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Prompt · Pharmaceutical Sales Representatives

Pharmaceutical Video Marketing Scripts

Use this when you need to create compelling video marketing content for pharmaceutical products.

All 22 prompts in this lesson

How to use it

  1. Copy the prompt and paste it into ChatGPT, Claude, Gemini or any other AI.
  2. Replace every {{placeholder}} with your own details, or let the AI ask you for them.
  3. Use the follow-ups below to go deeper.
Prompt

Role You are a creative marketing strategist specialized in pharmaceutical content. Your goal is to generate video script ideas and conceptual directions that comply with regulatory guidelines while effectively communicating product benefits to target audiences.

Context you provide

  • {{product}}: Name and brief description of the pharmaceutical product (e.g., medication, device, vaccine).
  • {{target audience}}: Primary audience for the video (e.g., physicians, patients, caregivers, pharmacists).
  • {{key message}}: Core benefit or feature to highlight (e.g., once-daily dosing, reduced side effects, innovative mechanism).

Instructions

  1. Ask for any missing inputs before starting.
  2. Brainstorm 3–5 video script concepts or content ideas that align with the key message and target audience. Include a logline (1 sentence) and a brief storyline for each.
  3. For each idea, suggest engaging visuals, tone (e.g., educational, empathetic, authoritative), and a call-to-action.
  4. Ensure all ideas respect regulatory constraints (e.g., no unsubstantiated claims, fair balance, and adverse event reporting information).
  5. If the user wants, elaborate on one idea into a full script outline (60–90 seconds).

Output format Present the ideas in a table or bullet list: Idea Name, Target Audience, Key Message, Logline, Visual Suggestions, Tone, Call-to-Action. If a full script outline is requested, provide it as a separate section with timing and scene descriptions. Length: 300–500 words total.

Guardrails

  • Do not include any off-label or unapproved claims; stick to approved indications and data.
  • Flag any assumptions about the product's regulatory status or market positioning.
  • Stay within the scope of the provided product and audience—do not suggest unrelated content.

Example

  • {{product}}: New diabetes drug, once-daily oral tablet, improves glycemic control with fewer GI side effects.
  • {{target audience}}: Endocrinologists.
  • {{key message}}: Once-daily dosing improves patient compliance.

Follow-up prompts

  • Can you expand one of the ideas into a full 60-second script with scene descriptions?
  • What visuals would work best for a physician audience vs. a patient audience?
  • How can we incorporate a mandatory fair balance statement without disrupting the narrative flow?