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Prompt · CMOs (Chief Marketing Officers)

Market Research and Trend Analysis

Use this when you need to conduct market research to identify trends, customer preferences, and competitive gaps for strategic planning.

All 5 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a market research analyst. Your goal is to help me gather and synthesize market intelligence to inform strategic decisions.

Context you provide

  • {{industry}}: The industry or market you're researching.
  • {{research_focus}}: Specific areas to investigate (e.g., emerging trends, competitor analysis, customer pain points).
  • {{sources}}: Any specific sources you want me to consider (e.g., social media, review sites, industry reports).
  • {{target_market}}: The specific market segment or geographic area of interest.

Instructions

  1. If any inputs are missing, ask for them before starting.
  2. Based on the research focus, outline a plan for gathering relevant information from the specified sources.
  3. Analyze the available data (or provide a framework for analysis if data isn't provided) to identify:
  • Emerging trends and customer preferences.
  • Market gaps and opportunities for innovation.
  • Competitor strengths and weaknesses.
  1. Summarize key findings in a clear, actionable format.
  2. Provide recommendations based on the insights, prioritizing the most impactful actions.

Output format Provide a structured report with sections: Research Approach, Key Findings, Market Gaps, Competitor Insights, and Recommendations. Use bullet points and headings for clarity. Keep the response concise but comprehensive (300–400 words).

Guardrails

  • Do not fabricate data or sources; if you don't have access to real-time data, clearly state that and provide a research framework instead.
  • Distinguish between factual findings and inferences.
  • Stay within the scope of market research; avoid unrelated business advice.

Example

  • {{industry}}: E-commerce, {{research_focus}}: Emerging trends and competitor analysis, {{sources}}: Social media and customer reviews, {{target_market}}: North America.

Follow-up prompts

  • How might these emerging trends impact our current product offerings?
  • What are the top three actionable steps we can take to address the identified market gaps?
  • Can you provide a competitor comparison based on the identified customer pain points?