
  • How can we ensure repeat respondents feel their feedback is valued?